You've Built Something Real. Not Everyone Deserves Access to It

Summary

Woman of Influence with Julie Solomon

Episode: "You've Built Something Real. Not Everyone Deserves Access to It"

Date: March 4, 2026

Episode Overview

In this solo episode, host Julie Solomon takes listeners deep into the critical topic of discernment and boundaries for established women entrepreneurs and creators. She explores the value of protecting what you have built—your brand, your business, your reputation—and why not everyone deserves access to it. Using personal stories and client anecdotes, Julie unpacks the subtle signals of misalignment, the difference between feelings and facts, and how sovereign decision-making is essential at the next level of leadership.

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Key Discussion Points & Insights

1. The Setting: Reentry and Context

• Julie broadcasts from her newly renovated home, reflecting on the stages and evolution of spaces—a metaphor for business growth.
• She shares that today’s topic surfaced from coaching conversations and mastermind retreats with high-level clients.
  • “I am kind of coming in hot today with a topic that has come up in conversation with several of my clients… It is something that's already started to percolate.” [02:05]

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2. Energy and Consistency: Trusting Your Inner Data

• Julie discusses the “special kind of confusion” when someone's public persona doesn't match their private energy, and how often women override these signals.
  • She urges, “Consistency is truly a form of integrity. And inconsistency is information... your body is picking up on.” [03:10]
• The invitation: Trust your sharper awareness, even if those around you aren’t there yet.
• Notable Quote:
  • “The women that I know who really grow cleanly… are not the ones who never encounter misalignment, but they're the ones who stop ignoring what they already feel and know to be true.” [04:40]

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3. The Client Story: When To Say “No”

• Julie shares a client scenario:
  • A respected client receives an introduction to a guest for her podcast from another friend in the industry. In the past, she would have automatically said yes, but now she pauses, does her own homework, and ultimately opts out because the fit isn’t right.
• Analysis:
  • “Just because you have friends in this industry… doesn't mean that they have the same level of awareness or are tapped into the same level of wisdom.” [09:30]
  • “Do your own research… come from a more informed, wise decision instead of a reactive [one].” [11:25]
• Takeaway: Protecting your platform sometimes means exercising discretion, even when an introduction comes from someone you respect.

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4. Feelings vs. Facts: Making Informed Decisions

• Julie warns against making big decisions—like bringing on partners, podcast guests, or service providers—based solely on feelings or others’ opinions:
  • "Feelings are information… but feelings are not facts." [12:07]
• The privilege of access:
  • Invitations into your business, community or world should be given thoughtfully, as they are a privilege built on years of effort and credibility.

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5. Depth Before Growth: Expansion Demands Discernment

• “We cannot expect something greater while resisting the invitation to go deeper.” [15:32]
• Julie emphasizes:
  • New levels of business require new habits, boundaries, rhythms, and standards.
  • Alignment often does require separation, new choices, and letting go of old ways of operating.
• Notable Quotes:
  • “You cannot live fully called while you're staying comfortably stuck.” [16:19]
  • “What worked for this person is not necessarily going to work for me.” [16:49]

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6. Discernment as a Leadership Asset

• Building and protecting your brand means not everyone gets access to it.
  • “Not just anyone deserves access to you, your business, your intellectual property, your community, your extensive knowledge—or your bank account.” [22:12]
• Being selective is not exclusion—it is the appropriate stewardship of your legacy.
• “I have worked my flipping ass off… and not everyone and everything deserves access to that.” [22:40]

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7. Concrete Guidance for Listeners

• Julie explicitly encourages listeners to:
  • Trust inner wisdom when evaluating collaborations and opportunities.
  • Give themselves the gift of boundaries and discernment.
  • Be the adult in their businesses, making wise and informed decisions about who gets in.
  • Reflect on episodes and share their biggest takeaways for accountability. [23:44]

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Memorable Quotes & Moments

• “Consistency is truly a form of integrity. And inconsistency is information… your body is picking up on.” — Julie Solomon, [03:10]
• “We cannot expect something greater while resisting the invitation to go deeper.” — Julie Solomon, [15:32]
• “You cannot live fully called while staying comfortably stuck.” — Julie Solomon, [16:19]
• “Not just anyone deserves access to you, your business, your intellectual property, your community, your extensive knowledge—or your bank account.” — Julie Solomon, [22:12]
• “I have worked my flipping ass off and… not everyone and everything deserves access to that.” — Julie Solomon, [22:40]

