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Chad Senzel
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Host 1
Our guest this week is an old soul with some old clothes. He was never a dope, but he once had the streets racked with the street rack. Now he's got a roof over his head and more importantly, a dressing room for customers to take off their pants and jacket. Like the guy I saw across the street from a shop the other day, this vintage shop proprietor will be pushing tees till the casket drops with no malice in his heart. Your friendly neighborhood wider pants is all brick and mortar, no web. His new shop is a must hit on the NYC shopping circuit. And so after taking a five minute stroll over to our studio and here to talk the unwritten rules of vintage what makes his selection unique and selling pants on the street. Chad Senzel. Chad, how are you?
Chad Senzel
I'm great guys, I'm great. Thanks.
Host 1
Thanks for finally making this happen.
Chad Senzel
Yeah, thanks for having me.
Host 1
Yeah, hold on. I got to open a store first, then maybe I'll. Come on.
Chad Senzel
No, no, no no no no. I just, just need the excuse.
Host 2
This is such a long time coming and I feel like you've been name dropped so many times that like it was eventually bound to happen.
Chad Senzel
Oh yeah, absolutely. For sure. What took so long? I'm excited for the day.
Host 1
What took so long?
Chad Senzel
I just had to get my ducks in a row and try to media train. Take some, take some something to talk about.
Host 1
What do you, what do you want to talk about what do you have to talk about?
Chad Senzel
No, it's just like selling, selling on the clothing. Selling clothing on the sidewalk played out. Opening a vintage store played out. I had to follow. Follow my heart.
Host 1
We're going to talk street rack. We're going to talk street rack. But do you think you are responsible or played a part in the proliferation of selling clothes on the street?
Chad Senzel
I would say responsible in the form.
Host 1
That it is, like, currently happening, not like, you know, just got guys on the street selling their.
Chad Senzel
No, I mean, if I, if I had to go out and be fully ego driven, I, I think I am responsible and I think it's gone to a point where there's people that have been influenced by me via people who have copied me that, like, now we have people selling on the sidewalk that, like, don't even know I exist. Yeah, I am street rack. Yeah.
Host 2
The copy of the copy of the copy is now so removed that. Oh, wait, so you're not getting your flowers?
Chad Senzel
No, no, I, I absolutely think I am getting my flowers. I just think it's, it's funny how it's evolved that there's people who, as the saying goes, like, I crawled so that some of the people on the.
Host 2
Roadmarks of selling clothes on the street 1000%.
Host 1
Would you even want your flowers for like, or what's like, that's what the money's for. And now, like, now I own a store with a bathroom.
Chad Senzel
Yeah, for sure.
Host 2
That's what the pods for right now for you to get your flowers for an hour and a half, roughly.
Chad Senzel
I, I, I've gotten plenty of flowers. We could have done this podcast without even talking about it, about my sidewalk days, and I would have been.
Host 1
We'll touch on them.
Chad Senzel
Fine.
Host 2
We'll touch on their full re review for you. Honestly, like, in your heart, it's like, that's the past.
Chad Senzel
Yeah. Yeah, I would say so. Damn.
Host 1
All right, let me delete 17.
Host 2
No, no, we're gonna ask about.
Chad Senzel
No, I, I'm, I'm happy to talk about it. It's like, before we talk about it.
Host 2
Yeah, let's do the fit check.
Chad Senzel
Right.
Host 2
What did Chad Senzel, one of the most tasteful vintage sellers, whether on the street or indoors, wear to podcast today?
Chad Senzel
This is a vintage Ralph Lauren fitted hat.
Host 1
Wait, Ralph did the fitted. Ralph did the fitted.
Host 2
Get that at lids?
Chad Senzel
No.
Host 1
What's your head size?
Chad Senzel
Roughly seven and a half. This is a, a Ralph Lauren large.
Host 1
Okay.
Chad Senzel
They do alpha, not numbers.
Host 2
Oh, Fidel Castro, Fallout Boy.
Chad Senzel
Yeah, totally. For sure. Um, but anyway, blank Ones of these are really hard to find. Has. Has the. The polo on the back, but nothing on the front.
Host 1
What's normally on at the horsey?
Chad Senzel
Yeah. Or. Or like. Or like that.
Host 2
Okay.
Chad Senzel
CPRL polo sport crests, chaps. Yep.
Host 1
Could have had a polo sport.
