From Strategy to Stillness: How Clarity Finds You

Summary

Podcast Summary: The Influencer Podcast - "From Strategy to Stillness: How Clarity Finds You"

Host: Julie Solomon
Release Date: July 30, 2025

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Introduction

In the episode titled "From Strategy to Stillness: How Clarity Finds You," Julie Solomon delves into the profound concept of achieving clarity not through relentless strategizing but through intentional stillness and self-awareness. This episode serves as a guide for established entrepreneurs, coaches, and creators seeking to realign their messaging and identity to reflect their evolved selves.

The Butterfly Effect of Becoming

Julie introduces the central theme of the episode—the "butterfly effect of becoming." She explains how small, seemingly insignificant moments can lead to significant personal and professional transformations. This concept emphasizes that clarity and growth often emerge organically from being rather than doing.

Julie Solomon [02:01]: "This isn't the kind of clarity that you plan for, but I do think that it's the kind that finds you."

Personal Life Moments Shaping Identity

Julie shares three pivotal moments from her life that illustrate how being in the right environment can catalyze profound identity shifts:

1. College Trip to New York ([02:02] - [03:51]):

   • Experience: Julie recounts a journalism trip to New York during her senior year, where she met various journalists and felt a strong sense of belonging to a future version of herself.
   • Impact: This trip ignited her decision to move to New York post-graduation, leading to her first PR job and shaping her current career trajectory.

   Julie Solomon [02:36]: "It was this energetic recognition and really this invitation, if you will, this future memory that was kind of happening when I was there."

2. High School Visit to Los Angeles ([03:52] - [05:00]):

   • Experience: A visit to Los Angeles during high school left Julie with a sense of destiny and creativity, planting a seed that eventually led her to build her coaching business in LA.
   • Impact: Though she initially moved to New York, the foundational desire to thrive in LA resurfaced, culminating in significant personal and professional milestones there.

   Julie Solomon [04:23]: "This seed was planted long before, like 15 years before the strategy, the how ever entered the picture."

3. Study Abroad in Paris ([05:00] - [08:03]):

   • Experience: Studying in Paris introduced Julie to a version of herself she hadn't fully expressed. The city's elegance and pace allowed her to embody a radiant and grounded presence.
   • Impact: The refined energy from Paris continues to influence her brand, presence, and leadership style, demonstrating how past experiences resonate in present endeavors.

   Julie Solomon [06:15]: "Paris didn't just show me beauty, but it initiated me into a version of myself that I didn't yet know how to express, but I deeply recognize within me."

Resonance of Identity and Clarity

Julie emphasizes that true clarity arises from internal resonance and embodiment rather than external strategy. She argues that aligning one's messaging and identity with their evolved self leads to more authentic and impactful leadership.

Julie Solomon [10:39]: "The truth is the clarity doesn't come from thinking. It comes from feeling. It comes from experience. It comes from that resonance and that embodiment."

Client Example: The Power of Stillness

Julie discusses a client who embodies the episode's principles. This client, despite significant achievements, enters a "season of pause," focusing on reflection and allowing her future self to emerge naturally. Instead of forcing strategies, she engages in a 40-day prayer challenge to create space for organic growth.

Julie Solomon [12:45]: "She's not trying to force this new chapter, even though we all, we all know that's so hard and to not want to force it. But she's really trying to let it arrive."

Reflective Questions for Listeners

To help listeners apply these concepts, Julie poses three introspective questions:

1. Where have I felt the most me, even if I couldn't explain why?
2. What places or moments have mirrored a version of me that I wasn't quite ready for, but I haven't forgotten?
3. What's whispering right now, even if it doesn't make logical sense?

These questions are designed to help individuals identify moments and places that reflect their true selves, serving as guides towards authentic clarity.

Julie Solomon [13:18]: "What places or moments have mirrored a version of you? I was not quite ready for, but I haven't forgotten."

Conclusion: Embracing Quiet Clarity

Julie concludes by reinforcing the importance of allowing clarity to emerge from within. She encourages listeners to let go of the urge to force strategies and instead focus on aligning with their authentic selves. By doing so, leaders can recalibrate their messaging and identity to match their evolved presence, fostering a more profound and sustainable impact.

