Giving away your best strategy advice for free? Not anymore. In this Hot Seat Coaching episode, I coach Jolene Fleming, a multi-brand accounting firm co-founder, through turning her ad hoc “pick my brain” convos into premium offers that actually scale.

We map out two offer paths—one for annual financial planning, and one for in-the-moment decision support—while unpacking the real reason so many experts undervalue this kind of high-level service. Spoiler alert: it’s not about deliverables, it’s about transformation.

If you’ve ever hesitated to charge for what you know helps people move faster and make better decisions, this episode is your permission slip to build the offer—and raise your rates.

What You’ll Learn:
✔️ How to productize your advice without adding complexity
✔️ What clients really want from a strategy call (and what they don’t)
✔️ The mindset shift that makes high-ticket offers feel natural
✔️ How to launch a new service by starting with your current clients

🎧 Listen now and start building offers that reflect your expertise—without burning out.

✨ Ready to Get Sh*t Done?
This is your nudge to turn conversations into conversions. Your insight is valuable. Let’s make sure your pricing reflects that.

👉 Connect with Jolene:@thesummacollective
📲 Follow me on Instagram: @kelseymarieknutson

📌 Links & Resources:
💡 Join CEO Bootcamp: https://www.kelseymarieknutson.com/ceobootcamp
🎧 Listen on Apple: https://podcasts.apple.com/us/podcast/the-get-shit-done-podcast
🎧 Listen on Spotify: https://open.spotify.com/show/5R3VfDAzKkw1oSzV9l6wWp
📑 Episode archive + show notes: https://www.kelseymarieknutson.com/podcasts/the-get-shit-done-podcast
⭐ Love the pod? Leave a 5-star review on Apple Podcasts—it helps more rebels find us!

Hot Seat Coaching: Turning “Pick My Brain” Into a Premium Service