This Is Important – Ep 294: "Butthole-Maxxing & Motrin"

Original Air Date: April 14, 2026
Hosts: Adam Devine, Anders Holm (Dur), Blake Anderson, Kyle Newacheck (Isaac)

Episode Overview

In their signature irreverent style, the "This Is Important" crew dig into what they affectionately deem “critical” topics. This week, the group riffs on viral butt-eating culture (“butthole maxxing”), the evolution of slang in the gym and manosphere, prostate orgasms, classic ultraviolent movies, and navigates through migraines, Motrin, raising toddlers, and enduring the chaotic magic of Disney. As always, topics range from genuinely personal (child discipline, headaches) to wildly crass (butt-eating etiquette), all with their unmistakable blend of absurdity, nostalgia, and affectionate ribbing.

Key Discussion Points & Insights

1. Butthole Maxxing, Look Maxxing, and Internet Slang

• Loose Butthole vs. Butthole Maxxing:
  The gang debates whether “loose butthole” should be rebranded as “butthole maxxing,” seeking to turn a negative into a positive, in the style of other self-improvement terms like “look maxxing.”
  • "What if we rebrand loose butthole to butthole maxxin? Doesn’t that seem like you’re making your butthole extremely large...?" (Dur, 05:19)
  • Sex Positivity & Practicalities:
    • Blake argues that for comfort, a “loose butthole” might be desirable during anal sex; everyone riffing on physical comfort, with plenty of jokes.
    • Importance of not causing pain:
      • "If you’re partaking in anal sex... you hope their butthole was loose. Too tight would hurt them. I’m not trying to cause any pain." (Blake, 05:48–06:05)
  • The crew also briefly contrasts “look maxxing” (maximizing physical appearance) with “butthole maxxing” in gym/manosphere culture.
    • "The amount of look maxxing conversations happening at my gym…" (Blake, 05:15)

2. Prostate Orgasms and Sex Education

• Prostate Knowledge:
  The discussion gets playfully pseudo-educational as the crew walks through how prostate stimulation leads to male orgasms, referencing scenes from “Road Trip” and the term “milking.”
  • “Didn’t we all learn this in Road Trip? The doctor shoves fingers up his asshole to do a milking.” (Isaac, 08:10)
  • Incredulity whether this is common knowledge or some embarrassing admission.
• Reacharound Defined:
  The group hilariously hashes out what a “reacharound” really means, tracing its use in 80s/90s movies and military films:
  • “If you’re gonna fuck me in the ass, the least you could do is give me a reacharound…” (Isaac, 13:13)
  • Citing “Full Metal Jacket,” “Saving Silverman,” and more in a tangent about formative movie scenes and old-school vulgarity.

3. Workaholics Anniversary & Social Media Cues

• The guys riff on the 15-year anniversary of “Workaholics,” jokingly lamenting that nobody tells them or celebrates:
  • “No one Tweeted it or put it in the story. You think Isaac would give us a heads up…” (Blake, 10:55)
  • Appreciation for fan-run accounts keeping them up to date, even on family birthdays.

4. Migraines, Motrin, and Natural Podcasting Ads

• Blake spends a portion of the episode wearing sunglasses and a hat (“disguise”) due to severe migraines, prompting a running gag about whether this is a sneaky ad for Motrin.
  • "A few minutes before we started, I ran downstairs and took some Motrin. I Motrined up.” (Blake, 16:01)
  • “Well, I guess I'm just like, why are you telling us you down? Why are you stopping everything to go...get a Motrin?” (Isaac, 17:13)
  • Meta commentary on how to blend ads naturally into content and the number of ads forced into the podcast by iHeart.
    • “If you're listening and you work in advertising, you're welcome. This is how you do it.” (Isaac, 18:18)

5. Space, Artemis, and Mispronounced Science

• Dur admits to calling NASA’s moon mission “Atremis” instead of "Artemis," sparking a fit of laughter and mockery.
  • “Are you guys not up on the NASA scene? A tremis?” (Dur, 27:09)
  • “It's Artemis, you dumbass.” (Isaac, 27:16)
• General confusion and suspicion about the true progress of space exploration.
  • "The like, lack of advancements...makes me go, did this dude just actually did that back then in the ’60s?" (Isaac, 36:05)