Julie Solomon [15:30]: "Your next chapter doesn't require a louder voice from you. It requires a true mirror, a quieter strength, a presence that doesn't demand to be seen, but it truly commands and changes the room that it's felt."

Final Thoughts

The episode "From Strategy to Stillness: How Clarity Finds You" offers a transformative perspective on achieving clarity through presence and self-awareness. Julie Solomon masterfully intertwines personal anecdotes with practical advice, encouraging listeners to embrace moments of stillness as catalysts for authentic growth and leadership.

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Note: This summary excludes promotional segments and focuses solely on the core content of the episode to provide a comprehensive understanding for those who haven't listened.

Transcript

[Unknown Speaker]

Looking back on it, it's like, oh, it wasn't because I needed to learn something necessarily in that moment, but it was because I was ready to remember who I really was and how this experience, this moment, this place, has a part to play in that.

[Julie Solomon]

Welcome to the Influencer Podcast. I'm your host, Julie Solomon. If you found yourself here, it means you are ready to unleash the powerful visionary that lives inside you, turning you into an authentic leader who creates influence, impact, and change. Let's get started.

[Unknown Speaker]

Hi, friends, and welcome back to another episode of the Influencer Podcast. Over the summer, I remember seeing this, I guess, viral thing that was happening for a moment where people were sharing their butterfly effect moments in their life. And it obviously made me kind of think back to some of these with myself, because there are moments in life that don't just expand what you see, but they expand who you're allowed to be and really who you truly are. And stepping into that. And they don't always arrive wrapped in clarity and breakthroughs. Sometimes, I don't know, it just looks like walking through a city street that suddenly feels like home, or sitting in a cafe alone, but somehow feeling warm, really connected to your moment in yourself more than ever before, are being in.

A season of pause.

No big decisions, no perfect strategy, just really listening. Now, this episode isn't about travel, but it is about the butterfly effect of becoming. And what I've been noticing in my own containers with my own clients, how identity shifts, not just through doing, but through being in the right place at the right time, in the right identity and presence that you need to be in, to actually call in what it is that you're saying that you want, even if you don't realize it until later.

So I want to walk you through.

Three of those moments from my life and how I see them echoing in the women that I work with. This isn't the kind of clarity that you plan for, but I do think that it's the kind that finds you. So let's get started. Okay. So when I was in college, I booked a trip to New York with the. I majored in journalism. So it was this journalism trip that I took with my class, and I wasn't there long. I think we went for like, three days. And we got to go to different broadcast journalism places, and we got to meet with journalists, and it was really cool. I'd never been to New York before, but it totally rearranged something in me. And I just remember being. Being in the city and being in. In the energy of that. And even though I majored in journalism with a minor in communications, and I knew at that time, because this was my senior year, that I was not going to go into journalism, I wanted to go into pr, But I just knew with the sharpness of who I was meeting and just kind of being in that future self energy, this sense of I know who I am and I know where I'm going. And I didn't have the clarity yet about the job I was going to get where or anything. But for that moment, I felt like I belonged to a version of myself that I hadn't fully met. And it changed everything. I mean, I graduated two months later, moved to New York. I had no job. I'd only been there once. When I went on this trip, I had no place to live. I knew like three people. But it was this energetic recognition and really this invitation, if you will, this future memory that was kind of happening when I was there. It was really weird. If you've had one of those moments, you know what I'm talking about, where was there? And I felt like I had been there before. But I didn't just want to be a publicist or a journalist or someone.

That lived in New York.

I already felt like it was happening even before it wasn't happening. And that trip became the spark that led to me moving there and my first PR job and so many things that happened after that, which then I wouldn't have the career that I have today if it wasn't for those decisions that I made. But it was never really about that resume or that moments. It was really about the resonance and it was about my identity catching up to where it had already been. Like it was my identity catching up to that dream. I remember another shift happened actually when I was in high school and I visited Los Angeles for the first time. And it was just like this breath of a city. It was this creative place. I remember going through Beverly Hills, sitting at the beach, just looking at the hills and thinking about how expansive was. And I just remember at that time I was like, I meant to do something here and I thought I was actually going to move there right after college. I ended up moving to New York, which I just shared. But what was interesting is that I eventually made my way back to la. I was in New York for a.

