← The Spiritual Hustler
The Spiritual Hustler
How to FINALLY Be Good With Money and Rewire Your Entire Nervous System to Receive with Kate Northrup
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- [00:02]
Jessica Zweig
Welcome to the Spiritual Hustler podcast. I'm your host, Jessica Zweig, multi seven figure serial entrepreneur, best selling author and branding and business coach. And this is a show where we are redefining the word hustle. Reclaiming our true feminine nature of magnetism and putting down the self judgments and shame around loving to work and making a lot of money at it. On this show, you're going to learn how to stop hustling and start spiritually hustling. By pressing play, you are now part of a new movement of women who don't hustle for money. We hustle for meaning. We don't hustle from lack. We hustle for love. We don't hustle from survival. We hustle for humanity's thriving. We hustle toward healing the ancestral programming of fear and step into a new understanding of safety in the body. To receive this shift isn't going to only heal your life. It's going to make you a whole lot richer too. This is the Spiritual Hustler podcast. Well, hello my beautiful spiritual hustlers and welcome back to the podcast. I gotta say, if you're gonna listen to any episode that I've ever dropped, honestly, it's this one. I mean, all of these conversations I have with all of these amazing lightworkers are all golden. But the reason why I say such a bold statement about today's conversation is because I know in the heart of hearts of all of us, we desire to be abundant. Our birthright is abundance. And yet so many of us, especially women, struggle when it comes to money, when it comes to being good with money. And there's a lot of teachers and experts in the space of money and wealth that are teaching it in a way that is, you know, to be honest, missing it. And my guest today is a forefront thought leader on how to make money work for you, how to create an entirely new relationship with creating wealth in your life, living in true overflow. Because here's the thing, sisters, queens, lightworker women, spiritual hustlers of the new fucking earth, we don't want to just be rich to buy the bags. We want to be rich because it's peace. We all deserve a life where we feel safe, where we wake up every single day not needing to hustle in the toxic way because we know that we are provided for. And to be honest, as you all know, if you've been here for a minute on the Spiritual Hustler podcast, this exact flaw, like glitch in the matrix, like this constant disbelief that we have to hustle grind grip, prove, kill ourselves, be productive all the time, hold up the sky on a constant basis because we're afraid the other shoe is going to drop at all times is the reason why I started this show because I was that woman for so long. Even when I was making millions of dollars, I never felt abundant. I was always running from scarcity and that experience drove me straight into the darkest rock bottom of my life and launched of course this whole platform where I am the podcast and across all of my platform, in my schools, in my retreats, in my memberships and my masterminds on this podcast of course and in social media is really here to blend business savvy with a spiritual connection. All in service of the divine feminine, not just rising, but returning. And the end of the day. I can't tell you how many women I work with, how many women I talk to, how many women I am friends with that live with so much money noise and are so terrified of not only spending money on themselves, but holding money when we get it. And Kate Northrup is a master at this brand new neuroscience based method to help women finally heal their relationship with money. She's the author of two best selling books. One of the books, True Story was a book I read before I met her called A Love Story, was one of my absolute favorite books on money I ever read. I had the biggest girl crush on her. I was such a fan. And then I met her at a conference and we had lunch and all of a sudden she became a sister. And that's just how the universe works. She also wrote the book Do Less and she's the host of the top ranking podcast Plenty. She's been featured in the New York Times, on Oprah, the Today Show, Glamour, Harvard Business Review. She is the real fucking deal. And in just a couple weeks she is hosting the Free Money workshop of the year. It is called Good with Money where you can heal your money patterns, create rock solid systems that work for you and truly unlock the flow of abundance waiting for you truly every single day without having to work harder or cutting back in just three freaking days. Good with Money. Kate's workshop is happening on April 17th, 22nd and 24th at 12pm Eastern Standard Time each day. I'm going to leave a link to register for this free workshop in the show notes and you're definitely going to want to register because after you hear my what, 45, 50 minute conversation with Kate, you're going to be like shit. If she's got that much gold in a podcast interview, I can't even imagine what she's going to bring in. A three day experience for free. And one of the things that I really love about Kate's work is it. It aligns to the mission of my work, which is to empower women to step forward and be in their worth, to be in their power, to be in seats of leadership and authority so that we can fucking change the world. And Today, in this 3D reality here on Planet Earth, money and power go hand in hand, whether we like that or not. But like, look at the state of the world, look at corporate capitalism, look at big government, look at mass media, look at all the religious institutions. If women were in charge, we would be living in a completely different world. And so while this workshop and Kate's message and her teachings are all about helping you become way more rich than you are today, it's really turning the dial on the vibration of the entire freaking planet. And this is really the work that I know you are up to because you wouldn't be here listening to the Spiritual Hustler podcast if you didn't truly understand that. And I'm so grateful for women like Kate Northrup, who really are stepping out as leaders, true leaders of this new earth, for women to really understand the psychology, the neuroscience, the somatics, the energetics, the quantum rules of how to make money, not just financial systems and structure and budgets, and making sure that you're saying the right affirmations every morning. Like, this work, you guys, that she is giving to the world is so deep and so unlike anyone else that is truly talking about it. And not only is she talking about it, she's giving it away for free in her workshop coming up. Like I said, on April 17th, 22nd and 24th. I'm leaving the link in the show notes. You guys have to go participate. Every single day is an activation. The results and impact that she has seen from her community in just these three days is profound. Women have said that they've gotten more out of Kate's workshops than they have in programs they've spent thousands of dollars on. And this is all free. So I want you to listen to my conversation today with Kate. I want you to take notes. I want you to feel it in your body. I want you to truly trust in your deservingness to be a wealthy woman in the world. And she's going to give you the codes on how to make that a reality. So here is my incredible, absolutely incredible conversation with the formidable, magical, brilliant sister of mine, Kate Northrop. I am so excited to have you on my podcast. This is so freaking full circle. Because I read your book on money, became a fan girl, got to meet you in person, where we've become friends now. Now we're going to be neighbors. And so I. I want to start by asking the first question that I ask all my guests here on the Spiritual Hustler podcast, which is, what are you currently spiritually hustling for, Kate?
- [08:44]
Kate Northrup
It's like a really deep sense of home.
- [08:51]
Jessica Zweig
Yeah. Wow, I love that. Welcome, welcome home. I know that feeling.
