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Jessica Mendoza
On the campaign trail, one issue Vice President Kamala Harris leaned into was abortion rights.
Laura Casisto
And when Congress passes a bill to restore reproductive freedom, as President of the United States, I will proudly sign it into law. Harris was a very articulate spokeswoman for these women who had not been able to get care for, women who were sort of outraged at the rollback of their rights.
Jessica Mendoza
That's our colleague Laura Casisto. She says that the Harris campaign hoped abortion rights would energize voters to come out and vote blue. They spent big on ad buys across swing states emphasizing why nationwide access to abortion should be restored.
Laura Casisto
One of the ads, certainly one of the toughest ads that they had, was with a woman named Hadley Duvall in Kentucky. And the ad opens and she is breakfast for herself. And she tells this story about being sexually abused by her stepfather. Until she got pregnant at the age of 12.
Jessica Mendoza
I didn't know what it meant to be pregnant at all, but I had options. Because Donald Trump overturned Roe v. Wade, girls and women all over the country have lost the right to choose, even for rape or incest. Donald Trump did this.
Laura Casisto
Trump appointed three conservative justices who helped overturn Roe v. Wade. And for Harris, that was the message that they were really trying to get across, that whatever Trump might say now, he is responsible for the overturning of Roe and for these kinds of stories.
Jessica Mendoza
On election day, 10 states had abortion rights on the ballot. In seven of them, voters came out in favor of abortion access. But those votes didn't translate into votes for Harris.
Laura Casisto
One Democratic strategist talked about it as mind boggling. And so I think we have to understand this as abortion rights, in essence being more popular than Democrats right now.
Jessica Mendoza
Welcome to the Journal, our show about money, business and power. I'm Jessica Mendoza. It's Tuesday, November 12th. Coming on the show, why abortion won on Election Day and Harris lost.
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Jessica Mendoza
There's a reason Democrats thought abortion could energize voters for their candidates. It started two years ago in a.
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Sweeping ruling that overturned a half a century of precedents. Five justices ended the right of American women to choose abortion under the Constitution.
Laura Casisto
Roe v. Wade is overturned in June 2022, and the rollback of a constitutional right is unprecedented. And so no one really knows how the public is gonna respond. And I remember sitting in my office In August of 2022, about a month after this, and watching the results start to roll in from a ballot referendum in Kansas. And that referendum was about whether to eliminate abortion rights from the Kansas constitution.
Jessica Mendoza
Kansas is considered a conservative state, and so there was an expectation that abortion rights would be restricted. But when the votes came in, almost 60% of Kansans voted to keep abortion protections in place.
Laura Casisto
And I remember this feeling of being, to be honest, stunned by those results. We were starting to see these results come in and, you know, 57, 58, 59% of Kansans pushing back on this and, you know, expressing support for abortion rights for this ballot measure. And I wasn't the only one watching those results and taking that message away. I have talked to anti abortion leaders who say that this was a wake up call for them, that abortion rights were much more popular than they had anticipated.
Jessica Mendoza
And the 2022 midterms showed Kansas wasn't a fluke. Ballot measures protecting abortion access passed in states across the country. Well, Michigan has now voted to protect abortion rights.
Laura Casisto
54% voted against new language stripping any.
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Guarantee of abortion rights from Kentucky's constitution. Vermont voters overwhelmingly passed a ballot measure to amend the state's constitution to explicitly protect abortion rights.
Jessica Mendoza
The momentum went beyond ballot initiatives, boosting Democratic candidates throughout the country, too.
Laura Casisto
Democrats held control of the Senate and fended off much deeper losses in the House than many people had expected nationally.
Jessica Mendoza
And so to be clear, the issue helped turn out voters for Democratic candidates in 2022. Like we can make that connection.
Laura Casisto
Yeah, I mean, all evidence that we have is that it was a motivating factor for Democratic women to come. It also prompted independent and Republican women to switch and vote for Democratic candidates. And Trump himself, I should say on social media, said as much. You know, he basically said, we are going to lose elections unless we figure out how to talk about this issue. Republicans are too extreme on this issue. So it was. There was a really kind of bipartisan consensus that this was good for Democrats in 2022. And I think the message, I know the message that Democrats took away is we have the winning issue in the country right now, the issue that speaks to people's hearts and emotions. And it was a. It was kind of a galvanizing moment for Democrats.
Jessica Mendoza
This is a big part of what the Harris campaign was relying on going into last week's election. The hope was that having abortion on the ballot in so many places would drive turnout among voters who supported abortion rights. Democratic strategists assumed those voters would also support Harris. As part of that strategy, Democrats adjusted their messaging around abortion.
Laura Casisto
One of the messages that was really resonant in Kansas and that I think carried through campaigns after that, was one about medical rights and medical privacy. I think the American people believe that.