Chad Senzel
Yeah, could it? Could have had a USPA on my forehead. Oh, put that down today.
Host 2
Turned into glue.
Chad Senzel
This is also a vintage Ralph Lauren zip up sweatshirt.
Host 1
A nice salmon.
Chad Senzel
Yeah. And it's got. Got some good trout branding on the sleeve.
Host 1
You have a lot of Sportsman. I bought a Sportsman tea from you last time I was in there. And you said. You said, I don't want to sell this to. You have too many T shirts.
Chad Senzel
I said, fuck you.
Host 1
Now I feel compelled to buy it.
Chad Senzel
Just. I don't think I said I didn't want to sell it to you. I was just like, yo, man, you got no obligation. I'm sure you got plenty of T shirts. And lo and behold, you felt like you needed to add that one to the rep. Well, then I.
Host 1
Then I had. Then I had to buy it. It was like reverse psycho psychology on, like a reverse cop on a clothing addict.
Chad Senzel
Yeah, yeah. Reverse. Yeah. Which is not how I play the game. But I walked out.
Host 1
I walked out and was like, damn, I'm a sucker. No, you got me.
Host 2
There's one porn every minute, bro.
Host 1
I wanted the shirt, and I got it.
Chad Senzel
But I still feel bad about yourself. I. I showed you the way out.
Host 1
And I know you give me now.
Chad Senzel
You chose the way through. Is.
Host 1
Is that your biggest Ralph subline in the shop?
Chad Senzel
Well, the T shirt you got and this sweatshirt are Ralph Lauren country, which are a hair harder to find than, like, really good blue label items. I would say more predominantly, I've just like, good blue label items. But I. I sell. I sell all Ralph except for Chaps.
Host 2
Oh, shit. That's where you draw the line. That's Kmart.
Chad Senzel
Right. Although I'm open mind to it in the future. I could see myself selling some Chaps in the future, but at the moment, no Chaps.
Host 1
Ironic vintage. What's like. I mean, we're gonna get into it, but just while we're here on Ralph, like, what is the most in demand Ralph in your world?
Chad Senzel
It's not even, like, something you can easily categorize. I think it's just like, Ralph is so expansive, like Armani, that there's just so many unseen things. And so trying to show really interesting things that other dealers or collectors are not spotlighting is kind of my priority.
Host 1
That's what was like, drive you or guide you?
Chad Senzel
I think so. Things that are incredibly wearable, that don't command a ton of money in the collector's market, but are, like, objectively sick.
Host 1
Okay. If it's sick, Chad will cop.
Chad Senzel
Yeah. And I will sell to Jimmy. That's right.
Host 2
Who doesn't need it as we established whatsoever.
Chad Senzel
Get it? Yeah.
Host 2
What about the shirt?
Host 1
Yeah. What's the shirt underneath?
Chad Senzel
Brooks Brothers.
Host 1
Nice.
Chad Senzel
Maybe from the 80s. Yeah.
Host 2
How are you with IDing? Like, even with the Ralph? I was going to like. Do you even know the years for, like. Or is it just really, like a general.
Chad Senzel
Well, some stuff is, like, really well documented. Like, a lot of RALPH stuff is really well documented. I think if. If I was even more on my nerd, I could say, like, oh, this is 93. Because of this branding, something like Brooks Brothers, they've been making essentially the same thing, same version of this shirt from, like, the 30s through to the 90s.
Host 2
Invented it, I believe.
Chad Senzel
Yeah. You could argue maybe. Yeah, yeah. It's up for debate.
Host 2
Don't quote me on that.
Chad Senzel
So it's just, like, a matter of looking at a lot of tags and you get reference points here and there and talking to people. There's, like, things about how many buttons it has, like whether the caller is lined or not.
Host 1
Do you have a time frame? Your personal style only. And then we'll. We'll talk about it. In terms of, like, sourcing and selling. The stuff you wear, does it fall in a certain time frame?
Chad Senzel
I. I think just generally with regards to my interest in vintage, how I sell it, how I wear it, how I collect it, the 80s and the 90s is kind of my favorite stuff and the sweet spot. Therefore, most things that I wear collect and sell.
Host 2
The Senzel sweet spot, trademarked.
Host 1
We're not seeing you in any Y2K.
Host 2
Yeah.
Host 1
Diesel or no, No, I definitely.