- [08:57]
Kate Northrup
Yeah. And like, you know, obviously location has a lot to do with that, but also that sense of, like, everywhere I am, there you are. This is it.
- [09:06]
Jessica Zweig
Yes.
- [09:07]
Kate Northrup
That deep internal.
- [09:08]
Jessica Zweig
Wow. Thanks for sharing that. So beautiful. Everyone likes to tear up in this chair. You know, Mickey was just here, so maybe there's some frequencies left over. One of the things I love about you so much is how you actually help so many women in your community find home within themselves, actually, especially when it comes to worthiness, money, our financial capacity. And we're going to dig into all of those things. And I really, like, I'm fascinated, actually, by your process because I know it includes, like, neuroscience and nervous system and there's so much more than just, like, money in the bank. But I want to just get your take on why, in the first place, so many women feel unworthy of making a lot of money.
- [09:54]
Kate Northrup
Well, in the United States, it wasn't until the year 1975 that a woman could even take out a loan or have a line of credit or a credit card in her own name without a male co signer. So it is unbelievably recent history.
- [10:09]
Jessica Zweig
Yeah.
- [10:09]
Kate Northrup
That we have even had the right to have property and not be property. And so it's new for women.
- [10:21]
Jessica Zweig
Yes.
- [10:21]
Kate Northrup
Like, money is new for us in the capacity, at least in this country right now, that we have the structure to support and that we have so much work to do. But I always like to. I can constantly hold the duality of, like, it's taking too long. Women, you know, we need more financial empowerment. And also, you know, we're actually pretty far along, given that that just happened in 1975. So it's both. Right, it's both. And so I think that we just have a long history of financial disempowerment from thousands and thousands of years of patriarchal, internalized and. And, you know, the denigration of the feminine. And so here we are.
- [11:12]
Jessica Zweig
Let's rise, let's go. Here we are in 2025.
- [11:16]
Kate Northrup
What's interesting that I have loved learning more about over the last couple of years is that in the before times, you know, thousands of years ago, actually, it was the priestesses who held the financial power in many cases in many cultures. And so I think I like to refer to it more as, like, we're in the process of a remembering of what once was, as opposed to, like, needing to build something new. Because my whole thing is, can it be easier? Can it be more relaxed? And when I approach it from the perspective of, like, oh, we're just remembering something that once was then we already have the kind of like, energetic infrastructure and pathways for that, and then we can just lean back into it, as opposed to be like, I have to build this whole new foundation. And like, yes. And I don't like to think about it that way.
- [12:09]
Jessica Zweig
I don't. I'm so happy you said that. It's not that way. It's so beautiful, the work that you're doing, which is a. I love that word, remembering. And it really reminds me, calls me back to when I went to Egypt and I got all the activations from the Pleiadians and those temples which my community knows about. And I got the message that they said to me, the feminine frequency is returning. They didn't say it's arriving. They didn't say it's being birthed. They said it's returning. This is deeply our birthright. Like, it's woven into our ancestral DNA and it's been suppressed. And so how that manifests into today's world, especially with women that you coach, that I coach, like, the. Let's talk about the. The under earning mentality. Like, I am always. I find sometimes I can be very triggering, to be honest. I'm like, charge five figures for this. Like, double your rates, triple your rates. I'm coming in, you know, to my community. I'm sure you see it in yours. Like, we're so many women are undercharging for what they do, and so knowing that this is deeply woven. Here we are, though, in 25, with big dreams, knowing cognitively that we're worth it, but we aren't able to necessarily embody it. So how do we do that? How do we get there?
- [13:21]
Kate Northrup
There's a couple of layers here that I think are important. So, number one, there's the layer of, oh, I just don't think I can charge more because imposter complex. Oh, I need another 35 degrees. Oh, you know, I'm not certified enough. I don't have enough experience.
- [13:36]
Jessica Zweig
I don't have enough following.
- [13:37]
Kate Northrup
And that's sort of the internalized devaluing of, of self as, as women that, that we've, we've done. However, I think that something sneakier is happening for many women and it's not as straightforward as like, oh, I'm just not valuing myself enough. Which is 100% true. We can talk about that. The sneakier version is I feel like I don't get to charge more because I'm in this backwards cockamamie way caregiving others and their financial situation by not charging enough. So it's this projection of like, I don't know if they can afford it. So I'm gonna not charge more because I'm caring for them.
- [14:24]
Jessica Zweig
Wow.
- [14:24]
Kate Northrup
By charging less. And so that is a, a deep undercurrent of people pleasing behavior. But what actually it is doing is relating to people, potential clients, right? As needing help, as needing our care, as one up and one down. And what that actually does is it puts us in a false hierarchy where it's like, oh, I need to help this person. They are not as capable of the dignity of paying full price, paying what this is worth, and therefore I'm going to take it on as this sort of like, robe of elitism in a way that actually is like really kind of sick. So I notice this a lot in my community where it's like showing up as under earning, but actually it's this like false sense of, oh, I should care for these people because they're not able to do this on their own.
- [15:31]
Jessica Zweig
Wow.
- [15:32]
Kate Northrup
And especially healers and spiritual coaches, the, the whole like spiritual wellness vibe. People who are like, I'm here to be of service. Right, Great. One of the best ways we can be of service is charging well so that we can give our clients and customers the dignity of stepping up to the level of their power that that kind of investment requires.
- [15:57]
Jessica Zweig
That is so good. I actually have never heard it that way because there is so much like clenching and stigma around like being a spiritual person and like charging a lot of money for it. And so much of it has sort of been like projected that I, I am too noble to charge a lot of money for what I want.
- [16:18]
Kate Northrup
So that's like this way that we get to kind of get off on being better than. That's very egocentric. It's deep, psychological, self absorbed.
- [16:30]
Jessica Zweig
Yes, it actually is. Thank you for naming it. So this is like one of the things I know. I mean, I see it in my community too. I see it on Instagram, I see it like in the space, like the struggle and the criticism, honestly, which is I think what creates the struggle. Because people feel like they're going to be judged. Stepping out as a woman of service.
- [16:52]
Kate Northrup
Right.
