Alison Vidotto is an award-winning author, professional speaker, AI expert, and the CEO of 2 companies, with over 3 decades of experience in business and entrepreneurship. She has overcome many challenges throughout her entrepreneurial journey including recessions, financial crises, and natural disaster, and has found success despite it all.

After hearing the staggering rate of failure start-up businesses face while doing her MBA, Alison decided to provide mentorship for other entrepreneurs, many of whom start businesses without any prior knowledge, experience, or tools for success.

From systemization, to structuring business fundamentals, utilizing AI to optimize operations, properly integrating social media, and investing in professional development, Alison and Dr. Irene discuss various factors in building a successful business.

Dr. Irene and Alison conclude their discussion speaking on common misconceptions in entrepreneurship, the freedoms afforded in an entrepreneurial lifestyle, and how the definition of success in business may vary from person to person.

Listen in to learn more!

Topics Discussed:

Why so many businesses struggle to find success.
Importance of an entrepreneurial mindset and preparation.
Developing systems and structure to take the pain out of running a business.
Common misconceptions and the benefits of entrepreneurship.
Reaching out for help when needed and taking advantage of resources.

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Alison Vidotto – Short Bio

Alison Vidotto is an award-winning author, professional speaker, AI expert, and the CEO of Vidotto Group and Push! Small Business Training & Mentoring.

Alison launched her first small business in 1992, navigating through challenges that many business owners still face today. With experience overcoming the Australian 1992 recession, the Global Financial Crisis, and Brisbane's 2011 floods, Alison has gained invaluable insights into the hardships businesses endure and the critical need for strategic planning and systemization. These experiences have equipped her with the practical knowledge necessary to help businesses not only survive but thrive.

In recent years, Alison has focused on empowering entrepreneurs to integrate AI into their businesses, enhancing their efficiency and competitiveness in the modern market.

"The purpose behind Push! is to reduce the staggering number of small business failures and to help entrepreneurs build strong, successful, and sustainable businesses."