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Modernizing a Legacy Brand for the Next Generation - The Playbook With David Meltzer | Wave AI Podcast Notes

Back to The Playbook With David Meltzer

Modernizing a Legacy Brand for the Next Generation

The Playbook With David Meltzer

Thu Mar 05 2026

In today’s episode, I talk with Somia Farid Silber about modernizing a family empire, leading franchise communities, embracing AI, and earning her place as CEO.

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