
Hosted by Patricia Raskin · EN

DESCRIPTION *]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]" dir="auto" tabindex="-1" data-turn-id= "request-WEB:c603fe0b-a46a-4c82-a8c3-a96c1aebc9a2-0" data-testid= "conversation-turn-2" data-scroll-anchor="true" data-turn= "assistant"> Jeff Weiss will share insights into the opportunity and power of the 55+ market, addressing why older adults are often overlooked or misrepresented in traditional marketing and what brands are missing by ignoring this demographic. He'll unpack findings from Age of Majority's research, including how stereotypes about aging distort consumer strategies and how businesses can better design products, campaigns, and experiences that resonate with active agers, people who are living longer, more vibrant lives and hold significant buying power. Jeff will also discuss practical approaches to influencer and persona-based marketing for older audiences, the evolving behaviors and preferences of people 55+, and how companies can innovate to capitalize on unmet needs and shift outdated perceptions. His talk is both strategic and inspiring, aimed at reframing aging as an opportunity rather than a challenge. GUEST BIO Jeff Weiss is the President and CEO and Chief EvAGElist Officer of Age of Majority, a research-driven marketing consultancy dedicated to helping brands and organizations better understand and engage with the 55+ consumer market one of the largest and most economically powerful demographic segments today. With over 30 years of experience in marketing on both the client and agency sides, Jeff has worked with major global brands including Pepsi, Gillette, Dannon, Unilever and Whirlpool. Early in his career, he recognized a blind spot in how older adults were perceived and marketed to, which led him to found Age of Majority to break myths, stereotypes and stigmas around aging in the older consumer landscape. Jeff's work combines research, practical insights, and strategic consulting to drive real business impact and change outdated assumptions about aging in society and commerce. Website: https://www.ageofmajority.com/

DESCRIPTION: Paula Marshall, author of Finding the Soul of Big Business, is the CEO of Bama Companies, a family-owned business founded in 1927. Her vision serves as a guiding light for Bama team members, inspiring the company to live out its mission: "People Helping People Be Successful." Paula stepped into the role of CEO in 1984 and has led Bama through years of growth while staying true to its people-first roots. Today, Bama is a global organization that includes Bama Pie, Bama Foods, Bama Frozen Dough, Beijing Bama, and Bama Europa. Paula is known for blending strong business leadership with heart, focusing on servant leadership, meaningful work, and creating lasting impact for employees, customers, and communities. GUEST BIO As CEO of Bama Companies, Paula provides strategic direction and leadership across the organization. Her vision guides Bama team members and inspires the company to live out its mission, "People Helping People Be Successful." Paula took on the role of CEO in 1984, leading a company that has since grown to include Bama Pie, Bama Foods, Bama Frozen Dough, Beijing Bama, and Bama Europa. Under her leadership, Bama has expanded its reach, offering a wide range of frozen desserts and baked goods to fast-food chains as well as casual and family dining restaurants. Paula earned her Bachelor of Science in business from Oklahoma City University in 1982 and later completed her PhD in commercial science there in 1993. She is the author of four books and believes that successful business leaders must embrace both entrepreneurship and strong management to truly thrive. https://thepaulamarshall.com/story/ https://paulamarshallfoundation.org/

DESCRIPTION Debra Parent, PHR, SHRM-CP, CHHR can expand upon a wide range of recruitment topics including How to improve the Candidate Experience, Make the boss apply and see for himself Top Four Unique Job Search Tactics for Your Job Search in 2026, From a Highly Successful Recruiter Recruitment Playbook, 20 Plays to Attract Great Employees to Your Business Top Tips to Improve Your Careers Page Cash is King, How to Insure You are Able to Attract Top Talent Differentiation is the Key, How to Improve Your Employer Brand Why Would You Ever Consider Using a Professional Recruiter Top Recommendations to Hang onto that New Hire For Small Businesses, How to Make Recruiting Easier DYI Recruiter, How to Effectively Recruit on Your Own How is Recruiting Different Today Than Year's Past The New Recruiting Paradigm Business's Must Adopt What Candidates Want Today How To Write a Compelling Job Post Who In Your Company is Working on Improving Candidate Experience. GUEST BIO Debra J. Parent, PHR, SHRM-CP, CHHR, is a highly credentialed human resources professional with an MBA from Husson University and a BS in Human Resources from UMass Dartmouth. She holds six national certifications, including Professional in Human Resources (PHR), SHRM Certified Professional (SHRM-CP), Certified in Healthcare Human Resources (CHHR) through the American Hospital Association, SHRM Talent Acquisition Specialty Certification, HRCI Talent Acquisition Certification, and a Certified Coaching Certification. Debra serves as a member of the UMass Dartmouth Charlton College of Business Advisory Board and is a former Human Resources Management Professor at UMass Dartmouth and Bristol Community College. She is actively involved in several professional organizations, including NEHRA, SHRM, Provisors, My Pinnacle, and Worthy Circles. Debra's work is guided by her core company values: Respect, Integrity, Creativity, and Passion. Outside of her professional life, she enjoys spending time with family, hiking, and biking. Website: www.rightfitrecruitingservices.com LinkedIn personal page - https://www.linkedin.com/in/debra-j-parent-phr-shrm-cp-chhr-11941b163/ LinkedIn company page - https://www.linkedin.com/company/djp-right-fit-recruiting-llc/ Facebook company page - https://www.facebook.com/rightfitrecruitingofmass/ YouTube page - https://www.youtube.com/@DJPrightfitrecruiting Website - www.rightfitrecruitingservices.com