6. Why Isn’t There a Club or Disney Moon on the Moon Yet?

• The crew proposes outlandish commercial expansions on the moon, like a Disney World Moon or throwing parties there.
  • “If I work at Disney, I go all hands on deck. We’re paying for a Disneyland, the Moon, to be there first...it just has to be a room.” (Isaac, 35:18)
  • Joking about NBA stars celebrating on “Disney Moon.”
    • “When the Lakers win the championship, Luka goes to the fucking Disney Moon.” (Isaac, 35:45)

7. Cybertrucks & Aging Taste

• Brief tangent on whether driving a Tesla Cybertruck is cool or a cringy dad move.
  • “It becomes your personality. It's like wearing your hat off to the side in your 50s.” (Isaac, 38:27)
  • Older men driving Cybertrucks likened to midlife crisis fashion faux pas.

8. Ultra-Violent Movies and Childhood Memories

• The group reminisces about watching movies like "Robocop," "Full Metal Jacket," "Starship Troopers," and "Natural Born Killers" too young, and how certain scenes (notably violence and nudity) were seared into their “pre-weed” brains.
  • “I remember watching Natural Born Killers and being truly frightened, thinking, like, I watched a real snuff film or something.” (Blake, 49:11)
  • Discussion morphs into a breakdown of which films are “manosphere” staples, "nerdcore," or essential viewing.
    • "Starship Troopers is very much not a manosphere movie." (Isaac, 42:16)
    • "Total Recall has a girl with three titties. That was awesome." (Blake, 44:00)

9. Parenting Battles & Disney World Diaries

• Blake shares his struggles and strategies around toddler discipline, like giving his son his first time-out and how kids respond.
  • “He was wiling out...I go, guess what, little boy? You get a timeout. You wanna timeout? And he's like, yeah. And then he didn’t know what a timeout was.” (Blake, 64:53)
• Anticipation for an upcoming family trip to Disney World, comparing Disneyland (CA) and Disney World (FL), the scale, parks, and navigation hacks.
  • "I am the ambassador for Children's Miracle Network, so they're doing...this huge conference in Orlando and while we were there, they gave us, like, a guide to go through Disney World." (Blake, 53:38)
• Social media feeds: how the algorithm knows you're going to Disney, serving up oddly specific content.
• Running joke: Will Blake survive Disney with only Motrin, Buzzballs, coffee, and weed?

10. Public Proposals and Disney Employee Dedication

• Viral video reviewed of someone’s marriage proposal ruined by a Disney cast member at Disneyland Paris, with amusement and admiration for the cold efficiency of Disney workers.
  • “Give that man a raise because he will ride or die for Disney.” (Dur, 61:21)

11. Trump Tweets, World Tension, and Takebacks

• Brief bit on then-President (or candidate?) Trump, referencing apocalyptic “bomb civilization” tweets—like “modern Hitler videos but in tweet form."
  • "It's insane. But as of today, that would be...we got a two week buffer. He gave 'em a two week buffer." (Dur, 68:50)
• The guys riff about what it would be like to have Trump on the podcast to do “takebacks.”
  • “How fun would it be if he comes on the podcast and he’s like, I would like to do some take backs?” (Blake, 69:13)
  • "He would do some takebacks, but then at the very end, you know Donnie's gonna be like, Zach, it's actually an epic slam. Oh, and then he just has the nuke button." (Blake, 69:16)

Memorable Quotes & Moments (with Timestamps)

