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Luke Jones
From the Times and the Sunday Times, this is the story on Saturday. I'm Luke Jones. You might have seen the Married at First Sight saga making headlines this week, and not for the reasons producers would have wanted. Serious allegations from former contestants, including claims of rape and sexual misconduct during filming, all denied by the men involved, have reignited questions about how reality TV protects the people at the center of it. In the Times this week, TV producer and writer Daisy Goodwin, creator of shows like Grand Designs, draws on her own experience behind the camera to argue that reality television has become more extreme, more exploitative, and more willing to push human vulnerability for entertainment. So how did we get here? We asked Daisy to read her piece for us.
Daisy Goodwin
A woman turns up at a stately home in a white Rolls Royce wearing a wedding dress and 10 minutes later is married to a man she has never met. Then they go on honeymoon. When they come back live in a one bedroom apartment in a block with six other couples who have all done exactly the same thing. The end of six weeks, they are asked by the experts who have matched the couples after allegedly careful deliberations, whether they want to turn this fake marriage into a real one. This is the format of Married at First Sight uk, a show that originated in Australia and has become a hit for Channel four. I'm guessing that most Times readers may not have seen it. The MAFS demographic and the Times demographic are pretty far apart. And now you can't watch it because Channel 4 has removed all trace of the show from its platform after Panorama broadcast allegations by female contestants that they were raped while on the show. Yes, that's right. We live in a country where terminally ill adults are not allowed to end their lives with dignity in case they might be coerced. While vulnerable women are quite free to sign up for a reality show where they will be married to a strange man who may well turn out to be abusive. Channel 4 has done absolutely the right thing in canning the show. But the question remains, why was it on in the first place? And why has it taken two women to come forward with serious allegations of rape? And a third, Shayna Madison, the only woman to be identified to accuse her on screen husband of sexual misconduct. The an allegation he has strongly denied for it to be removed. The production company CPL says it has the gold standard of contestant care. But having made this kind of show, I can tell you that whatever kind of care is given, the show must always go on. The only time a programme is pulled is when the public outcry is so glad that the broadcaster knows it has no choice. I never made a show as toxic as Married at first sight. That in the naughties I created a program called the Sex inspectors for Channel 4. Six couples with real issues. We need to start making love again. Six problems.
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We just don't do it enough.
Daisy Goodwin
Sex problems. A lot of women. Fergie, if she wants you all the time, every 10 minutes, prepare for the ultimate makeover. I like it. Meet the Sex Inspectors. Who's going to be spanking here, do you think? Two sex birds. What's your favorite sex fantasy? It's fairly tame by today's standards. We filmed real life couples as opposed to reality couples with problems in the bedroom department having sex using infrared cameras in their real life homes. Our experts, including the wonderfully named Tracey Cox, would then give the couple's advice on how they could bring back the spark. I justified the show to myself for its educational value. Most people aren't having great sex every day, but there is no doubt that the broadcaster was in it for the titillation. I remember the commissioning officer saying to me, you will make sure that the couples are reasonably good looking and obviously pervy, won't you? It wasn't my finest TV ad, but I don't think that any of the punters, a horrible TV word for the innocence we put on screen, suffered as a result. When I made a historical dieting show for Channel 4, the Commissioners Men were quite serious about encouraging our punters to go on a tapeworm diet. There was a moment when I thought seriously about doing this. I needed the business. But luckily the medical advice was so unequivocally against it that we didn't go there. But I knew the commissioners were very disappointed. In 2003, I was asked by the parent company of the independent company I was working for whether I would make a UK version of a hit US reality show called the Swan. In this format, 12 ugly ducklings were taken from their family for three months and through a combination of cosmetic surgery, dentistry, diet and psychological coaching were then turned into what the show called Swans. In other words, Hollywood acceptable. If this wasn't enough, the 12 swans were made to take part in a beauty pageant to find the ultimate swan. I felt really queasy about asking people to go through an irreversible process like surgery in the name of entertainment, but the real horror for me was watching one of the US Swans being reunited with her two year old child. She put out her arms to take the toddler, but the child didn't recognize her and burst into tears. I can't imagine how much therapy must have been needed to repair that harm. It was a terrible thing to witness. I refused to make the show.
