Fri Apr 04 2025

On this episode of The Kara Goldin Show, we’re joined by Lindsey Johnson, Co-Founder and CEO of Weezie, the luxury towel and robe brand that’s elevating the everyday with beautifully crafted, design-forward essentials. After a successful career in finance at companies like Morgan Stanley and BlackRock, Lindsey made a bold pivot into the world of consumer products—and built a brand that’s quickly become a go-to for high-quality, customizable bath essentials. During our conversation, Lindsey shares the story behind launching Weezie, how she and her co-founder spotted a white space in the bath category, and the creative process that goes into developing new products and partnerships. We talk about her approach to brand-building, how collaborations with interior designers like Meg Braff come to life, and how digital marketing and social media have fueled Weezie’s growth. Lindsey also offers insight into her leadership style, lessons learned from building a team, and advice for anyone l...