DESCRIPTION You will be inspired by listening to a successful time management expert, college professor, mother, wife, grandmother, friend, and extended family member as she shares how to achieve a more fulfilling life with work and relationships a priority. As the author of 70+ award-winning books, translated into 36 languages, Dr. Jan Yager, the daughter of workaholics, and a recovered workaholic herself, there is hope and help for all through her latest contribution, TIME MASTERS. GUEST BIO Dr. Jan Yager is an Adjunct Associate Professor in the Sociology Department at John Jay College of Criminal Justice/CUNY. Since Fall 2014, Dr. Yager has taught criminology, victimology, and sociology courses at John Jay. Previously she taught at U of Connecticut, Penn State, St. John's U, Temple U, and other colleges and universities. Dr. Yager has a Ph.D. in sociology from CUNY Graduate Center, an M.A. in criminal justice from Goddard College Graduate Program, and she did a year of graduate work in art therapy at Hahnemann Medical College. Author of 70+ award-winning books, with translations into 35 languages, including Victims, the textbook Essentials of Victimology (Aspen Publishing, 2022; 2 nd edition, 2025), When Friendship Hurts (Simon & Schuster), Productive Relationships; Work Less, Do More; How to Finish Everything You Start, several novels and children's books, Dr. Yager has been interviewed on Good Morning America, Oprah, Today Show, The View, CBS The Early Show, NPR, and other major shows. LINKS Website: https://www.drjanyager.com Linkedin: https://www.linkedin.com/in/drjanyager X - @drjanyager

DESCRIPTION Bill Hanney will discuss the four-show subscription series at both theatres, including well-known titles like Titanic and Grease. He will share insights into the artistic choices, creative challenges, and teamwork required to bring large-scale productions to the stage. The program offers an engaging look at the creativity and business of professional theatre. GUEST BIO Bill Hanney is an award-winning theatre producer and business owner who will speak about the upcoming seasons at Theatre By The Sea and North Shore Music Theatre. With decades of experience in live entertainment, Hanney will give audiences a behind-the-scenes look at how professional productions are created, from choosing shows and building creative teams to staging, design, and production. In 2006, Hanney purchased and revitalized Theatre By The Sea, the historic 500-seat summer theatre and restaurant in Matunuck, Rhode Island. His leadership restored the venue and re-established it as a popular destination for high-quality performances. Hanney is also the Owner and Producer of North Shore Music Theatre, one of New England's leading regional theatres. He led its successful re-opening in 2010, helping return it to prominence with its innovative staging and Broadway-caliber productions. Website: https://www.nsmt.org Instagram: https://www.instagram.com/officialnsmt/ Facebook: https://www.facebook.com/officialnsmt/ Youtube: https://www.youtube.com/officialnsmt X: https://x.com/OfficialNSMT

DESCRIPTION Set against the backdrop of London in the early 1960s, The Model Patient explores a world in which social freedoms appear to be expanding, yet women's lives remain tightly controlled. The novel follows Evelyn Westbrook, a young model who enters psychoanalysis seeking stability amid a troubled marriage, reproductive pressures, and the newly complicated promise of the contraceptive pill. As Evelyn's therapy progresses, the relationship intended to provide clarity instead becomes a source of confusion and destabilization. The erosion of boundaries, the fragility of trust, and the question of who holds power within the therapeutic space drive a psychological narrative that is as intimate as it is unsettling. Drawing on Lucy Ashe's own experience as a therapy patient, the conversation will examine the novel's deeper themes: the ethical complexities of psychotherapy, the silencing of women's instincts, and the unsettling ease with which authority can reshape personal reality. Though rooted in the 1960s, the story resonates strongly with contemporary discussions about consent, autonomy, and institutional power. GUEST BIO Lucy Ashe trained at the Royal Ballet School before changing course to study English Literature at Oxford University, graduating in 2010. She later qualified as an English and Drama teacher. Her first two novels, The Dance of the Dolls and The Sleeping Beauties, were inspired by her years immersed in the world of classical dance. The Model Patient marks a striking evolution in her work, drawing on her personal experience as a therapy patient to explore the psychology of power, trust, and self-erasure. Ashe now turns to psychological suspense with her debut thriller, an atmospheric and deeply unsettling novel set in the world of psychotherapy that asks: Who truly holds power in the therapeutic relationship and what happens when that power is abused? Website: https://lucyashe.com Instagram: https://www.instagram.com/lucyashe_author/ X: https://x.com/LSAshe1/