- [16:52]
Jessica Zweig
And at the same time being a woman in full power and abundance. And so you have, I mean, you've worked with thousands of women, helping them like rewire their brains and their somatic bodies, which I want to talk about. Let's talk about the neuroplasticity and how we work with the mind. And then let's get into the nervous system.
- [17:13]
Kate Northrup
Our brain and nervous system are this beautiful system working together at all times to make all these quick decisions and quick adjustments so that we don't have to consciously think through like our next breath and, you know, keeping ourselves balanced on a chair. And you know, even like, I'm not really thinking about the words coming outta my mouth, particularly like, I'm just talking.
- [17:34]
Jessica Zweig
Yeah.
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Kate Northrup
Which is so weird.
- [17:34]
Jessica Zweig
But anyway, it's kind of meta.
- [17:36]
Kate Northrup
Also true. You're really good at it though.
- [17:38]
Jessica Zweig
Kate.
- [17:39]
Kate Northrup
I'm not like, let me now think through the whole sentence. I'm about to say, like, it's just like, here we are, we're talking. So our survival brain is the oldest part of our brain and it is interconnected. It's in like the lower brain stem and it's super interconnected with our vagus nerve which then, you know, moves through the nervous system of the whole body. And there's really not one part of our body that our nervous system doesn't impact except for maybe like our hair and nails. I'm not sure. Thank God we can do research on that at another time. Fair. I know that like you don't have feeling in your hair and nails. And so our survival brain, especially when we're in a state in our lives and certainly in the world where we have high levels of stress. So we're taking in a lot of stressful information. We are caring for a lot of people or beings. We are, you know, out there earning money, doing things. And there's the environmental stress and then there's the chemical stress and then there's the like, maybe we're not sleeping well, maybe we have some health issues. So like, and then we add in limiting beliefs and like ancestral, you know, trauma. Like all of these things basically add to our stress and threat bucket. When our stress and threat bucket is full and possibly even overflowing, it makes it so that we are responding to life from our survival brain because we are animals and our bodies are animals and our whole being Is like, oh, shit, my survival is being threatened right now from all the stress that's not actually going to kill us. But our evolutionary process has not kept up with that fact. So it feels like it is a threat to our real survival on a daily basis. Even just getting an email from Bob in accounting, right. That sets you off, makes you feel like you're being attacked by a bear, which you're not. Right. It's just like. Or something that, like somebody says that pisses you off. It's like, you know, you go suddenly into these responses. Fight, flight, freeze, flop. And so. So what's important to know about that is when we are in that state, we are responding to the world from our deep unconscious. Programmed patterning. And that patterning in most cases is on some level inherited and then also conditioned in many cases when it was like even pre verbal and certainly childhood experiences. So we're out here, you know, trying to be powerful. Like we, we are powerful. We're not trying, but you know what I mean?
- [20:24]
Jessica Zweig
Yeah, I think.
- [20:25]
Kate Northrup
Yeah. Out here doing our big things, big dreams, whatever. But our brain and nervous system, for the most part, until we work with our neuroplasticity, which we'll get to, are doing their best to ensure that we do not do anything, think anything, or experience anything that is new. Because according to our evolution, anything new that is outside the realm of what we have experienced before is an immediate threat. Now think about our money goals. What we desire around money is 99% of the time something we have never experienced.
- [21:06]
Jessica Zweig
Yes.
- [21:06]
Kate Northrup
Something our immediate family has never experienced. Something that our friends and our community have not experienced and certainly something our ancestors have not experienced. So our old wiring is in exact opposition to achieving our dreams around money.
- [21:26]
Jessica Zweig
Wow.
- [21:26]
Kate Northrup
Yeah. Yeah. And it's not just like, oh, think positively and do abundance affirmations.
- [21:32]
Jessica Zweig
Like, totally.
- [21:33]
Kate Northrup
That ain't gonna cut it. When your stress and threat bucket is so overwhelmed that it can't. Even when we have not metabolized all the daily stress, all the past stress, all the. All the. All the things I described. When we're not metabolizing that on a daily basis, it is impossible. Impossible for our brain to be available.
- [21:57]
Jessica Zweig
Yeah.
- [21:58]
Kate Northrup
For thinking new thoughts.
- [21:59]
Jessica Zweig
Yes.
- [21:59]
Kate Northrup
Believing new things, creating new identities and learning new skills.
- [22:05]
Jessica Zweig
Yes.
- [22:06]
Kate Northrup
Like, literally, you can't learn something new because rewiring requires energy. Calories. Literally. Calories.
- [22:13]
Jessica Zweig
Yes.
- [22:14]
Kate Northrup
And our survival wiring is like, no, no, no, no, no, no. We're about to die. Like, there's threat everywhere. We're not going to use those calories. To rewire neural pathways. We need those calories to fight or run.
- [22:30]
Jessica Zweig
Right.
- [22:30]
Kate Northrup
Or just basic survival. So we have to switch out of our survival wiring.
- [22:35]
Jessica Zweig
I would. This hits so hard because even though, I mean, I'm on the other side of this, but listening to that was me for so long. I mean, I was probably when I was making the most money at that current time in my career, when I was running my agency, I'd never felt more scarce because I didn't. I had gone broke before. I went broke at 33. It's a big part of my story. And then a few years later, I started simply be, and I started making millions of dollars in that business very early on. And I was never safe in abundance. I was never, never embodied to hold it because I was always running from scarcity. I didn't want to die and that, you know, I was in my power. Like you said, I was making the money, but I didn't feel like safe in my system to hold it. And so whether you're listening to this and you're a woman that is striving to make more money under earning like we were just talking about, or maybe you're someone who's super earning, but you're fucking running yourself down to the ground and burning out. This work applies to, I think, everyone.
- [23:38]
Kate Northrup
And what you're describing are two sides of the same coin of financial dysregulation. And what financial dysregulation means is your body doesn't feel safe with money.
- [23:49]
Jessica Zweig
Yes. Can. Let's talk about the body. Yeah, can we talk about the body? Because I feel like that was a big unlock for me, like after I came up from Egypt and like running this business that I'm now running, that feels super easy, cool. Like it does. Like, it's, it's a lot. It has its waves, of course, but I'm in abundance. I'm in a lot of cash flow. I am very supported and I'm. I have space. And yet there's still this little part of me that like, gets anxiety if I'm not being super productive and I'm moving through this. But I think this idea of like holding it, feeling safe, to really, like, trust that this is actually real. Like this works and this is what you teach in all your programs. We're going to talk about this is the essence of what I'm really trying to the core, like, communicate to my audience. And I really didn't have any idea about the nervous system until about three years ago.