Jessica Mendoza
Certain freedoms, in particular the freedom to make decisions about one's own body, should.
Laura Casisto
Not be made by the government. It was very different than the way people had talked about abortion before they talked about it. They compared it to mask mandates and vaccine mandates and just talked about getting the government out of my business. And that was clearly resonant with sort of libertarian voters who might otherwise vote Republican, but for whom freedom was this really powerful issue.
Jessica Mendoza
While Harris framed herself as a champion of abortion rights, Trump took a different tack. He said that the question of abortion should be left up to the states.
Laura Casisto
There were strategists and anti abortion groups who were really pushing him to say, you should be out in front of it. You should have a position that you can sell to voters. And Trump made this really kind of last minute calculation that he was not going to do that. Instead, he was going to just say, I'm not going to take a position on this. This is up to the states. And this, I think, made some of his own strategists nervous because it felt he didn't have a kind of response to Harris on this issue. But it turned out, by all accounts to be a pretty winning strategy. It made it hard for Harris, I think, to persuade voters that their rights were under threat if Trump won the White House. It made him just harder to pin down an attack on this issue.
Jessica Mendoza
Trump's bet paid off with a wave of split tickets voters who supported both abortion access and Trump. That's next.
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Jessica Mendoza
10 states that had abortion on the ballot last week, seven of them voted to protect it, including blue states like Colorado and New York and also some red states like Missouri and Montana. Only three states voted not to protect the procedure. South Dakota, Nebraska, and Florida, which Laura says was kind of a special case.
Laura Casisto
On the one hand, 57% of voters voted in favor of the ballot measure in Florida, and that's in line with what we saw in other states. But the tricky thing with Florida was it has a 60% threshold to pass a ballot measure. Very, very unusual.
Jessica Mendoza
So a majority of voters did support abortion rights, but they were still 3% short, correct?
Laura Casisto
Yes. Yeah. So it came very close. Yes.
Jessica Mendoza
Ballot measures also passed in Arizona and Nevada, two swing states where Harris was hoping to get a bump from turnout for abortion rights.
Laura Casisto
Instead, what you saw was a divergence where abortion rights won easily by more than 60% in both of those places, which is really quite remarkable. But Harris also lost, and it ultimately didn't seem to move the needle in terms of getting them to vote for Democrats.
Jessica Mendoza
So is it fair to say, like a lot of Trump voters had to support these ballot measures, support abortion rights in order for these ballot measures to pass?
Laura Casisto
Yes. There is no other way to do that math. That is the only way to understand this is that a lot of people, millions of people, voted for abortion rights and also for Donald Trump.
Jessica Mendoza
And you heard from some of these voters, what did they tell you?
Laura Casisto
So there's one voter who we talked to in Missouri, a man named Aaron Turner, who's exactly that sort of type of voter. He voted for Trump and he voted for abortion. And, you know, for him, abortion was a kind of freedoms issue, which is something we hear from a lot of more conservative voters.
Unknown Sponsor
There is some conflict in my mind regarding the abortion of a fetus, whether or not that's a child or not. I personally believe it is. But at the end of the day, I don't have the capacity or I believe the right to weigh in on every single decision. And I also don't believe the government has the right to weigh in on that either.
Laura Casisto
He just felt like I don't want the government in this business. This is an individual choice.
Jessica Mendoza
So it almost sounds like the Harris campaign's messaging on abortion as an individual freedom worked. It just didn't work for Harris. And so what do you make of this?
Laura Casisto
So I think two ways to think about this. Two different categories of voters that I have in my mind. So one of them are voters who I talk to who say, yes, I support abortion rights. If you ask me a straight up or down question about abortion, I'm going to say yes to abortion access, but it's not my number one issue. And so even if I support this, Trump is talking about other issues that are more resonant to me, like immigration, like the economy, you name it. And then the second category of voters are people who I talk to who abortion is quite important to them. You know, even people who were really passionate about voting, for example, for the abortion amendment in Arizona. I talked to one woman who fits this description, but she said, I take Trump at his word that he's not gonna do anything about this. I take him at his word when he says this is a state's issue, that the federal government is out of the abortion business. I believe that message.
Jessica Mendoza
Sixteen states still have either a near total abortion ban or a restrictive six week ban. But after last week, about two thirds of the country now has some form of legal access to abortion. Laura says for advocates of abortion rights, that could be a good sign if.
Laura Casisto
I quickly do the math. So we have had abortion on the ballot in 17 states since Roe was overturned, and it has won in 14. I think when Roe was overturned, the expectation was that about half of states would ban abortion. And so it is certainly fair to say that with that in mind, abortion rights groups are doing better than we would have expected. And I certainly don't take away from Tuesday night that abortion ballot initiatives are a losing strategy at all. They still won 7 out of 10. Florida had a unique threshold that we don't see replicated in other states. And so, yeah, I think for abortion rights groups, putting Democrats aside for now, but for abortion rights groups, I think this remains a winning strategy.