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Daisy Goodwin
Hablas espanol?
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Daisy Goodwin
The paradox about reality shows it's that they are completely artificial. The punters aren't chosen randomly, they are cast to be good tv. Good TV means mouthy, confrontational, wrong headed or just weird. Sure, producers will cast one or two normal people, but it's personality disorder that wins every time. Putting 12 dysfunctional strangers in a house and filming them night and day is a form of psychological torture. It's Friday 28th July, and it is no ordinary Friday because tonight the first person will be voted out of the Big Brother house and it's up to you to decide who stays and who goes. Now, we've already taken over 250,000 calls. The first couple of seasons of Big Brother in 2000 and 2001 were genuinely fresh and did change perceptions about gay people in particular. For a gay teenager in the new millennium, to see gay winners of Big Brother must have been a really positive thing. But of course, what was fresh becomes stale and the ante needs continually to be upped. We've only got to remember the brief and very tragic life of Jade Goody. Producers always argue, and I too have been guilty of this, that the punters want to take part in the show. It's an easy route to fame and fortune, but what no punter can ever understand is the effect that taking part in these shows will have on your psyche. There may be a few people for whom their 15 minutes of fame is a purely positive thing, but for so many it exposes them to the kind of public scrutiny previously enjoyed by the inhabitants of Bedlam. You can do all the psychiatric fetting you like. No one can predict what people will do in the fiction of a reality show or what shadow it will leave over their lives. I have to say that the culture at Tamfur has been particularly conducive to shows that exploit punters. No individual is to blame, but the remit of the channel has always been to be original and daring, which has been translated into shocking at any cost. In my experience of pitching to commissioners there, the further you push the boundaries, the more likely you were to get a commission. The Irony is that shock value is ephemeral. The most successful show on Channel 4 is the Great British Bake off, the coziest of BBC imports and my Own Grand Designs, which is now in its 25th year, I very much doubt it would be commissioned today. The BBC, for obvious reasons, has always been much more wary of the more extreme reality TV and as a result has been more inventive and ultimately more successful with shows like the Traitors, which may reveal the depressing nature of groupthink, but is not encouraging. Strangers to have sex Strictly may have had its scandals, but there is a huge difference between a celebrity who has experience of the distorting nature of fame and a punter. I recently watched a documentary, America's Next Top model, with my 30 something daughter. The show interviewed the contestants about their experience and some devastating stories emerged of fat shaming, tooth extraction and the alleged condoning by the producers of sexual assault. My daughter was open mouthed saying to me, I watched this show all the time in my teens. Why didn't I realise how toxic it was at 12 years old? She could be forgiven for not turning it off. But it's hard to feel the same about the producers and broadcasters of a show that made a fortune out of cruelty to vulnerable young women. At the end of dramas that film with animals, there's always a rider saying, no animals were harmed during the making of this film. I think the same rights should be extended to human beings. As a poacher turned gamekeeper, I would argue very strongly that as a society we should pay more care to what we watch. There is so much outrage about the influence of social media on the young, yet programs like Married at First Sight and Love island are barely questioned. Of course, the great and the good. In other words, Times readers don't watch these shows, but that doesn't mean they should pass on notice. I think the TV community needs to examine its conscience and think about making shows that do more than lift up a stone to expose the finality of human nature. Even if it does get great ratings. Producers and the people who pay them need to take responsibility for the programmes they make and their human cost, both on the punters and on the audience. We shudder now at the idea of going to Galp and at the inmates of lunatic asylums or gathering at public hangings. But are we really any different?
Luke Jones
That was TV producer and writer for the Times, Daisy Goodwin. You can read her piece in full over@thetimes.com if you've got a subscription. That is it from us. The producer and sound designer today was Dave Creasy. The executive producer was Edward Drummond. And I'm Luke Jones. See you soon.