- [24:47]
Kate Northrup
Yeah, the nervous system really is having A moment. It is having a moment other people knew. Yeah. But I too, like, it was, it was 2019 for me was like the year that I was like, oh, right. This is what's going on.
- [25:02]
Jessica Zweig
Right.
- [25:03]
Kate Northrup
With the way that our memory lives in our bodies. Because we've been so deluded and so conditioned to think. Our mind is everything. Our specifically our brain, like specifically, like in your head.
- [25:20]
Jessica Zweig
Yeah.
- [25:20]
Kate Northrup
But actually what we now know is that the mind, our consciousness, lives within our whole body. We have neural cells in our heart.
- [25:32]
Jessica Zweig
Yeah. Like, no. It's amazing.
- [25:34]
Kate Northrup
We have an entire nervous system in our gut, our quote unquote mind. But our consciousness is everywhere.
- [25:45]
Jessica Zweig
Yeah.
- [25:45]
Kate Northrup
And so anytime we're doing work for evolution, for healing, and it doesn't include the body, we're actually leaving out like 80% of our potential. Because what we know is that 80% of the communication goes from body to brain. Only 20% of the communication of information is brain to body.
- [26:12]
Jessica Zweig
Wow.
- [26:13]
Kate Northrup
So the level of untapped resources we have for wisdom, intuition, really like speeding up our process of knowing what's right right away without having to go through the mishigos of like, let me analyze and 35 million things. It's a freaking waste of time for many people depending, you know, human design. And everyone has their ways. I'm a sacral authority, so I'm like, like very body based. I'm just like, I just know the end.
- [26:43]
Jessica Zweig
It's a great, it's gift. Totally. But I think everybody has like an opportunity to get more connection to their, their gut, a hundred percent instincts and intuition.
- [26:51]
Kate Northrup
100%. And so my kind of like cheat code is up at the edge. So like for you, when you were making all those millions with simply be and feeling fear and, and, and lack. Right. It's like, doesn't make sense. However, according to your body, you were actually like way outside the realm of safety and earning at that level was a threat.
- [27:20]
Jessica Zweig
Yes. Wow. So true.
- [27:24]
Kate Northrup
Yeah.
- [27:24]
Jessica Zweig
Yeah.
- [27:24]
Kate Northrup
And so our job as people with bodies, because that is the great equalizer. Like every human being was given a body and it is the only thing going all the way with us from birth to death.
- [27:36]
Jessica Zweig
Yes.
- [27:37]
Kate Northrup
Like it is the only relationship we're going to have our whole lives. Is that the, the relationship with our body and I guess the relationship with our consciousness as well, which I believe lives in the body. Yes, it does to, you know, to a large extent. And so the cheat code is when you're up at the edge of experiencing something new that you desire, but you're in all the resistance. You're in anxiety, you're in fear. You're sabotaging yourself. You're, you know, resistance shows up in any million. Getting distracted, starting 25 different things, not finishing projects, being avoidant, being hyper vigilant. I mean, there's just a lot of ways it shows up. It's to know that right in that moment, it's not because you suck. It's not because you're lazy. It's not because you have, you know, I mean, maybe you do have a diagnosis. But. But, like, let's just start with your body's just scared.
- [28:31]
Jessica Zweig
Yes.
- [28:32]
Kate Northrup
Your brain and nervous system are just scared. And so when we can learn to signal to our bodies that we are safe, that unlocks everything.
- [28:42]
Jessica Zweig
Okay, we'll finish your thought. And it was just.
- [28:46]
Kate Northrup
I mean, there's more, but. Question. Yeah, great.
- [28:48]
Jessica Zweig
Mic drop. So I'm thinking right now of a client that I work with. She is magical. She is so coded, and she's building a beautiful business, which she's. She's actually in the middle of a launch right now, and she's hustling. She doesn't have much support, which we can. That's a whole other conversation. But there's this frequency to her that is running so fast. Right. And, like, chasing a little bit and doesn't really fully, like, know how to slow down to receive. And so she's missing the signals.
- [29:26]
Kate Northrup
Yes.
- [29:26]
Jessica Zweig
So let's talk about one, like, some clear signals. And two, ideally, we're. We're hearing them. What do we do when we hear them? What. What then?
- [29:39]
Kate Northrup
So tell me, like, an example of a signal just to make sure that I'm on the same page.
- [29:44]
Jessica Zweig
So she's getting sick a lot.
- [29:45]
Kate Northrup
Yep.
- [29:46]
Jessica Zweig
She is having massive anxiety. Yep. She is not sleeping very well. I think that she is changing her strategy every day.
- [29:57]
Kate Northrup
Okay, that is such a common one where it's like, okay, now I'm doing a challenge. Now I'm doing, like, viral Instagram reels. Now I'm doing podcast clips on YouTube shorts. Now I'm doing Evergreen webinars.
- [30:08]
Jessica Zweig
I think I should do an upsell. Should I do a downsell? I have 12 people initiative. I have 20 people in it.
- [30:12]
Kate Northrup
Maybe.
- [30:13]
Jessica Zweig
Yes.
- [30:13]
Kate Northrup
That what you're describing is dysregulation.
- [30:17]
Jessica Zweig
Yep.
- [30:17]
Kate Northrup
And the way it shows up in business. And so what in that moment, like, it now, this takes practice. It takes time to rewire it. You know, it's why I have containers that are like, not forever, but a little on the longer.
- [30:34]
Jessica Zweig
Yeah. Well, this is deep work.
- [30:36]
Kate Northrup
Our patterning, you know, has been developed over decades and. And through generations.
- [30:41]
Jessica Zweig
Yes.
- [30:41]
Kate Northrup
And so it takes a minute to practice it. But the cool thing is what I love about every time you have a stimulus come in, so it's like, ah, I'm looking at my dashboard, and there aren't as many sales as. As I wanted to. Right. So, like, that's a stimulus, is like, sales.
- [31:01]
Jessica Zweig
Yes.
