Transcript
A (0:00)
It starts with us and beginning to recalibrate the identity of how we're showing up because that dictates the message, not the other way around. Welcome to the Influencer Podcast. I'm your host, Julie Solomon. If you found yourself here, it means you are ready to unleash the powerful visionary that lives inside you, turning you into an authentic leader who creates influence, impact and change. Let's get started.
B (0:27)
Foreign.
A (0:31)
And welcome back to another episode of the Influencer Podcast. Today we have one of the most incredible people that I know when it comes to online business, specifically in her industry of decluttering and home organization. And she happens to be a client of mine, Stacy Lanholm. Today we are going to be talking about how Stacy built such an incredible low ticket, high volume business in the digital product space of decluttering and home organization. She's going to be sharing her beautiful story of how she got into this work and how she was able to shift her work to find more clarity in her message and in her offers to go from a 1% conversion rate to over a 9 and a half percent conversion rate, which is huge. How she helped herself under complicate her offer flow, especially in the digital product space which can be so cluttered. And what has been her biggest lesson in selling simple low ticket products in a way that feels premium and growth based. We're also going to talk about how stepping in to and creating a more clearer business model and specifically a new framework that her ideal clients could see themselves in and understand really changed her entire business. Not just as a business owner but as a known leader in her space. So this is someone that is known in her industry for doing what she does best and, and how some of the identity shifts that we worked on and how that affected her messaging really played a part in into that. So if you're wondering how to grow your business go from good to great, or even if you're interested about how to declutter your life, the life of your loved ones and how Stacy was able to tap into that genius and build a very profitable and sustainable online business. And of course how messaging, clarity and identity recalibration plays a part in that. You're going to love today's episode and with that, let's get started. Hi Stacy, welcome to the show.
B (2:27)
Oh, thanks Julie. I'm so excited to be here.
A (2:30)
I am so excited to have you and I feel like this is such a fun, this is gonna be such a fun conversation because it really does show that women that come into my world, you know, it's not just this coach client relationship. It's not like, you know, I'm at some level and you're here like you. Every client that I get to coach is truly a peer of mine in some way. They have a mastery, they have wisdom that I myself sometimes need. In this case, Stacy, we were literally just talking about before I hit live here, I was like, okay, Stacy, it's time. I'm going to need you. I need to, I need to invest in your program because of what she does and some stuff that's happening with my in laws, which we're going to get into. But that's what really makes these conversations so rich, is that we get to really hear from women who are walking the walk, talking the talk. They are really putting their hearts out there and their heads down to go from good to great. And it's such an honor to be able to walk that path alongside women like you. So thank you so much, Stacy, for being here.