Chad Senzel
I definitely sell. Yeah. I mean, once.
Host 1
I mean, you personally.
Chad Senzel
No, not me. Not personally. There's definitely.
Host 1
It's not called street butt crack.
Host 2
It's just baby street cum gutters, Dude. That's a free one.
Host 1
What are the pantalones?
Chad Senzel
These are vintage Levi's. 569. Is the fit nice? Is a pretty slightly hard to find underappreciated fit.
Host 1
Real American fit, bro. Where were you on January 6th?
Chad Senzel
Buying jeans on. Laying in bed on ebay.
Host 1
What's the.
Host 2
What's the fit of a 569 versus a 501? 517? Like the other popular 507.
Chad Senzel
Excuse me, 501s 505s like are relatively straight. They're just like narrower than I think a lot of people in this room like 501s.
Host 2
I love my 501s.
Chad Senzel
Fair.
Host 2
Chicken leg gang.
Chad Senzel
People that are slightly chubby like me don't, don't like them. Five six nines are also straight. They're just like a little bit more of like a barrel leg, I guess.
Host 1
Should the boys with the big thighs be looking at five six nines?
Chad Senzel
Absolutely.
Host 1
That's a question we get a lot.
Chad Senzel
Yeah, for sure.
Host 1
What are the big thigh boys?
Chad Senzel
Yeah, I, I really. I've thought about like gatekeeping this one because I, I think it's so underexposed. But yeah, I've. I've changed a couple people's lives by putting, putting them on to. That's what you do, bro. This number and unchafe the homies. Yeah, for sure. So I'm. I'm happy to share them.
Host 2
Free them and shoes, socks, underwear.
Host 1
What, what, what era Levis do we know? 80s, 90s.
Chad Senzel
Yeah. These are late 90s. Okay. Late nights. The shoes are supreme. Dr. Marin.
Host 2
I saw those. I peeped those when you walked in. Very nice.
Chad Senzel
Yeah, I like them a lot.
Host 1
Not vintage.
Chad Senzel
Not vintage.
Host 1
Are you vintage shoe guy for your personal.
Chad Senzel
I'm. I'm not averse to it. The trouble with vintage shoes is just that they like can fall apart pretty easily and you got. You just got to be like careful or not care. Yeah. And I definitely have some vintage shoes, but it's hard to wear on the regular.
Host 1
Are you a vintage underwear guy?
Chad Senzel
No. However, new dead sock. I have routinely bought new old dead stock socks. Like I probably have a dozen pairs that I wear. I've never done so with underwear, but I'm also. Yeah, I'm open minded to it.
Host 1
Yeah.
Host 2
Life ahead of you.
Host 1
Might find some like, you know, dead stock Brooks Brothers boxers.
Host 2
Yeah.
Host 1
Or let's get into it.
Chad Senzel
What are the.
Host 1
What are the socks and panties?
Chad Senzel
Socks are made by my friend Josh Matthews. They're hard shell socks made by Nest knit.
Host 1
What feel like feeling like you were coming in them? Like they're just knock them against the door and it's.
Host 2
They stand up on their hard shell like that.
Chad Senzel
No, no, it's just he made. He made a book about arc teryx called hard shell. And these are promotional socks to coincide with the book.
Host 2
Great merch.
Chad Senzel
And so they say hardshell on them. And they're made by this company called nestnet. That makes a nice, pretty nice marine.
Host 2
Write it down folks. That's a good one.
Host 1
And undies.
Chad Senzel
The undies are smart wool.
Host 1
The brand.
Chad Senzel
The brand.
Host 1
The hiking brand. I didn't know they did underwear. I knew they did socks.
Chad Senzel
Yeah, they do. I. Damn. I got privy to the under underwear a couple of years ago and I, I like merino wool socks a lot and I was like, I'm gonna around and try some merino wool underwear balls in a pair.
Host 1
Natural deodorized.
Chad Senzel
These nuts, dude, honestly. Yeah, they don't, they don't retain the heat that my Puts off nearly as much.
Host 1
What, you're slang? Not poopy.
Chad Senzel
No, no, no, no, I'm talking, yeah. I'm talking about the front.
Host 2
Is it a boxer brief?
Chad Senzel
It is knit. However, it is cut like a boxer short.
Host 1
Oh.
Chad Senzel
So it's kind of a hybrid.
Host 1
Wow. Innovative.