- [31:02]
Kate Northrup
Right. Money, Lack of it.
- [31:03]
Jessica Zweig
Right, right.
- [31:04]
Kate Northrup
And then there's a response. And the response. The output is habitual and that and largely unconscious. And that response is like, okay, now I need to do more. And that's. For most women entrepreneurs, that's going to be the response. It's like, right, there's lack. I need to do more. And what ends up happening is when we spread ourselves energetically over a million different things running from here to here to here to here to here, we actually lose our magnetism and we actually lose our resonance, because what we know. I actually just had this experience with a realtor while we were looking at homes. There was two different Realtors. One of them was. I could tell she just really wanted to make the sale. Yeah. And she was lovely, but a little frenetic. And I found it ever so slightly repulsive.
- [32:10]
Jessica Zweig
Yes.
- [32:10]
Kate Northrup
And I was just like, even if I loved this house, I would be a no. Because her, like.
- [32:18]
Jessica Zweig
Yeah.
- [32:19]
Kate Northrup
And her lack is not a match for my frequency, which is literally, like, our bodies have an energetic frequency, and our nervous systems are largely mitigating what that frequency is. So when somebody says, like, oh, you just need to change your frequency, that's a lovely thing to say, but nobody knows how to do that.
- [32:40]
Jessica Zweig
Correct.
- [32:41]
Kate Northrup
And then sometimes you find yourself in a new frequency, and you're like, that was cool. I have no idea how I got here. And so, I mean, we know we can go to dance class. Like, totally.
- [32:49]
Jessica Zweig
We'll.
- [32:49]
Kate Northrup
We'll talk about tools.
- [32:50]
Jessica Zweig
Yes.
- [32:50]
Kate Northrup
But this other woman, this other realtor, was, like, elevated enough that it felt aspirational and like, we're in a professional environment, but also, like, really chill and normal and relating on a very human level. And I just was like, whatever you're selling, I'm buying.
- [33:09]
Jessica Zweig
Yes.
- [33:09]
Kate Northrup
Because there's a level of relaxation in this interaction that makes me feel so safe, and it is magnetizing me in. And so magnetism is created by how safe we feel and how whole we feel. And it is. And I mean that feel. Right. Not how safe and whole we think we are, how safe and whole we actually feel. These people can feel it in sales and in business, it is all relational. All money comes into our lives through another human. So money is a human game, and humans speak in energy. Our bodies are always reading each other, whether it's in person or through the Internet. And we know this because only 10% of any communication is based on what somebody said. The other 90% is based on the tone of their voice and nonverbal cues. Yeah. Wow. So, like, we could say Nothing and get 90% of the job done.
- [34:29]
Jessica Zweig
This is so, so huge, and frankly, like, the essence of my show. For the record, I love it. To spiritually hustle, to come from a place of trust and receiving magnetism is created by this knowing that we are safe and healing. This deep, ancestral programming of fear that takes a lot of. Yes. Rewiring and reprogramming, that is. I'm on a journey, which I want to speak to your program because it's beautiful, and you take women on this journey to really reimagine their identities when it comes to money. But I just want to say that this is a. It's not a switch. It's like what you just said about, like, change your frequency, change your life. Like, that sounds really great. And so many people don't know what the fuck that is. And you really, truly break it down in your programs and in your work and in your beautiful books and all the things you do. So for the purposes of this podcast convo, can you kind of give me a couple tools?
- [35:28]
Kate Northrup
Great. Yes. I'd love it. So, okay, so for your client, for anybody who's listening who's, like, feeling anxious about money, whether it makes logical sense or it doesn't make logical sense, doesn't matter. The body doesn't do math. So, like, doesn't matter how much money there is or isn't. If your body is programmed to come back to the thermostat setting of financial stress and financial anxiety, because that was the environment in which your nervous system developed, and that was the energy of, like, oh, this is what it means to be alive. We all grew up in a particular energy around money.
- [36:08]
Jessica Zweig
Yeah.
- [36:08]
Kate Northrup
And so that energy is not math. That energy is not numbers. That energy is how did your primary caregivers feel about money? And that was the energetic transmission that your nervous system received as, like, okay, this is my home setting. And so we will always recreate that setting, not because it feels good, but because it feels like home. And so we can update it. And how we update it is we signal safety to our body as often as possible, certainly through daily practice. But Also and around moments that would previously be activating. So maybe like, look, sitting down and having a money date with your spouse is activating. And maybe historically it's ended up in fights. This is a very common thing within my clients is they come in and they're like, I have been fighting about money with my spouse for 20 years and now we are in a place where we're doing a weekly or a monthly money date and we are actually having the best time. And it's become one of our favorite parts of our relationship. Wow. So how do we do that? We start by signaling safety. There's a million different tools, but, like, I'll just give one for that example. And there's different tools you would apply for different scenarios. But in that scenario, right, like, you could actually start with your partner with a 20 second hug. Because what we know is that a 20 second hug releases oxytocin, which is the bonding hormone. It is the, like, yummy hormone. It's what's released when you're nursing your baby. It's what's released when you have an orgasm. It is the bonding love hormone. So like, maybe just start your money meeting with a 20 second hug. 20 seconds is going to feel really long. Freaking long. I just, you know, we just all need to know that. So set a timer and just stay. And you'll notice there will be a moment where your body is like, oh, this is too much. We have thermostats for how good we can allow it to feel, but if we just stay just a little past it, there's a field of bliss that's available that is so exciting and is totally free. Because our bodies are absolutely incredible and they are designed for feeling good. Like, the female body has an organ explicitly for pleasure.
- [38:56]
Jessica Zweig
Thank the Lord, there's nothing else.
- [38:58]
Kate Northrup
It's for like, the clitoris has 10,000 nervous things for pleasure. That's its only purpose.
- [39:05]
Jessica Zweig
Sorry, guys. We got that one.
- [39:07]
Kate Northrup
Like what?
- [39:07]
Jessica Zweig
Huh?
- [39:08]
Kate Northrup
Okay, so that's one. But that requires another person. But also, like, you could do it with your dog. Same, same.
- [39:13]
Jessica Zweig
Really?
- [39:14]
Kate Northrup
Just so you know, like, you could snuggle a cat. Snuggle with your dog. Like, it doesn't have to be human. A bunny, you know, whatever. Wow.