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Key Timestamps

• 00:49–02:32 — Julie sets the scene and introduces the topic
• 03:10–05:00 — On integrity, energy, and trusting your internal data
• 08:23–11:35 — Client story: learning when to say no, doing your own homework
• 12:07–13:00 — Feelings vs. facts in decision-making
• 15:32–17:23 — The necessity of depth, boundaries, and new ways of operating
• 22:12–23:04 — The privilege and importance of access and discernment

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Listener Takeaway

Julie closes by inviting listeners to reflect on what they're taking from the conversation:

• “Give yourself the gift of that boundary and that discernment…let you make the most wise and informed decisions for who you let into your circle.” [23:04]

She underscores that protecting your brand and message is both brave and necessary as you evolve to new levels of influence and impact.

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Perfect for: Women entrepreneurs, leaders, and creators ready to step more powerfully and wisely into the next stage of their visibility, messaging, and legacy—without sacrificing boundaries, self-trust, or integrity.

Transcript

[Julie Solomon]

Foreign.

Welcome to Woman of Influence. I'm Julie Solomon, and this is where high level women come to recalibrate their message, realign their leadership, and rise into the next era of impact. If you're ready to align your visibility with your true authority, if you're called to speak, speak to women at the

level you now lead.

If you're ready for your business to feel as elevated as the woman running it, this is your space. Because real influence isn't built in the algorithm, it's embodied in your identity. Let's get started.

Hello, friends. Welcome back to another episode. Woman of Influence. I am coming from my, I'm going to say my new house, but it's not my new house. It's the house that we've had for almost six years now. But we've spent the last 10 months not in this house because we have been going through a pretty substantial renovation. And if you've been in my world for a few years now, you may

be aware because I've talked about it

on the podcast before that we bought this house back in 2019 and it was a fixer upper and such a labor of love. And over the years we have done several iterations of renovations to the interior and exterior. And last year was kind of the last hurrah for the inside, the kitchen, which was a huge renovation, and bathrooms in the house and just certain rooms to really make this stage of our life with our children just more efficient. And so we moved out and now we're back in. And so I am actually coming in, dropping in today from my bedroom on my laptop, audio only, because A, my office isn't set up yet and B, there is something going on outside. And it was really noisy. And so I was like, I'm going to go into my room where it's like this dark cocoon and drop in with you today, because I am kind of coming in hot today with a topic that has come up in conversation with several of my clients inside the revenue accelerator. It was also something that came up during the unscripted retreat and it is something that has already started to kind of percolate within the unscripted mastermind that I'm doing this year.

[Client or Guest]

And it is this idea of once

[Julie Solomon]

you build the brand and the business and really that foundation and that credibility, how do you honor it? And the way that I really want to talk about this today is around

[Client or Guest]

this idea of really allowing yourself the

[Julie Solomon]

ownership and ownership that is required for

[Client or Guest]

you to support your business in a

[Julie Solomon]

way that not only reaches the people that you're meant to reach, but also really honoring the fact that you have gotten yourself this far and not everyone deserves access to that. And so we're going to be talking about just some of these things that I think high achieving women don't always say out loud, but we feel it. And it is a special kind of confusion that can happen when either someone's energy doesn't match, essentially like what you know, to kind of be happening behind the scenes versus how they're performing differently in public, and then how we can sometimes overcompensate our values and what we know to be true for ourselves in our business by maybe bending to kind of meet the needs and demands of what other people may have, even though we know that that is not in alignment for us. So we're going to dive into that right now. And with that, let's get started. So there is a very specific kind of confusion that can happen when someone's energy doesn't match, when they are one way behind the scenes, but then they perform very differently in public, when their words say one thing, but their behavior quietly says another. And for a long time I used to override that feeling in my body. I would tell myself, well, maybe I'm overthinking, or maybe I'm being too sensitive, or maybe it doesn't mean anything. But here's what experience has taught me in business and in life. I believe that consistency is truly a form of integrity. And inconsistency is information. It is not meant to necessarily be dramatic or even something to spiral about. But any type of inconsistency is truly data that your body is picking up on. And the women that I know who really grow cleanly in their business, in their friendships, in their leadership, are not the ones who never encounter misalignment, but they're the ones who stop ignoring what they already feel and what they know to be true. So if you're noticing any of these energy shifts around you lately, just know that you're not imagining it. To me, that is always a key indicator that your awareness is getting sharper and that you need to trust that. And here's the caveat. Here's also what can happen. Let's say that your awareness is getting sharper, but the people around you, their awareness isn't necessarily getting sharper. If we are not careful, we can sometimes allow other people's thoughts and opinions kind of sway that data that our body is picking up on. So I'll give you a recent example of this. And it happened to one of My clients, one of my clients has spent many years now really doing the footwork that is necessary to build not just the business that she has and the clientele that she has, but the personal brand that she has. She's respected. She is known as an authority in her field. And we have really spent the last few years together, brick by brick, layer by layer, building that reputation because that really is what brand is. At the end of a day, a brand is a reputation. It is the perception that people have at whatever it is that you throw at them. And when I tell you that you need to honor and protect that brand at all costs, I truly mean that. And I mean that from experience.