DESCRIPTION In this episode Don Weber, a former U.S. government field operative turned global communication strategist ,whose career in human intelligence (HUMINT) spanned more than 90 countries across South America, Africa, and Europe will discuss operating under multiple identities during the George Bush administration. Don navigated high-risk environments, worked alongside organized crime figures, foreign agents, and volatile political networks, and even embedded himself in Antwerp's diamond trade circles as part of a covert cover. Today, Don applies those insights to the executive boardroom. Now one of Europe's most respected executive communication coaches, he trains royalty, EU diplomats, ambassadors, senior politicians, and Fortune 500 leaders on the art of ethical influence, authentic presence, and leadership under pressure. Don shares how to read body language and decode power dynamics in any room, offering insight into the signals most people miss. He discusses why empathy is the most powerful form of influence, especially for leaders who want lasting impact. The conversation dives into what leadership looks like in high-stakes environments where pressure is constant and decisions carry consequences. Finally, Don shows how mindfulness and martial discipline shape authentic communication, blending presence, awareness, and control into a grounded leadership style. GUEST BIO Don Weber is a global communication strategist, human intelligence (HUMINT) expert, and executive coach whose life tells a story of survival, reinvention, and mastery. For more than 15 years, Don worked in international intelligence operations across 90+ countries as a U.S. government field operative. Operating under multiple identities during the George Bush administration, he gathered intelligence throughout South America, Africa, and Europe, often working in proximity to organized crime figures, foreign agents, and politically volatile networks. One of his covers placed him inside Antwerp's diamond trade, a uniquely complex world that sharpened his ability to build rapport across cultural, economic, and ideological divides.After leaving intelligence work, Don redirected his life toward helping leaders communicate with authenticity and awareness. Over the past decade, he has become one of Europe's most respected executive communication coaches, advising royalty, EU diplomats, ambassadors, senior politicians, and Fortune 500 executives across major European capitals. Trained in martial arts for real-world application and grounded in a lifelong meditation practice, Don blends combat discipline with mindful presence. The result is a powerful, grounded approach to ethical influence, leadership under pressure, and mastering the unspoken signals that define human connection. Youtube: https://www.youtube.com/c/drwebercoaching LinkedIn: https://www.linkedin.com/in/don-weber/ Website: https://drwebercoaching.com

DESCRIPTION In this episode of Patricia Raskin's show, Patricia interviews speaker mentor Leisa Reid on the powerful theme of "Share Your Brilliance." Drawing from her experience delivering more than 500 speaking engagements, Leisa shares proven speaking strategies and insider secrets to help entrepreneurs turn the stage into a consistent client-attraction tool. Leisa explores why so many talented people hold back their voice and how speaking up can open doors both personally and professionally. She offers practical insights on building confidence, turning your message into meaningful impact, and using your story as a force for connection and growth. If you've ever felt called to step forward but weren't sure how, this conversation will inspire you to claim your voice, share your message, and let your brilliance be seen. GUEST BIO Leisa Reid is known as The Speaking Strategy Mentor and is the Founder of Get Speaking Gigs Now™ and the CEO of the International Speaker Network™. Having delivered over 600 talks and authored 9 books, Leisa has helped business owners scale their impact beyond 1:1, through the power of speaking. She believes speaking isn't just about giving a talk; it's about creating a consistent strategy to get booked, stay booked, and attract clients for the lifetime of your business. Leisa is passionate about showing experts how to use speaking as a serious revenue pathway, without the pressure of being perfect or "salesy." Her down-to-earth approach and proven system empower business owners to confidently share their message, grow their business, and make the impact they were born to create. When she's not mentoring speakers, you'll find Leisa enjoying 80's music, live concerts, and her life in Southern California with her family. https://GetSpeakingGigsNow.com https://GetSpeakingGigsNow.com/tips Facebook: https://facebook.com/getspeakinggigsnow/ https://www.facebook.com/leisa.reid.2/ Linkedin: https://www.linkedin.com/in/leisareid/ Instagram: https://www.instagram.com/getspeakinggigsnow/ https://www.instagram.com/leisareid Youtube: https://www.youtube.com/c/LeisaReid