- [39:23]
Jessica Zweig
Sure, some do. I know a few people have bunnies.
- [39:26]
Kate Northrup
Our nanny has a bunny.
- [39:26]
Jessica Zweig
They make really good pets.
- [39:27]
Kate Northrup
She has a bunny named bb. Another great one. Easy, easy, easy. Take off your shoes and socks and go stand on the bare earth.
- [39:37]
Jessica Zweig
Yes. I love a grounding exercise.
- [39:39]
Kate Northrup
The frequency of Mother Earth is regulated at all times. She is our original home. She is where we came from. It is automatically regulating and healing. It will signal to your body that you're safe. If you could just stand on the bare earth and let the soles of your feet co regulate with the electromagnetic field of the earth's surface.
- [40:07]
Jessica Zweig
It's amazing. I live for grounding.
- [40:10]
Kate Northrup
It's the best.
- [40:10]
Jessica Zweig
It's the best. It's so. And I, I use it, talk about it all the time just for like general nervous system. But how this connects to when we're really activated on money is so powerful.
- [40:24]
Kate Northrup
It is. And so I want to add like one other little asterisk here, which is this most financial dysregulation is caused because we are confused and we have money as our source. We have, we have gotten confused and understood that money is our source. And so we'll do anything. Right? Right. We'll sacrifice. We'll make choices that are not in alignment with our values. We will create trauma, we will create pain. We will look back and be like, what just happened? The last 30 of years of my life, I was like just chasing. Right. But actually source is our source.
- [41:09]
Jessica Zweig
Yes, it is.
- [41:09]
Kate Northrup
And source is our source of abundance. Right. With a capital S. And so when we signal safety to our bodies, we are automatically like right there in that moment, plugging back into source with a capital S where our true abundance lies. Because money is pretend. It is a human made system that is completely a game. That humans who are participating are just like participating in a game. It's just, it is made up. It is made up. The fact that it's like this water glass costs a certain amount at the store. Like what even. Is that so? Yeah, like do we have mortgages? Do we need to pay for insurance? Yes, all of those things are happening. But it's really I think important to kind of look at the 30,000 foot view and be like, okay, you know, this actually is pretend.
- [41:57]
Jessica Zweig
Yes.
- [41:57]
Kate Northrup
It's not as real as the earth. It is not as real as the 22nd hug with your spouse or the snuggle with your dog. It is not as real as the taste of a fresh strawberry. Like that. Those things are real. Money is pretend.
- [42:12]
Jessica Zweig
It's so good, Kate. And thank you for breaking it down the way you just did. Because I, I feel like I can't really name it, but I, I locked in. Maybe it was around Egypt, maybe, I don't know. But I'm like, I am infinitely provided for. Like I plug, I did. I've plugged into that. Knowing I mean, I guess you could say it's from my somatic healing my nervous system, healing my trauma, having friends like you, working on really trusting my gifts, but, like, making the main, Main chasing, like, being of service and, like, helping women and being of impact. That's like my North Star and helping to, like, recall the codes of the goddess and the matriarchy and bringing back feminine empowerment, all that. But, like, the money piece has sort of faded as to, like, what's driving me, actually, pretty much wholeheartedly, because the. The connection I have to my spiritual practice and knowing that my birthright is abundance, that I came here to experience not just abundance and in, like, money, but abundance and, like, bliss and joy and health and friendship and connection and really tuning my, like, telescope to focus on, like, the abundance of my life and that it's a gift to be in this human body.
- [43:32]
Kate Northrup
Yes.
- [43:33]
Jessica Zweig
Like, that's really when my money story changed.
- [43:36]
Kate Northrup
So I want to give you, like, a quick little neuroscience lesson about this.
- [43:40]
Jessica Zweig
Let's go.
- [43:41]
Kate Northrup
This is really fun. And it. It so exemplifies this cool thing. Okay, so a lot of the reason we get, like, looped in sales and, like, watching our Stripe account and, you know, cash months and, like, listen, I love making good money, so I'm not saying that's not good at. Please, nobody, please don't misunderstand me there. But we get in the loop of, like, Instagram likes or number of views on our reels or.
- [44:09]
Jessica Zweig
Right, right.
- [44:10]
Kate Northrup
That's dopamine. So dopamine in the brain is the wanting chemical. It is responsible for wanting. The thing is, when we get the thing that the dopamine is having us, like, Chase never gives us the sense of having. So dopamine circuitry is wanting. It is a hungry ghost. It is never satisfied. Want creates more want creates more want. So when you pull the lever on the slot machine and you win, there's not a sense of satiety, of, like, oh, cool. Yeah, I got it. Nope. It's like, let me keep pulling that fricking lever. It is empty. However, what you just described is the having circuitry. So the having circuitry is created through full sensational living. Meaning, I am here in a body. I am giving myself permission to experience bliss. I am looking at the beautiful flicker of that candle. I'm, like, looking at how luminous your skin is. I'm just here. I can feel my foot on the ground. I can feel my butt on this chair. I feel the texture of the fabric, like the light in this room. Sensational living. Activates the having circuitry in our brain and it gives our brain and body the message. Oh, you're satiated, you're satisfied. And it pops us out of the dopamine chase.
- [45:44]
Jessica Zweig
So, so good. You're masterful. This is master class. I want to talk about your class in a, in a second. Actually those are going to be my next question, but before I do, I have a follow up question just while we're on this because it's, it's like we can. I love. I've never heard that before by the way. Sensational. It's. Well, damn girl.
- [46:06]
Kate Northrup
I mean well thought leadership. Somebody else said sensational living, but I, I don't know.
- [46:10]
Jessica Zweig
I'm the first.
- [46:12]
Kate Northrup
I know, I guess I should. Yeah, full sensational living.
- [46:14]
Jessica Zweig
I'm obsessed. Okay, so I want to ask this question only because I know that it's a question that's on the hearts of much of my community. Like okay, so first let me start by saying I am so fucking here for women standing loud and proud in their wealth and in their worth out loud online on social, like talking about their big launches and their multi six figure months and da da da, like talk to me about what's happening because that can be empowering and expansive in one moment and depending on the day it can be incredibly defeating and have like a real dose of comparisonitis.