I am so excited to share this, especially for those of you who tune into the podcast every week and are ready to actually start putting a lot of this work that you're doing into really intentional action. We just opened up something really, really special inside the Growth Collective, which is my messaging membership. And right now you can join and

try it out for just $1 your

[Client or Guest]

first week when you use the link

[Julie Solomon]

in the show notes.

Now this is a special link just for my podcast listeners. And inside the collective you'll get access to the exact frameworks my high level clients use to create magnetic content that converts. So I am talking about power and pleasure content, mirror messaging, magnetic conversion method and so much more, all built into an easy step by step path that helps you turn your clarity into consistent sales. And if that wasn't magical enough, all of this has also been updated into a custom GPT prompt to make creating any kind of messaging that you need so much easier and so much faster. It is literally as plug and play as you can get. Also, every month you get access to a live group coaching call with me where we refine in real time your message together and get you out of your head and back into your heart and your momentum. So if you've been listening and thinking, okay, I know my message could be clear. I just need someone to show me how. I need this to be easy for me. I need something that can meet me where I'm at. This is your sign. Head to the link in the show notes and join the growth collective for just $1 your first week and start that week with clarity, connection and incredible community and conversions. Today I cannot wait to see you inside.

So I'm going to tell you the story of what happened to my client. So she has spent many years building brand, has the integrity, has the respect and she got an email from a friend of hers also in her industry that is also known and respected and admired. But her friend is a little bit newer into the industry, and so, you know, she has experience, but there's a little bit more of what I would say lived experience that my client has just because she's been doing it a little bit longer. So she gets an email from a friend, and she is recommending this other woman to my client's podcast. And she's like, okay, there's this woman that I had on my podcast. She was amazing. I wanted to make a personal introduction. Now, what some of us would do in this situation, at least if you're anything like me and some of my clients, we would immediately be like, well, if my friend who I know is vouching for this person, like, sure, let's have this person on.

[Client or Guest]

Right?

[Julie Solomon]

I cannot tell you how many times that I have done that, and it has majorly backfired. And here's what I mean. Just because you have friends in this industry who you know and who you may trust and respect, it doesn't mean that they have the same level of awareness or that they are tapped into the same level of wisdom as you are. And depending on where they're at in their journey or even what's important to them.

[Client or Guest]

Right.

[Julie Solomon]

