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Most agents are either ignoring YouTube — or posting videos nobody is searching for. Both are costly mistakes.

In this episode, Tom sits down with Aaron Cuha, a YouTube coach, real estate veteran, and host of Listing Velocity—YouTube Edition — a revolutionary new YouTube training program only for Tom Ferry Coaching members.

Aaron has helped agents sell billions of dollars of real estate using YouTube. Here he gives you the full playbook: how to get found, build trust fast, and convert views into listings — even if you hate being on camera.

In this episode, you’ll learn:

The #1 video type that drives real buyer and seller search traffic
How to build a posting rhythm the algorithm actually rewards
Simple SEO moves that move the needle fast
Hooks and thumbnails that earn the click
How to turn one video into content everywhere
The mistakes that kill your reach before you even start

Want the full system?

Listing Velocity — YouTube Edition is a coaching-member-only program built to turn your YouTube channel into an active listing pipeline.