- [46:51]
Kate Northrup
Yeah. You know, and I've experienced that both ways. Same where I will never forget, I will never forget this moment. And I was somehow mailed this packet inviting me to like be an affiliate for me. This is a long, long time ago.
- [47:11]
Jessica Zweig
Well, yeah, if you got in the mail, that's a long time.
- [47:13]
Kate Northrup
Correct. And in it this woman who was like further along than I was, she had young kids. This is before I was married with kids. But like I knew that's where I was headed. She wrote down in one of her bullet points that she made $500,000 a year while working like 10 hours a week. And I remember I was sitting at the dining room table of my mother's house and I burst into tears because I was like, oh my God, that's real. Like I could do that too. She was this embodied example of a woman I could really relate to who you know, she was like being wacky on the Internet for a living. It was sort of pre Internet, I don't know exactly. But yeah, definitely on the Internet. And like I just, it was so permissive for me to, to, to be like, that's real. And given the fact that she has done that I can too. I love it. And so I have started using this phrase, financial conversion. So I don't know if you know what compersion is, but compersion is when you get off from your partner having pleasure.
- [48:22]
Jessica Zweig
Okay.
- [48:23]
Kate Northrup
So kind of fun.
- [48:24]
Jessica Zweig
Yeah.
- [48:24]
Kate Northrup
And some people are wired that way.
- [48:26]
Jessica Zweig
Yeah. Very real.
- [48:27]
Kate Northrup
So I noticed that there is a choice when we get a stimulus. The stimulus is woman sharing something that I want. And it, you know, has to do with money or success or status or whatever. That is a stimulus. And in that moment, our job is to create enough safety in our nervous system over time through compounding. And we. I'll talk about that in a minute. Please remind me if I forget. So that we have the agency to see that there's a crossroads. And one option is go into lack and scarcity and lie of scarcity, which says there's only so much to go around. So if she's having it, that means I can't versus financial conversion, which is, let me activate my receptor sites right now and receive this as though I am having it. Because what that does is it's rehearsing it in your body. Our body does not know the difference between whether something is happening to us or whether something is happening to somebody else. That's where collective trauma comes from. But that is also where collective joy comes from. Because our mirror neurons are designed to be watching out for what else is happening within our community. To be tracking for, like, what's safe and not. And so if we're watching this woman celebrating her 100k cash month on the Internet, let's say, and we are watching that and being like, how does that feel in my body? Yeah. How would my 100k month feel? Then we can actually begin to wire ourselves to make that possibility infinitely more open, likely, and welcome in our environment. Because when we do that, we are telling our subconscious what we want it to sift and sort for. And so then we're automatically altering our behavior and our consciousness, but again, subconsciously. So, like, not having to work at it. Yes. Like what's happening under the surface and just making shit happen. To then begin to look for all the opportunities and to make all of the decisions that would put us in the position of 100k months.
- [50:55]
Jessica Zweig
I gotta say, I think I'm really good at financial conversion.
- [50:58]
Kate Northrup
I love that.
- [50:59]
Jessica Zweig
I think. No, I really like. Yes, it, like, because it does feel good. It turns me on.
- [51:03]
Kate Northrup
Yeah.
- [51:04]
Jessica Zweig
When I see another woman winning.
- [51:06]
Kate Northrup
Yes.
- [51:06]
Jessica Zweig
It's. It's so interesting because I'm so clear. Like, I've done my work. But, like, it's been a practice, of course. But I, I celebrate so instinctually when other women crush it and it has this sensation of like, yes, this is possible. This is a reality. I can be in the collective frequency that because she can do it, I can do it. And we can all tap into that joy.
- [51:32]
Kate Northrup
Yes.
- [51:33]
Jessica Zweig
But like, in my view, like the sisterhood ninja, like, activation is to just be like. That makes me so happy for her too. Right.
- [51:41]
Kate Northrup
Like, because, like, think about, for example, like Oprah. Right. She created a form of media that made what you and I do possible.
- [51:55]
Jessica Zweig
Yes, she did.
- [51:56]
Kate Northrup
Like, without her, there could be no us. Her success literally did create our success.
- [52:03]
Jessica Zweig
Yes, it did. She's amazing.
- [52:05]
Kate Northrup
Literally. So there's like the energetic and the spiritual, but then there's actually, like, actually, literally, one woman's success does automatically open up more channels of flow for all of us. It just does.
- [52:16]
Jessica Zweig
Yes. This is why I love linking arms with you, babe riding. So let's talk about this. You've got a big three day event coming up and if you couldn't already tell, Kate's got codes. So if you want codes on codes, you got to go to this event. And what's it called? Where? How can people jump in? What's going to be included? Let's go there.
- [52:36]
Kate Northrup
It's called Good with Money. It is a three day free, free workshop where I bring it all. I do not have settings where I would be like, oh, this is how I teach in a free experience. This is how I teach in a paid experience. I don't have that toggle switch. I just am the way I am.
- [52:56]
Jessica Zweig
Yes.
- [52:57]
Kate Northrup
And so I will walk people through a three day experience where at the end they will have the lived experience of beginning that rewiring process. So they will be different. It's not just like, come and listen and be like, oh, that's cool. In theory, there's like a 75 page workbook. Yeah. Amazing. I mean, not that it's heavy, it's like fun, fun. However, it is actually an experience of healing your relationship with money. From soup to nuts.
- [53:33]
Jessica Zweig
I saw you do this last year. I feel like it's the money event of the year.
- [53:37]
Kate Northrup
It is the money event of the year. I only do it once a year. You do. And that allows me to bring the absolute best of me. I was telling Jessica over dinner last night that the way I deliver, the only other time I have experienced the energy that comes through me like this is when I gave birth.
- [53:57]
Jessica Zweig
Yes, you said that. That's so true, though. I get it, though.
- [54:00]
Kate Northrup
So it's like giving birth and good with money.
- [54:04]
Jessica Zweig
Birthing a new consciousness onto the planet.
- [54:07]
Kate Northrup
Yeah. Really, you are. Yeah. And so it's practical. It's practical, embodied neuroscience and energetic. So it's all of it. There are many places you can learn about money energetics. There are many places you can learn about personal finance. There are many places you can learn about growing your wealth. And there are many places you can do money mindset work. And there are some places you can do somatic nervous system work, although I don't know that many around money. But this is the only place you can do all of that in a very intentional process that is designed to have a transformation relatively quickly.