Jessica Mendoza
Yeah, it's so interesting because I remember, you know, I mean, abortion rights activists were very, like, nervous and scared after Roe was overturned, but it seems like, yeah, the effort state by state has been more or less successful for them.
Laura Casisto
Yeah. And I would caveat that with the fact that since Roe was overturned, we have had a Democratic administration federally. Biden has been in the White House that entire time. And so I don't think any of us quite knows what the world looks like if you have a Republican president in power.
Jessica Mendoza
One thing abortion rights groups are worried about is access to abortion pills by mail, which right now is available even in states with abortion restrictions.
Laura Casisto
There has been a huge surge in that practice over the last couple of years. It has allowed a large number of women in states like Florida and Texas and all over the country states with bans to get abortion pills. If that policy were to change and that could no longer happen, I think women in those states would feel the impact of abortion bans in a different kind of way.
Jessica Mendoza
Trump now heads back to the White House, with Republicans regaining control of the Senate and on the verge of keeping the House. So how likely is it that Republicans in Congress will try to push through a national ban on abortion?
Laura Casisto
So I think the likelihood of an abortion ban making it through Congress remains relatively low. There are still moderate Republicans who don't support that and other Republicans in just politically sensitive districts who just do not want to take that on, in my estimation. We'll see. Trump has also said explicitly that he would veto such a ban, and so I think that also makes it just less likely that anyone tries to take on a national abortion ban.
Jessica Mendoza
So does this change how you think about abortion rights as a political issue or a campaign issue?
Laura Casisto
So I think certainly a question I have going forward is, will we see another abortion rights campaign? This was one of the top few issues in this campaign. It was certainly the top issue for Democrats. You saw them blanketing the airwaves with these very poignant ads. And so a question for me is, will you see Democrats continuing to talk about this, or will you see this fake from the political discourse? And I think for abortion rights groups, yes, like they're. This is gonna be a real question, right? Is can they get Democrats to keep talking about this, or is this sort of the end of the road? And you'll have ballot measures, but you won't see this be a national issue in the way that it was over the last two years.
Jessica Mendoza
But do you get a sense that this issue is losing steam at all?
Laura Casisto
I don't get a sense that it's losing steam, I think, because you still saw so many ballot measures win, because all of the polling I see still says that this is popular, but also that still the issue that voters rank third behind the economy and immigration and what determined their vote, I think that the answer, as far as we can tell at this point, is it just was overshadowed that. I think it's still a kind of key political issue, but that it was a pretty wild campaign with some other also very big issues that resonate with voters like the economy and immigration. And even though it was still important to voters, it just wasn't the number one issue for enough of them.
Jessica Mendoza
That's all for today. Tuesday, November 12th. The Journal is a co production of Spotify and the Wall Street Journal. Additional reporting in this episode from Jennifer Kalfus. Thanks for listening. See you tomorrow.
Podcast Summary: The Journal – "Abortion Was A Winning Issue – Just Not for Kamala Harris"
Release Date: November 12, 2024
Introduction
In the November 12, 2024 episode of The Journal, hosts Jessica Mendoza and Laura Casisto delve into the complex dynamics surrounding abortion rights during the recent election cycle. Titled "Abortion Was A Winning Issue – Just Not for Kamala Harris," the episode explores why, despite abortion rights proving to be a popular and mobilizing issue, Vice President Kamala Harris did not secure the anticipated support for her campaign.
Harris Campaign's Emphasis on Abortion Rights
The episode opens with Jessica Mendoza highlighting Vice President Kamala Harris's strong stance on abortion rights during her campaign. [00:05] Jessica states, "On the campaign trail, one issue Vice President Kamala Harris leaned into was abortion rights." Laura Casisto elaborates on this strategy, explaining that Harris aimed to energize voters who were outraged by the rollback of reproductive freedoms:
"Harris was a very articulate spokeswoman for these women who had not been able to get care for, women who were sort of outraged at the rollback of their rights."
— Laura Casisto [00:12]
The Harris campaign invested heavily in advertising across swing states, focusing on the message that restoring nationwide access to abortion was imperative. One poignant ad featured Hadley Duvall from Kentucky, sharing her traumatic experience of sexual abuse and unintended pregnancy at age 12. [00:48]
Impact of Overturning Roe v. Wade
The discussion then shifts to the broader political landscape following President Donald Trump's appointment of three conservative justices, which led to the overturning of Roe v. Wade in June 2022. Laura Casisto underscores the unprecedented nature of this constitutional rollback:
"Roe v. Wade is overturned in June 2022, and the rollback of a constitutional right is unprecedented."
