
We've glorified remote work — the flexibility, the efficiency, the freedom to work from anywhere. And don't get me wrong, I love it too. But here's what we've lost in translation: humans are wired for connection. And when it comes to deals, creative work, strategic alignment, and building real trust, Zoom just doesn't cut it.
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Hey, founder fam. Nathan here. Welcome back to another founder to founder solar episode. Today I want to talk about something that's been on my mind lately and that's the power of in person connection, especially in the world that we live in now. Post Covid. Like a lot of you guys, we've shifted to zoom meetings, slack threads, remote collaboration, and that's helped us adapt. And I think at times people become more selfish. Like, yes, it's easier to work from home, yes, it could be more efficient. But what we are missing sometimes is in person collaboration to really move things forward, get there faster, build relationships. And let me tell you what happened and how I had this realization. Hear the stories, learn the proven methods and accelerate your growth and future through entrepreneurship. Welcome to the founder podcast with Nathan Chan. So we're working on something pretty special with one of our instructors, Nick Shackelford. So he is just an absolute master at paid advertising. He's one of the best in the world, especially for E Com brands and scaling income brands. Like, he's working like eight different companies right now, whether he, you know, is engaged with them, consulting all sorts of things or, you know, part owner, whatever. And anyways, you know, he was showing me behind the scenes of a, of an account where he's taking like this brand from like $25,000 a day in spend to $250,000 a day in spend. And he's done that over like 40 days in. He's like an absolute master in this space, someone I massively respect. And we're building something really cool with him called founder operators, where he's going to be our operator in residence. And we're building this incredible community and platform where we can really help you scale up your ads. And it's going to be super cost affordable and you can learn how to do it. And we've broken it all down. We've got this amazing system and he lives in la, in America and I'm based in Melbourne, Australia and we're collaborating remotely to bring this thing together. And to be honest, things are stalling. We're bumping into time zone challenges, misalignment. Really hard to get the team across this. And we'd met in person before and we knew each other, but it was different. So we flew Nick down the other week and he worked directly with the team. And I'm not exaggerating when I say this, we got more done in four days together than we had in three, four months remotely. There was so much less restriction, no time crunches or like a super strict agenda, just like solving problems, creating content in real time, building alignment instantly, trust, getting built way faster. We just unblocked so many things and by the end of that week the amount of output, synchronization, clarity was there and it made me reflect. And Nick and I talked about this like we couldn't have got this membership, this community and what we're launching to where it needed to go if we didn't meet up in person. And this is why in person still wins. If you want to do deals, it's so hard to do deals. You got to meet the person in person. If you want to build better relationships with your team members or suppliers, you've got to meet them in person. We've come to glorify remote work. And don't get me wrong, I love the flexibility, I love that you can work from anywhere. And we've built found with that same spirit. But over the years I think it's been lost in translation because humans are wired for connection. We're wired to bond in physical spaces, for proximity, for reading, body language and business. Like it's about creative work, strategic alignment, problem solving. And here's the cool thing, I looked into this, the data backs up too. Research shows that professionals expect up to 36% more more revenue and better outcomes from face to face interactions compared to virtual ones. And studies have found that groups working physically together generate 15 to 20% more ideas than teams collaborating only online. Zoom, Slack, Google Docs. These tools are empowering, they're essential, but they're not a replacement. And that is why, however you're building your culture, solving big challenges, moving fast, you have to have an element of in person, because in person you don't have to explain the tone, you don't have to repeat yourself. You pick up cues that speed understanding and the trust is built and it's just, it's just so much better. So this is what I'm taking with me into 2026. We still operate a remote business. We have a hub in Melbourne that's not changing, but we are going to move more to frequently meeting in person. We operate remotely, yes. However, we have to have just like regular, regular movements of people together. When we work with partners or collaborators, we're going to try and bring them down as much as we can. You know, I'm aiming to do a lot more in person interviews as well and soon I will be doing global tours. So personally I'm doubling down on real relationships. Not just online, but offline too. So prioritizing real world networking, the guys, virtual meetings, online collaboration operations will always be a part of how we work. I'm not saying go back to the office five days a week. That's not the point. The point is, if you're trying to get a deal done, if you're trying to get more from a team member and help them do their best work, if you're not finding things are working well with your supplier in China, find a way to meet them in person. Have dinner, have lunch, have a coffee. Build things together. It's so much more fun. You'll get way better outcomes. Thank you for tuning in. I hope you enjoyed this. I'll see you in the next one.
Title: Why In-Person Still Wins (Even in a Remote World)
Host: Nathan Chan
Date: February 16, 2026
Podcast: The Foundr Podcast
In this solo episode, Nathan Chan reflects on the increasing trend toward remote work and collaboration in a post-Covid world. Drawing from his own recent experiences at Foundr, Nathan makes a passionate case for the unique, irreplaceable value of in-person connections in business—particularly for founders, teams, and anyone building entrepreneurial ventures. He shares personal anecdotes, relevant data, and actionable advice on striking the right balance between remote flexibility and the power of face-to-face interaction.
Remote Collaboration as the New Norm
"What We Are Missing": Human Connection
Who is Nick Shackelford?
Initial Challenges Working Remotely Across Time Zones
Breakthrough via In-Person Work
Relationship Building and Deal Making
The Science Backs It Up
Limits of Digital Tools
Foundr’s Approach
Personal and Organizational Shifts
“Prioritizing real world networking, guys. Virtual meetings, online collaboration operations will always be a part of how we work. I'm not saying go back to the office five days a week. That's not the point. The point is... build things together.”
— Nathan Chan (08:07)