Discover why physical inactivity needs to be recognized as a national crisis with the potential to impact our economy and national security in ways you never imagined. Join our host, Michael Stack, as we challenge conventional thinking and propose a provocative, strategic shift in public health messaging. With healthcare costs devouring a staggering 20% of GDP, it's time to acknowledge the $117 billion burden of inactivity and inspire industries, governments, and communities to prioritize physical activity as a frontline intervention.

Uncover the startling reality that only 23% of young adults are fit for military service, and learn why the lack of fitness in the population poses a genuine national security threat. We explore the critical importance of promoting physical literacy among youth to combat early onset of chronic conditions and secure a healthier future. By rethinking the narrative and emphasizing immediate economic benefits, we aim to galvanize a movement that positions physical activity alongside essential public health initiatives, securing the investment needed to implement effective programs at all levels of society.

Show Notes Page: http://wellnessparadoxpod.com/episode140

Our Host: Michael Stack

Michael Stack is the founder & CEO of Applied Fitness Solutions, the Michigan Moves Coalition and the More than Movement Foundation. He is a faculty lecturer for the University of Michigan’s School of Kinesiology and the President of the Physical Activity Alliance. He is also the creator and the host of the Wellness Paradox Podcast, produced in conjunction with University of Michigan.

Michael is an exercise physiologist by training and a health entrepreneur, health educator, and advocate by trade. He is dedicated to the policy and system changes to ensure exercise professionals become an essential part of healthcare delivery.

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Reframing the Physical Inactivity Crisis

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