It may not even be about wisdom. It may just be that their goals, their value system, what they deem to be important is just different than yours. And what can happen sometimes is if that is not in alignment, you may find yourself having people on your podcast or aligning with people and partners that actually don't align with you and your values and your message and your mission at all. I cannot tell you how many times over the last almost ten years of me having this podcast that I have had someone that I know and that I respect say, hey, I've got a friend that wants to come on your podcast. This person's great. And I just kind of take that at face value. And then I have the person on, and it's not that this person is a bad person, but I'm like, oh, okay, this is not an alignment. Or, you know, this person has no clue who my audience is. Like, this is not working out. And it's not that it happens a ton, but your body just knows. You get that temp check that starts to kind of rise in your body, and you're like, oh, okay. So, like, whatever is being perceived or shaped or formed in the public eye is actually not what's coming through right here, right now on this conversation. So because of my own lived experience, Whenever these situations arrive for my clients, I always try to remind them to, like, pause. This is great that you're getting this introduction. I believe that introductions are one of the most generous things that you can do for someone. But just because it worked for your friend doesn't always mean that it's gonna work for you. So, case in point, what I always tell my clients is like, do your own research. If you just take five minutes to do your own research and to come from a more informed, wise decision instead of a reactive, well, if my friend like this person, then I must do, I promise you, the end result is going to feel so much better. And I also see this too, with a lot of times when it comes to working with coaches or aligning with businesses, a lot of times we will go and we will hire a coach, or we will invest in a program, or we will join some kind of experience based off of a feeling instead of an informed decision. And even though feelings can be information because they are kind of leading us to where we're going, feelings are not facts. And I think that that is the most important thing that we need to remember is that we never want to base a decision where we are inviting someone to come into our business. We're inviting someone to come into our world. We are inviting someone to gain access to the very thing that we have spen years cultivating if we have not made those informed decisions ourselves. And I think that that is really a very important thing to remember and

[Client or Guest]

to think about, because the work that you have built, the credibility that you have built, all of that requires that ownership. And so what ended up happening was that my client was referred this guest on the podcast. I think there was a former version of her that would have just immediately said yes, but now that she's really working in this higher self place, she paused and she did a little bit of her own homework. And what she came to find is that this person, for a few reasons, just wasn't in alignment yet with a podcast conversation. On her podcast, it was somebody that she felt like she would need to get to know a little bit more personally before she wanted to extend that invite. And that's really what I want to remind us of as well, is what I was talking about earlier, about the difference between the feelings and really making these informed decisions. Because whether it is inviting someone into our business or into our world and really giving them access to the community and to the platform that we have spent years building, that is such a privilege, and that is such an honor, it is Also the same to give your time and your money and your resources to a coach or a program or a community of people or an experience. And that also requires an ownership and an ownership. And the only way that we're really going to be able to trust our own inner wisdom and our own inner guidance is to really take the time to do our own footwork and to not just necessarily blindly trust and do what the other people in our industry may be doing. Because even though it may be good for them, it doesn't necessarily mean it's right or in alignment for us. And I think that kind of goes back to that idea that I was talking about where we can override that inner knowing in the body. But a lot of times when we can really look at that consistency, you

[Julie Solomon]

know, how am I showing up and

[Client or Guest]

being consistent in the way that I trust myself? How am I showing up and being consistent in the way that how I lead myself publicly is also how I lead myself privately? How am I really showing up and being consistent in those ways? Because if you've been noticing any of these subtle shifts around you lately, like you're not imagining it.

[Julie Solomon]

And I think that that is really

[Client or Guest]

the biggest thing that I want to make sure that you are aware of.

[Julie Solomon]

Like, I think a lot of times

[Client or Guest]

it's easy just to think, oh, this is a problem that we have, and if it's good for somebody else, it must be good for me. And if I'm feeling like it's not good for me, then something must be wrong with me. But I think that that is where we are really being invited to go deeper. I think that so many of us are wanting greater things, right? We're wanting greater exposure, greater visibility, greater success, greater number of clients. But we cannot expect something greater while resisting the invitation to go deeper. And that is depth in your discipline, depth in your self honesty, depth in your integrity. Because the expansion that you are wanting is always on the other side of the work that you keep trying to bypass. And that is the truth for all of us.

[Julie Solomon]

And I think a lot of times,

[Client or Guest]

if we don't give ourselves the permission to really do that work and to really allow ourselves to think of alignment in new ways. Because at some point, alignment, it does require separation. It requires different environments and different choices and contrary action and different standards in it, and just different ways of making decisions that we didn't used to make that same way. Because you cannot live fully called while you're staying comfortably stuck. And the old way is not necessarily going to get you where you want to go. And I think that that is really the key when it comes to growing a brand. It is not just about what's good for everybody else is going to be good. For me. What worked for this person is going to work for me. I think that new levels, it requires new rhythms, it requires new boundaries, it requires new depth. And I think that that is really

[Julie Solomon]

what needs to happen so that your

[Client or Guest]

next level actually doesn't crush you. And I think that that's been the biggest eye opener for me and for so many of my clients lately has been this idea of that discernment piece. Because I think that when we get those invitations to not ignore what we know to be true, that is really where the next level comes in a way that we can actually hold it and sustain it and it doesn't crush us.