[Julie Solomon]

Couple of years and then I came.

[Unknown Speaker]

Back to my hometown in Nashville. And then I moved to LA in 2012 and really built the career that I have now. My, my online coaching business there. And way back in high School. I didn't know what it was, but this desire to feel like I was meant to do something there and I was meant to be there, felt really safe there. Like I was allowed to want more in that energy. And then cut to a. Years later, I moved to la. I launched programs, I launched my podcast. I had my child there. You know, he got married there. Like, everything kind of catapulted there in my late 20s and 30s. But that seed was planted long before, like 15 years before the strategy, the how ever entered the picture. And it was planted in a moment of possibility and this emotional clarity that I. I didn't need permission to have this dream. Right? Another big moment for me was when I studied abroad and I went to Paris, which is one of my favorite cities in the world. And I'll never forget just the way that that city carries itself. Long lunches, slow mornings, unapologetic elegance. Like, every day felt like this beautiful feminine ceremony. And Paris didn't just show me beauty, but it initiated me into a version of myself that I didn't yet know how to express, but I deeply recognize within me. I think I was maybe 20, 21 when I went there, and it was the first place that I remember feeling fully like myself. Like, I don't know if you have a place like that for you, but when friends will ask me, like, what's your favorite place? And I'm like, it's Paris. I just. I don't know what it is, but I come alive there in this soft and clear and grounded and very radiant way, not trying to be anything, but just allowing myself to just be. And I think that city refined so much of me. So then cut. Two years later, though, that energy and what I just explained, it, it whispers in my brand. It whispers in my presence. It whispers in how I lead and how I mother and my power. So much of it. And each of those places, even though this isn't an episode about travel, but each of those places mirrored something that I hadn't named yet. And I. I'm sure when I was sitting there explaining those to you, you were probably nodding your head, thinking about those places that you have that mirror. Something that maybe you couldn't name at the time, but looking back on it, it's like, oh, it wasn't because I needed to learn something necessarily in that moment, but it was because I was ready to remember who I really was and how this experience, this moment, this place, has a part to play in that. And so many women try, from my experience, they try to think their way into that clarity, into that resonance.

When I first launched my online coaching business, I was juggling everything like so many of us. Writing the content, managing the DMs, setting up the offers, doing all the backend funnels, figuring out how to make it all look and feel aligned not only from a brand perspective but from a customer experience perspective.

And honestly, it was so overwhelming.

I remember thinking back at that time how I wish that I had had a business partner that could really support the back end while I focused on what I which is messaging, strategy and serving my clients. But as we know, being able to do our best requires us to have a lot of systems and processes to support that. And that is why I love to recommend Shopify. Shopify powers millions of businesses globally including coaches, service providers and creatives. Building personal brands and businesses with beautiful ready to use templates and very smart AI tools that write product descriptions and headlines for you. Shopify makes it really easy to build a brand, a line storefront that actually sells so you can focus on what you do best. Turn your big business idea into With Shopify on your side, sign up for your $1 per month trial and start selling today at shopify.cominfluencer. go to shopify.cominfluencer shopify.cominfluencer.

You know when I started my business it wasn't because I wanted to be a full time marketer. I just wanted to do what I love and help people. But nobody tells you how much time marketing will take or how hard it can be to get it right. And that's why I'm so glad I found Constant Contact. Their all in one platform makes it so easy to manage everything from emails to events to social all in one place. No more tech overwhelm and and their AI tools. It is a total game changer. I can create campaigns that look and sound just like me in seconds. Marketing used to feel like a full time job, but now it finally supports the work that I actually want to be doing and helps me expand on the marketing that I've already done. I'm so glad I found Constant Contact and cannot wait to help you get started. Get a free 30 day trial when you go to constant contact.com you can try constant contact free for 30 days at constant contact.com, that's constant contact.com but.