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Date: May 23, 2026
Host: Luke Jones
Guest/Featured Voice: Daisy Goodwin (TV producer, writer, creator of Grand Designs)
This episode delves into the darker evolution of reality television, sparked by recent allegations of abuse and misconduct on the show Married at First Sight UK. Daisy Goodwin, a veteran TV producer and writer, reflects on her career making reality programs and examines how the genre has become progressively more extreme and exploitative—leaving participants vulnerable to physical and psychological harm. The episode weaves Daisy’s firsthand experiences with broader social commentary on how we, as viewers and media makers, are complicit in the escalating human cost of such entertainment.
[01:01] – [02:09]
[02:09] – [07:35]
Goodwin describes the artificial and pressurized constructs of shows like Married at First Sight, critiquing both the casting process (“punters are cast to be good TV”) and the motivations behind show formats.
She shares past experiences producing reality TV, such as The Sex Inspectors, which was justified for its “educational value” but ultimately commissioned for “titillation.”
“The broadcaster was in it for the titillation. I remember the commissioning officer saying to me, you will make sure that the couples are reasonably good looking and obviously pervy, won’t you?”
– Daisy Goodwin, [04:48]
Goodwin refuses morally questionable pitches—such as a UK version of the plastic-surgery reality show, The Swan—after witnessing the psychological trauma inflicted on participants.
“She put out her arms to take the toddler, but the child didn’t recognize her and burst into tears. I can’t imagine how much therapy must have been needed to repair that harm… I refused to make the show.”
– Daisy Goodwin, [07:05]
[10:03] – [13:00]
Daisy asserts the paradox of reality TV: it’s called “reality,” but is “completely artificial.” Casting favors extreme personalities for “good TV,” leading to environments where psychological stress is intentionally amped.
She notes initial positive cultural moments—like Big Brother’s early role in gay representation—but laments how producers push boundaries ever further for shock value.
Daisy critiques Channel 4’s culture of edginess—where pushing the envelope often won favor with executives.
“In my experience… the further you push the boundaries, the more likely you were to get a commission. The irony is that shock value is ephemeral.”
– Daisy Goodwin, [11:55]
[12:00] – [15:20]
Goodwin highlights how no psychiatric vetting can prepare contestants for public scrutiny and the fallout after filming.
She draws comparisons to historical public spectacles—mental asylums, hangings—questioning whether our appetite for reality TV is any less ghoulish.
Daisy references the recent documentary on America’s Next Top Model, revealing stories of on-set harm, fat shaming, and even tooth extraction—all for ratings.
“At the end of dramas that film with animals, there’s always a rider saying, no animals were harmed during the making of this film. I think the same rights should be extended to human beings.”
– Daisy Goodwin, [14:25]
[14:30] – [15:20]
Daisy urges society, viewers, and TV producers to “examine its conscience,” advocating for higher standards of care and responsibility.
She calls on the industry to consider the human cost to both participants (“punters”) and the audience.
“Producers and the people who pay them need to take responsibility for the programmes they make and their human cost, both on the punters and on the audience. We shudder now at the idea of going to Gaol… but are we really any different?”
– Daisy Goodwin, [15:15]
On the contradiction of societal protections:
“We live in a country where terminally ill adults are not allowed to end their lives with dignity in case they might be coerced. While vulnerable women are quite free to sign up for a reality show where they will be married to a strange man who may well turn out to be abusive.”
– Daisy Goodwin, [02:45]
On TV’s appetite for sensationalism:
“Putting 12 dysfunctional strangers in a house and filming them night and day is a form of psychological torture.”
– Daisy Goodwin, [10:28]
On TV’s shifting boundaries:
“What was fresh becomes stale and the ante needs continually to be upped.”
– Daisy Goodwin, [11:15]
On the public’s role:
“There is so much outrage about the influence of social media on the young, yet programs like Married at First Sight and Love Island are barely questioned.”
– Daisy Goodwin, [14:40]
Daisy Goodwin’s testimony provides a sobering, insider view of the reality TV industry’s shift toward increasingly risky and damaging formats. The episode underscores the need for industry-wide reflection and public scrutiny, reminding us that the boundary-pushing for ratings can have lasting, traumatic consequences for participants—and leaves us questioning our own role as consumers of this “entertainment.”
For further reading: Daisy’s full article is available at thetimes.com (subscription required).