India's wealthy are quietly trading flash for function. The luxury MPV — long dismissed as a hotel shuttle or family hauler — has become the unlikely status symbol of the country's new-money elite. Founders close funding rounds from reclining rear seats. Executives hold confidential meetings behind privacy partitions. Celebrities vanish into near-silent cabins. The Toyota Vellfire, Lexus LM, and Mercedes-Benz V-Class are rewriting what luxury means: not the car you're seen stepping out of, but the private world you inhabit inside it. In a city where traffic consumes hours, the rear seat has become the new boardroom. Narrated by Anirban Chowdhury, this episode of the new TMB series ET Deep Dive is based on a story by Lijee Philip.

Narrated by Anirban Chowdhury

Check out other interesting episodes like: How Will a Volatile ₹ Impact You in 2026?, How Quick Commerce is Triggering a Health Crisis for Gen Z, Two Women Fought to Change India's Maternity Laws...and Succeeded, Can India Truly End Naxalism?, Semaglutide Goes Generic: Big Pharma’s Moat Breaks and much more.

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ET Deep Dive: The Van That Ate the SUV