The truth is the clarity doesn't come from thinking. It comes from feeling. It comes from experience. It comes from that resonance and that embodiment and from environments and moments that mirror the self that you're ready to inhabit it is a bit of this future self idea. You know, people talk about that in manifestations, right? Like you've got to claim and own your future self. But that's really where, where I feel like the butterfly effect lives in these small, quiet, sacred shifts. The kind that sometimes we only notice in hindsight when we realize that our life changed the moment that our energy did. And I see this happening actually with one of my clients right now. She has been in what she calls a weird season. She's not broken, she's not burnout, she's has years of experience, she has made millions of dollars. She's just paused and she's been reflecting and listening and noticing kind of the role shifting around her. And she's not trying to force this new chapter, even though we all, we all know that's so hard and to not want to force it. But she's really trying to let it arrive. And so what she's doing for her, she's doing a 40 day prayer challenge. She's not even trying to manifest anything specific or trying to force a solution, but she's really just trying to create space and to let that future self land in her body before it's required by her calendar. And that, to me, is the butterfly moment. It's not a reinvention, not a strategy, but a true sacred stillness that precedes the next timeline. And whether she realizes it or not, she's already inside it. Because sometimes the real portal isn't a place, it's truly a presence and it's. It's proximity to ourselves. So if you're in that quiet in between right now, there are three questions that I invite you to ask. I invited her to ask these, so I'm going to invite you to ask. And it. The first question is, where have I felt the most me? Even if I couldn't explain why, that could be a catalyst to so many moments of confusion that you might be having right now with your leadership, your offers, your business, where it's going, how to recalibrate it. The next question, what places or moments have mirrored a version of you that you weren't quite ready for, but you haven't forgotten? I'm going to say it again. What places or moments have mirrored a version of you? I was not quite ready for, but I haven't forgotten. This is kind of that idea of.

If you spot it, you got it.

And if it's still lingering there, there's something to be said about that. The third question is, what's whispering right now? Even if it doesn't make logical sense. So question one, where have I felt the most me, even if I couldn't explain why? Two, what places or moments have mirrored a version of me I wasn't quite ready for, but haven't forgotten? And three, what's whispering right now, even if it doesn't make logical sense? Those aren't just memories or dreams or past moments of inspiration. They are truly maps. They are breadcrumbs from the future you that already exists. That's nudging you to stay open because you don't have to figure it all out. But what you have to do is just follow what feels familiar in a way that sometimes logic can't touch. And that's where we have to give ourselves space to step back sometimes from the strategy, because it's so easy to try to force solutions, try to force the strategy, try to force the messaging, try to force the marketing. But if we haven't lined up to this clear clarity piece that cannot come in from strategy, then it's not going to happen. It's kind of like we keep trying to put the cart before the horse. And this is what I love to help women do. I help women recalibrate their messaging and identity to match who they've already become, not who they used to explain themselves as. Because your next chapter doesn't require a louder voice from you. It requires a true mirror, a quieter strength, a presence that doesn't demand to be seen, but it truly commands and changes the room that it's felt. And here's what I do know. You don't have to earn your future self. I didn't have to earn what I felt in New York, what I felt in Los Angeles, what I felt in Paris years before it ever actually transpired into something. You just have to recognize the places, the people, the things, the positives where she already lives. And sometimes she arrives in the form of a street, a prayer, a breath, a car ride, a beach moment before she ever becomes the business, the message, the brand. So let that sink in. All right, my friends, today was a short one. I hope this is helpful. And I would love to know if you are feeling this season of in between, if you're feeling this pause and maybe this resistance to even pause, if you're feeling, you know, similar to what my client has been feeling. I would love to know that feedback. If you want to slide into my dms, let me know what comes up for you in this episode, what you're going to be taking with you to really help you drop in and deepen this new next level of leadership and what's coming from that. I would love to hear that. All right, friends, I'll see you next week, same time, same place.

[Julie Solomon]

As always, thank you so much for joining me today and every week here on the Influencer Podcast. If you're wanting to dive deeper into the topics and discussions that we have here, I would encourage you to head over to juliesolomon.net and sign up for my weekly newsletter. It is in our amazing newsletter community that we are able to really support you on a much larger scale, and I love to do a ton of amazing things that I send inside your inbox every single week. So just head over to juliesolomon. Net. You'll see a little spot there that you can add your information in and.

[Unknown Speaker]

You will get on the list and.

[Julie Solomon]

Start receiving all of that good stuff.