— Laura Casisto [04:03]
This decision set the stage for various state-level ballot measures aimed at either protecting or restricting abortion rights, significantly influencing voter behavior and campaign strategies.
Ballot Measures: 2022 Midterms and 2024 Election
Jessica Mendoza recaps the success of abortion rights measures in the 2022 midterms, noting, [03:47], "Kansas is considered a conservative state, and so there was an expectation that abortion rights would be restricted. But when the votes came in, almost 60% of Kansans voted to keep abortion protections in place."
Laura Casisto shares her astonishment at the results:
"We were starting to see these results come in and... 57, 58, 59% of Kansans pushing back on this and... expressing support for abortion rights."
— Laura Casisto [04:44]
The momentum continued into the 2024 election, with Michigan, Kentucky, Vermont, Arizona, and Nevada also voting to protect abortion rights. Despite these victories, the anticipated boost to Democratic candidates, including Harris, did not materialize. [10:07]
Voter Behavior: Support for Abortion Rights vs. Party Affiliation
A critical revelation discussed is the divergence between support for abortion rights and party loyalty. Laura Casisto points out that many voters supported abortion rights irrespective of their political affiliations:
"A lot of people, millions of people, voted for abortion rights and also for Donald Trump."
— Laura Casisto [11:08]
This split-ticket voting phenomenon is exemplified by voters like Aaron Turner from Missouri, who simultaneously supported Trump and endorsed abortion rights, viewing it as an issue of personal freedom rather than party alignment. [11:23]
Trump’s Strategy on the Abortion Issue
The episode analyzes former President Trump's approach to the abortion debate. Unlike Harris, Trump chose not to take a definitive stance on abortion, instead leaving the decision to individual states. Laura Casisto explains:
"He was going to just say, I'm not going to take a position on this. This is up to the states."
— Laura Casisto [08:07]
This strategic ambiguity allowed Trump to attract voters who supported abortion rights while maintaining his conservative base, effectively neutralizing Harris's concentrated efforts on the issue.
Reactions from Voters: Split Ticket Voting
The concept of split-ticket voting is further explored, with many voters compartmentalizing their choices based on different issues. For instance, some viewers expressed that while they support abortion rights, other issues like the economy or immigration held greater sway in their voting decisions. Laura Casisto categorizes voters into two groups:
Supporters of Abortion Rights with Diverse Priorities: These voters approve of abortion access but prioritize other issues when casting their ballots.
Passionate Abortion Rights Advocates: Despite their strong stance on abortion, they may still support candidates like Trump who assure them that abortion will remain a state issue.
"Abortion was a kind of freedoms issue... I don't have the capacity or I believe the right to weigh in on every single decision."
— Anonymous Voter [11:41]
Analysis of Ballot Measures Results
The episode reviews the outcomes of the abortion ballot measures, noting that out of ten states, seven upheld abortion rights. Specific states like Arizona and Nevada, pivotal swing states, passed their measures convincingly. However, Florida narrowly failed due to an unusually high 60% threshold for approval, despite 57% voters deeming in favor. Laura Casisto reflects:
"Putting Democrats aside for now, but for abortion rights groups, I think this remains a winning strategy."
— Laura Casisto [14:19]
Future Implications for Abortion Rights Campaigns
Looking ahead, Laura Casisto discusses the sustainability and future of abortion rights as a political issue. While current ballot measures have been largely successful, questions arise regarding whether abortion will continue to dominate national discourse or become a secondary issue overshadowed by topics like the economy and immigration. Laura is optimistic about the continued effectiveness of state-level efforts but remains cautious about their integration into broader national campaigns.
"Abortion rights is still a kind of key political issue, but that it was a pretty wild campaign with some other also very big issues that resonate with voters like the economy and immigration."
— Laura Casisto [17:00]
Additionally, concerns about access to abortion pills by mail highlight ongoing challenges if federal policies shift, potentially restricting access even in states that currently protect abortion rights.
Conclusion
The episode concludes by emphasizing the complexity of voter behavior and the interplay between single-issue support and broader political affiliations. While abortion rights have proven to be a resilient and popular issue, their ability to translate into widespread political victories for candidates like Kamala Harris remains limited due to the multifaceted nature of voter priorities and strategic campaign approaches by opposing candidates like Donald Trump.
“I don't get a sense that it's losing steam, I think, because you still saw so many ballot measures win, because all of the polling I see still says that this is popular...”
— Laura Casisto [17:00]
Overall, The Journal provides insightful analysis into the electoral dynamics of abortion rights, illustrating that while the issue remains potent, its impact on electoral outcomes is nuanced and influenced by broader political strategies and voter segmentation.