Industrial Talk is onsite at PowerGen and talking to Daniel "Dan" Aiken, Business Unit Director with ROCKWOOL Technical Insulation about "Stone Wool".

Scott Mackenzie introduces ElevoTec, a company offering ERP, EAM, and business intelligence solutions, and promotes the Industrial Talk podcast. At PowerGen in San Antonio, Scott interviews Dan Aiken from ROCKWOOL Technical Installation. ROCKWOOL, a global company based in Denmark, manufactures stone wool insulation from basalt rock. They have four North American factories and are opening a new one in Mississippi. ROCKWOOL's products are fireproof, hydrophobic, and offer superior acoustics, making them ideal for power generation applications. They recently launched CR Tech, a corrosion-resistant pipe insulation. Dan encourages reaching out via LinkedIn for more information.

Outline

Introduction to ElevoTec and Industrial Talk Podcast

Scott Mackenzie introduces ElevoTec, highlighting their ERP, EAM, and business intelligence solutions.
Scott Mackenzie welcomes listeners to the Industrial Talk Podcast, emphasizing the celebration of industry professionals.
The podcast is broadcasting live from PowerGen in San Antonio, showcasing problem solvers in the power generation industry.
Scott Mackenzie mentions the upcoming PowerGen event in 2027 and introduces Dan Aiken.

Correction and Introduction of Dan Aiken

Scott Mackenzie corrects the pronunciation of Dan Aiken's name and apologizes for the mistake.
Dan Aiken clarifies his affiliation with ROCKWOOL Technical Installation.
Scott Mackenzie and Dan Aiken discuss the cold weather in Richmond, Virginia, and the upcoming snowstorm.
Dan Aiken provides background on his role as Business Unit Director for ROCKWOOL Technical Installation, managing teams in North America.

Overview of Rockwool and Stone Wool Insulation

Dan Aiken explains ROCKWOOL's global presence and the different businesses within the group.
ROCKWOOL Technical Installation is based in Houston, and Dan Aiken commutes between Houston and Richmond.
ROCKWOOL is the world's leading manufacturer of stone wool insulation, derived from basalt rock.
The process of creating stone wool involves melting basalt rock, spinning fibers, and compressing them into desired densities.

ROCKWOOL's Market Position and Innovations

ROCKWOOL entered the North American market in 1988 and has since expanded with multiple factories.
Dan Aiken discusses the upcoming production center in Mississippi and the company's growth plans.
ROCKWOOL's stone wool insulation is hydrophobic, making it resistant to water absorption and maintaining thermal performance.
The company has launched a new product, CR Tech, which includes a corrosion inhibitor for pipe insulation, providing protection against corrosion in high-temperature environments.

ROCKWOOL's Market Strategy and Future Plans

ROCKWOOL aims to build brand awareness in the North American power generation market.
The company's stone wool insulation offers superior acoustic and thermal properties, making it ideal for power generation applications.
Dan Aiken highlights the potential for growth in the power generation segment, leveraging ROCKWOOL's established European market position.
ROCKWOOL's innovative products and solutions are gaining interest at the Power Gen event, with positive feedback from customers.

Conclusion and Contact Information

Scott Mackenzie expresses his amazement at ROCKWOOL's technology and innovations.
Dan Aiken provides contact information for ROCKWOOL, including their website and LinkedIn profile.
Scott Mackenzie encourages listeners to connect with Dan Aiken on LinkedIn for further inquiries.
The podcast concludes with a reminder of the importance of storytelling and amplifying industry messages through platforms like Industrial Talk.

If interested in being on the Industrial Talk show, simply contact us and let's have a quick conversation. Finally, get your exclusive free access to the Industrial Academy and a series on “Why You Need To Podcast” for Greater Success in 2026. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!

DANIEL "DAN" AIKEN'S CONTACT INFORMATION:

Personal LinkedIn: https://www.linkedin.com/in/daniel-aiken-80b81487/ Company LinkedIn: https://www.linkedin.com/company/rockwool-technical-insulation/ Company Website: https://rti.rockwool.com/en/

PODCAST VIDEO:

https://youtu.be/Tn98j3QmJlk

THE STRATEGIC REASON "WHY YOU NEED TO PODCAST":

OTHER GREAT INDUSTRIAL RESOURCES:

NEOM: https://www.neom.com/en-us Hexagon: https://hexagon.com/ Arduino: https://www.arduino.cc/ Fictiv: https://www.fictiv.com/ Hitachi Vantara: https://www.hitachivantara.com/en-us/home.html Industrial Marketing Solutions: https://industrialtalk.com/industrial-marketing/ Industrial Academy: https://industrialtalk.com/industrial-academy/ Industrial Dojo: https://industrialtalk.com/industrial_dojo/ We the 15: https://www.wethe15.org/

YOUR INDUSTRIAL DIGITAL TOOLBOX:

LifterLMS: Get One Month Free for $1 – https://lifterlms.com/ Active Campaign: Active Campaign Link Social Jukebox: https://www.socialjukebox.com/

Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):

Business Beatitude the Book

Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES...The Bridge connecting sacrifice to success. YOU NEED THE BUSINESS BEATITUDES!

TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!

Reserve My Copy and My 25% Discount