- [54:50]
Jessica Zweig
That's amazing. First of all, I'm thank you for that breakdown. And it so speaks to the beautiful comprehensive nature of your work and. And why people need to come to this. I also am a marketer myself and have hosted live events and, like, your retention rate from day one to day two to day three, like, people go on this journey with you. Like, they show, show up, they come.
- [55:09]
Kate Northrup
They come back, and it's like, what blows my mind is the number of friends who are like, full, big peer energy, texting me afterwards, being like, I hung on every word. And that is such a deep honor to be able to support the women who are up to very big things. Because here's what else is true. Jessica. We are experiencing the early waves of the great wealth transfer. Yes, we are. So by 2030, I can't remember the exact amount, but it's in the trillions of dollars will be moving into the hands of women because of the way demographics are and whatever. So the question is, are you prepared to actually receive and steward those kinds of resources? And so this workshop is that I'm.
- [56:07]
Jessica Zweig
Coming, you know, I'll be there. And I want the dates are April.
- [56:12]
Kate Northrup
17Th, 22nd and 24th. Come live if you can, but if you can't, there will be replays.
- [56:17]
Jessica Zweig
Yes. And put it on your calendar. I mean, I think the replays are amazing, but I think being in your energy, if you couldn't tell today, the live activation, the presence, even if it's virtual, you still feel you in the ether. And I highly recommend you put it on your schedule. You set aside the sacred time because it's so much more than just about money. As we were saying, it's really about healing, stepping into your power, feeling trust and safety in your life, in every area of your life, being the woman who gets to Root for other women as she rises herself. Like, it's the only way to do it. Like, you're bringing, while very practical, very embodied tools around money. It's like, it's new Earth consciousness, the work that you're doing. And that's what my audience is really, truly here for and looking for more guides and teachers to help Sherpa the way. So thank you. I'm gonna leave the link to all the things in the show notes we got you and I. I want to ask you some of my final Quick Fire questions.
- [57:17]
Kate Northrup
I love the Quick Fires.
- [57:19]
Jessica Zweig
Okay, so first question is, do you have. I'm so curious about this one for you. A favorite spiritual book.
- [57:24]
Kate Northrup
I mean, I refer to Gay Hendrix in the Big Leap all the time. He's a freaking legend. We've become Instagram friends. It' of my most favorite developments of my life.
- [57:34]
Jessica Zweig
That's like. I would nerd out if that was me.
- [57:37]
Kate Northrup
So happy.
- [57:38]
Jessica Zweig
I get it.
- [57:38]
Kate Northrup
But the Big Leap, I just. I really. It.
- [57:41]
Jessica Zweig
Yeah, it was a game changer.
- [57:43]
Kate Northrup
Deeply touching.
- [57:43]
Jessica Zweig
Yes. Aside from a book, do you have a favorite spiritual teacher?
- [57:48]
Kate Northrup
What? I. This may sound like a really ridiculous answer. So I have this bougainvillea plant on my balcony. Let's go there. There's something about this bush that she, like, she has changed me. The fuchsia color, the way she just, like, comes into full blossom and then drops everything. We think she's gonna die, and then she just comes back out of nowhere and is, like, riotous in her beauty. And I just go out every morning and I sit in my little egg chair, and I get the morning sunlight in my eyes, and I just kind of, like, allow the energy of the bougainvillea to seep into myself.
- [58:34]
Jessica Zweig
I gotta tell you, I think that's my favorite answer of that question I've ever had on over 100 episodes.
- [58:39]
Kate Northrup
Your.
- [58:40]
Jessica Zweig
I've seen that, by the way, on your Instagram. That egg chair in that bush. I feel like you've talked about her.
- [58:44]
Kate Northrup
Yeah.
- [58:45]
Jessica Zweig
And I love that it's a teacher Gaia. Mother Earth. It's just so beautiful.
- [58:51]
Kate Northrup
Well, and also, like, I'm so desperate to live on the ground, but I've been living in a city, and, you know, I don't live on the ground floor. And so this potted plant has saved my life.
- [59:04]
Jessica Zweig
I completely get it. I completely get it. Welcome to Nashville. You'll be here soon.
- [59:09]
Kate Northrup
So much ground.
- [59:10]
Jessica Zweig
So much ground. So much earth, so much grass, so much green. The best. Okay, do you have, like, a favorite spiritual I'm not spiritual. The goddess, deity, angel, archetype that you like to work with.
- [59:22]
Kate Northrup
I really love working with Lakshmi.
- [59:23]
Jessica Zweig
Me too. Of course.
- [59:25]
Kate Northrup
The goddess of abundance.
- [59:27]
Jessica Zweig
She's my girl too. I know this answer already, but it's a yes or no. Do you believe in aliens?
- [59:32]
Kate Northrup
Of course.
- [59:35]
Jessica Zweig
If you're coming on my show, chances are those are real fun questions.
- [59:39]
Kate Northrup
I mean, I know aliens.
- [59:41]
Jessica Zweig
You're talking to one.
- [59:42]
Kate Northrup
Exactly. Exactly.
- [59:46]
Jessica Zweig
Okay, final question. Do you. What does it mean to you to be a co creator of the new Earth Rising?
- [59:54]
Kate Northrup
Really, like, feel what the new Earth feeling is as a way of making it true?
- [60:06]
Jessica Zweig
Now I love that I say that we are actually co creating the new Earth in real time with everything single thought, belief, action, interaction. It's a co creation. It's here and I just, I love the power of that answer. Thank you. Thank you, Kate Northrop, my babe, my sister, for coming on my podcast. This is gold. This was gold. Honestly, it was an amazing blessing. I can't wait to send everyone to your event who doesn't want to be good with money. And you've just really, I think, mastered this narrative in the space like no one else has. I think every single woman needs to go through your work to show up the way I know she wants to show up. It's so deeply, deeply our birthright to be women in our power and our wealth. And I, I'm so happy I got you on my show, like, for so many reasons, but to really pierce through, which I know you did today with this really critical message at this moment. So thank you.
- [61:09]
Kate Northrup
Thank you. Such a pleasure to be here.
- [61:11]
Jessica Zweig
So much fun. Sa.