Over the past year, we've heard from many listeners who are curious about scaling up their freelance businesses to an agency. Agencies can allow freelancers to take on bigger projects that they might not have the capacity to do alone. They can also attract more well-known clients, because those big-namers want to work business-to-company, rather than business-to-individual with a freelancer. But what does it actually take to go from solo freelancer to agency owner?

In this episode, Wudan talks with Caity Cronkhite.

Caity transformed her solo freelance technical writing business into a multi-million dollar writing agency. She is the founder and CEO of Good Words LLC, a technical writing and documentation consulting firm that’s on a mission to rid the world of bad docs.

Caity and Wudan dive into how to know when it's time to scale to an agency, the benefits of building an agency incrementally and mindset shifts required to go from solopreneur to agency owner.

Resources:

Follow Caity on Linkedin and visit Good Words LLC
Did you know TWC just launched a brand new course? Check out our latest addition to the TWC Academy on Teachable: THE FRESH PAINT COURSE. This is an asynchronous adaptation of the popular Fresh Paint Clinic, which teaches freelancers to build a business website that will attract the clients you want.
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