• Butthole Maxxing Rebrand:
  • Dur: "What if we rebrand loose butthole to butthole maxxin? Doesn’t that seem like you’re making your butthole extremely large...?" (05:19)
  • Blake: “If you’re partaking in anal sex... you hope their butthole was loose. Too tight would hurt them.” (05:48)
• Prostate Education:
  • Isaac: "Didn't we all learn this in Road Trip?... a milking." (08:10)
  • Blake: "You brought it up. Multiple podcasts. It's fine if you do." (09:05)
• Motrin Ad-Riff:
  • Blake: “I ran downstairs and took some Motrin. I Motrined up.” (16:01)
  • Isaac: "If you're listening and you work in advertising... this is how you do it." (18:18)
• Space Misnomers:
  • Dur: “Are you guys not up on the NASA scene? A tremis?” (27:09)
  • Isaac: "It's Artemis, you dumbass." (27:16)
• Moon Concepts:
  • Isaac: "We’re paying for a Disneyland, the Moon, to be there first...it just has to be a room." (35:18)
  • Dur: "Bruno Mars, Pluto on the moon." (36:44)
• Cybertruck Slam:
  • Isaac: “It becomes your personality. It's like wearing your hat off to the side in your 50s.” (38:27)
• Parenting and Discipline:
  • Blake: “He was wiling out...I go, guess what, little boy? You get a timeout. You wanna timeout? And he's like, yeah...he didn't know what a timeout was.” (64:53)
• Disney Proposal Ruined:
  • Dur: “Give that man a raise because he will ride or die for Disney. I like that...That’s a good employee.” (61:21)
• Trump Section:
  • Blake: “How fun would it be if he comes on the podcast and he’s like, I would like to do some take backs?” (69:13)
  • Blake: "He would do some takebacks, but then at the very end, you know Donnie's gonna be like, Zach, it's actually an epic slam. Oh, and then he just has the nuke button." (69:16)
• Takebacks & Apologies:
  • Dur: "I truly thought I was a dreamist. I haven’t been too...I haven’t been...I’ve been kind of watching the news..." (**66:44–67:19 **)
  • Blake: "I would like to apologize to our editors for how far Blake is sitting in the frame." (67:19)

Notable Segments & Timestamps

| Segment | Timestamps | Description | |---------|-------------|-------------| | Butthole Maxxing & Look Maxxing | 02:32 – 06:44 | Origin and rebranding proposal of sexual slang, connection to “manosphere” culture. | | Prostate Orgasms & Reacharounds | 07:00 – 14:45 | Entertaining and awkward explanations of prostate-induced male orgasm, referencing pop culture. | | Workaholics Anniversary & Social Media | 10:37 – 11:09 | Anniversary of the show, how they learned via fan accounts. | | Migraines, Motrin & Ad Integration | 15:44 – 18:41 | Blake’s migraine, running Motrin gag, riff on influencer ad strategies. | | Artemis/Atremis Tangent | 27:05 – 29:59 | Humorous confusion over NASA's Artemis mission. | | The Moon as a Party Venue | 34:00 – 36:44 | Outrageous brainstorming of commercial moon ventures. | | Disney World Planning | 53:07 – 56:50 | How big is Disney World vs. Disneyland, trip planning, kid logistics. | | Viral Disney Proposal | 57:13 – 62:20 | Analysis and reaction to viral video. | | Parenting/Timeout Technique | 64:34 – 65:50 | Blake disciplines his son, muses on toddler psychology. | | Takebacks, Apologies & Trump | 66:41 – 69:36 | Apologies, reflection, and fantasy Trump segment. |

Tone & Style

• Language & Tone:
  Raw, profane, performatively juvenile but with underlying warmth. Sarcastic, self-deprecating, and whip-smart pop culture banter.
• Dynamic:
  Equal parts intellectual absurdity and filth, with the cast challenging, roasting, and supporting each other throughout.

In Short

• Butt-eating, prostate orgasms, and the reclamation of sexual slang ("butthole maxxing") are in the hot seat, inspiring conversation about comfort, masculinity, and gym vernacular.
• 90s and 2000s movie references fill out the episode, with the gang reflecting on violence, childhood trauma, and shared formative media moments.
• Migraines and Motrin are both real (for Blake) and a recurring meta-joke about podcast advertising.
• The Disney trip looms large—both as a personal milestone (Blake’s family trip) and a launching pad for commentary on theme parks, social media algorithms, and viral proposal mishaps.
• In true "This Is Important" fashion, a baffling mix of sex, pop culture, parenting, nostalgia, and meta-podcasting humor, all delivered with relentless commitment to the bit.

For Newcomers

If you haven’t heard “This Is Important” before: expect a rapid-fire barrage of self-aware nonsense and surprisingly sweet personal asides woven into the blue humor. This episode features all the classic elements—over-the-top wordplay, sex talk, pop culture deconstruction, and the kind of male friendship that’s as honest as it is ridiculous.

End of Summary