[Julie Solomon]

You know the moment right before launching something new when all the what ifs hit you at once. What if it doesn't sell? What if no one buys?

What if this was a mistake?

I have heard those same fears not

only in the business businesses of so

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[Client or Guest]

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[Julie Solomon]

It gives you everything that you need

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[Client or Guest]

that we need just to take the weight off.

[Julie Solomon]

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[Client or Guest]

strategist in your back pocket.

[Julie Solomon]

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[Client or Guest]

And that is probably the biggest piece to, I think, the puzzle. Especially when we're trying to grow and we're trying to be more seen and we're trying to be visible. It's like we see every opportunity as this amazing thing, and we don't want to miss out. And I've just come to know that you've got to really trust what you know to be true.

[Julie Solomon]

I can't tell you how many times

[Client or Guest]

I've known people that are like, yeah, you know, this person looked great on paper, or they had X amount of followers, or everybody said that they were great. But then I worked with them, or I spoke on a stage with them, or I did a podcast with them, and it was just like, not what I thought it was going to be. And I'm like, okay, well, did you

[Julie Solomon]

actually do your homework?

[Client or Guest]

Like, did you actually look into this person? Did you, like, make sure that it wasn't just the public image that was leading their perception, that they actually had some. Some true credibility behind what it was that they were kind of sprinkling onto everyone online. And it's like, wow, maybe, maybe I didn't. Like, that's a really good point. And I've just found, like, the more that I allow myself to do that, the more that I actually create that depth to go greater. And I think that that is truly the biggest gift that we can give ourselves and that we can give our communities. And again, that we can give just the respect to the businesses that we're building. I can't stress that enough, like, for you to invite someone into your business, someone into your world, someone into your community, it is one of the most generous things that you can do. And you have to protect that, you have to honor that, you have to give that the credit that it's due. Not just anyone deserves access to you, to your business, to your intellectual property, to your community, to your extensive knowledge,

[Julie Solomon]

to your bank account, no matter how

[Client or Guest]

they make you feel, no matter how shiny they may look on social media,

[Julie Solomon]

no matter how many people may like them.

[Client or Guest]

Because so much of that is shaped and molded in its perception, but it doesn't necessarily make it real. And I think that's the biggest takeaway that so many of my clients are really just starting to honor with so much grace and so much courage and so much bravery of this idea of

[Julie Solomon]

like, yeah, you know what?

[Client or Guest]

I have worked my flipping ass off

[Julie Solomon]

and I have built this thing.

[Client or Guest]

And yes, I want it to be

[Julie Solomon]

bigger and I want it to be greater.

[Client or Guest]

And there's so many other things that I want to accomplish and do, but I have gotten myself here. And not everyone and everything deserves access to that.

[Julie Solomon]

And I know where I need to go and I know the support that

[Client or Guest]

I need to get there.

[Julie Solomon]

But not just anyone is going to be able to help me in getting there. And so that's just the thing that

[Client or Guest]

I really want to leave you with today, is giving yourself the gift of that boundary and of that discernment and really being the adult to let you make the most wise and informed decisions for who you let into your circle, who you let into your world, and who you let access all of the incredible things that you have built. All right, my friends, thank you for today and for this time and I cannot wait for this spring. We have so many incredible guest interviews coming. I'm about to do a big in person interview round with some incredible women here in Nashville, and I cannot wait to bring you all of that this summer and this spring. Now, I would also love to know what your biggest takeaway from today's episode was.

[Julie Solomon]

What you're going to be leaving with.

[Client or Guest]

If you want to drop those in as a review, if you want to drop those in my dm, just let me know what you're taking away from today's conversation. A remembrance, if you will. That way we can really hold you to that and to the accountability of that. All right, my friends, I'll see you next week, same time, same place.

[Julie Solomon]

If today's episode served you, don't forget to hit subscribe, leave a review and share it with a woman you know is ready for more. You can now watch every episode, every week on Spotify and YouTube and continue to listen on the platform of your choice. And if you want, behind the scenes updates on business, messaging, leadership, special promos, the first access to what's happening in

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I would encourage you to join my weekly email [e-mail] newsletter. That is where all of this goes down that is not normally shared publicly. This is where your next era begins and I'm so glad that you're here.