DESCRIPTION: Michelle Girasole will explore the influential roles and personal stories of generals' wives during the American Revolution, shedding light on their essential contributions and the realities of their daily lives. She will highlight the relevance of these women as the nation approaches America's 250th anniversary, reflect on the legacy of the 1976 Bicentennial, and connect their experiences to ongoing conversations about women's empowerment and leadership today. GUEST BIO: Michelle is a passionate innovator, entrepreneur, and founder of Fresh, LLC and FreshMaps, specializing in digital learning maps and customizable scavenger hunts for tourism, education, and fundraising. With 25+ years in marketing and sales, she has led creative campaigns for national brands and startups, including Constant Contact. Michelle partners with Barcelona-based software developer Mooveteam to bring GPS-enabled game technology to Rhode Island and beyond, helping organizations create unique digital experiences. An award-winning author and mentor to over 100 students, she is also a recognized expert in online marketing and a champion for women in business. Ask her about "The Daughters of Liberty"! Website/s: https://freshmaps.us/ (coming soon RI250Quest.com and myFreshAdventures.com) Facebook: https://www.facebook.com/profile.php?id=61561536141210 Linkedin: https://www.linkedin.com/in/michellegirasole/ Instagram https://www.instagram.com/fresh.maps/ Youtube: https://youtube.com/@freshmaps?si=V9XFYfmPzilwTutt

DESCRIPTION: In his new book LEADING FROM THE HEART: The Essential Guide to Self-Empathy & Self-Compassion (April 28; Post Hill Press), Dr. D. Ivan Young, renowned behavioral neural science expert & ICF Mastered Certified Coach, elevates the concept of "Empathy" beyond a corporate buzzword to an essential part of humanity, unpacking it so we all can better navigate what makes us deeply human: pain, trauma, loss, triumph, regret, failure, love, and everything in between. Despite widespread overuse, many people don't understand empathy's true power consists of two areas: Internal Mastery: The discipline of seeing yourself clearly, extending mercy inward, and calibrating your motives before you act. External Influence: The strategic art of reading a room, diagnosing quiet pain points, and delivering exactly what moves people to trust, decide, and change. To help people see empathy as a core part of our humanity that can be honed and mastered, Dr. Ivan distills it down to several key areas of use and understanding. Among other tactics, readers will learn: 'Omniscient Self' vs 'Obnoxious Self': The choice we all have every day in embracing our own mortality, fragility and humanity. Building Sustainable Presence: Capacity to show up, fully, each day, without burning out, checking out or numbing out. Self-Compassion; Not Self-Sabotage: Pour into your own cup without drowning in self-absorption. The Relationship Rescue Kit: A step-by-step method to repair strained partnerships before they fracture for good - whether it be a best friend, romantic partner, spouse, sibling, or co-worker. In a tech-dominated world where human pain & struggle are only exacerbated by our failure to understand it, Dr. Young's methodology is redefining the standard for executive and behavioral coaching by translating behavioral science into scripts, micro-habits, and drills readers can apply immediately. LEADING FROM THE HEART is a much-needed lighthouse for anyone, in any life stage, to better navigate the inevitable challenges that human life brings. LEADING FROM THE HEART will help readers persevere through any obstacle while helping people connect more deeply with what they need most: other people. GUEST BIO: Dr. D. Ivan Young is a globally recognized authority in human behavior, leadership psychology, and emotional mastery, renowned for helping high achievers transform complexity into clarity. His credentials reflect not only elite professional achievement but also a science-backed, evidence-based approach that produces measurable, lasting change. Holding the prestigious ICF Master Certified Coach (MCC) designation, awarded to fewer than one percent of coaches worldwide, Dr. Young embodies the highest standards of professional excellence, ethical integrity, and coaching mastery. As a keynote speaker, consultant, and mentor, he empowers individuals and organizations alike to lead with clarity, courage, and compassion, transforming potential into purpose at every level. His TEDx talks have garnered over 5 million views, and he is regularly sought out by high-net-worth individuals, Fortune 100 executives, public figures, and global institutions. In fact, his thought leadership has been featured across leading national and international media platforms, including CNN, MSNBC, Forbes, The European, Essence Magazine, and others. In addition to his coaching and consulting work, Dr. Young is the bestselling author of Another Chance, as well as the upcoming Break Up, Don't Break Down – Expanded Edition (Post Hill Press, Fall 2025) and Leading From the Heart (Post Hill Press, Spring 2026).