Chad Senzel
Yeah.
Host 1
Innovation coming out of the main or wherever the. They're based in. Maine.
Chad Senzel
Where are they? No, I don't think Maine, but some, some other place.
Host 1
Like Corp. Yes, state. And you're sipping on a tobo. You got any jewelry on the boy? No, I, Why do you go like this? You just have like a cartilage piercing?
Chad Senzel
No, I just, I, I, I'm interested in jewelry, but I, I want to get, get my first mill first or something like that before you get like.
Host 2
A, like a. I used to have.
Chad Senzel
No, I used to have like a bunch of like three rings that I wore like every day. And I kind of concluded that three rings as like my only jewelry was kind of like not committal enough.
Host 2
And I feel I got four and a watch. So you don't need a pocket watch.
Chad Senzel
You got, you got a watch. And I, Yeah, I want to, I want to hit a milestone relatively soon that will enable me to justify buying a reasonably expensive mad chrome.
Host 2
Mad chrome hearts.
Chad Senzel
Yeah, exactly. And so a chrome watch.
Host 1
Get a chrome rolly.
Host 2
Yeah, the chrome Rolly would be a great milestone.
Chad Senzel
Yeah, I, I think, I think my, my milestone will not enable me to buy that. Maybe like more of a, like a Santos or some shit. Do you know what.
Host 1
You know what?
Chad Senzel
The watch is not. I mean, I've always wanted a Domino's Rolex, but those are like. Yeah, I've been looking at them for, I don't know, five, six, seven years and have seen the price go up and been like, damn, maybe I should have taken like 3,000 bucks out of the savings in like 2018 rather than waiting for the milestone in 2026 to now buy it for like 10k. Don't worry, bro.
Host 2
Bubble about the burst, you big domino's guy or is that just like. It's cheeky and fun.
Chad Senzel
No. Yeah. I'm just so enamored by how the Domino's CEO was like, plugged in to the point that he got a custom bezel Rolex and he got like Frank Lloyd Wright to design the headquarters. And there's like collaborative, tasteful guy. And there's not a lot of information on this dude, but he's. Yeah. Clearly a tasteful.
Host 1
They gotta make a Papa John's Rolex.
Chad Senzel
I'm not. Yeah, I'm not into that Would be.
Host 2
That says the N word probably right.
Host 1
It just has a white hood in the puzzle.
Chad Senzel
I'm sure that. I'm sure that dude on. On Tick Tock and Instagram. That's the biggest Papa John's. What?
Host 2
I know who you're talking about.
Chad Senzel
The guy who.
Host 2
The worker.
Chad Senzel
The guy. Yeah. Yeah.
Host 2
That guy deserves it.
Chad Senzel
For sure.
Host 2
Free marketing or maybe gets paid now to do it.
Chad Senzel
Yeah. But I don't think he's like.
Host 2
Him and Shaquille o' Neal are the face of the brand.
Chad Senzel
Yeah. Jack is definitely well paid. Yeah. Yeah. I don't even. Really. I don't. I actually dislike Domino's, but we could.
Host 2
Get that on the record.
Host 1
Thin crust.
Chad Senzel
What?
Host 1
Thin crust?
Chad Senzel
No, it's just like Domino's just like, doesn't make me feel right. And I. I have this. This opinion that in a great city, like New York City, where we have tons of people whose dreams are making pizza for a living or making coffee for a living, why would you go to the Domino's and Starbucks of the world?
Host 2
You're a man of the people, Chad.
Chad Senzel
It's kind of like when people are like, oh, I'm gonna go thrifting. And they're. And they're like, what's this. What's this weird store? Chad Senzo. I'm just gonna go to the Vintage Twin.
Host 2
Get them. Get their ass, Chad.
Chad Senzel
Yeah, sure.
Host 1
What are the big. Who's the Starbucks and the Dominoes of.
Chad Senzel
The vintage world and like, like the Vintage Twin. Okay. I mean, I. I think that's one that's very present in New York City. There's definitely. There's definitely more, but, like, that's the first.
Host 1
Why do people go to them? Like, what's. What's their appeal?
Chad Senzel
I think they probably just have, like, good real estate, a large selection. It's. It's not particularly good, but it, like, probably is one of the best stores at replicating just like the normal feeling of going into like a mid to low Priced retail store.
Host 1
Okay.
Chad Senzel
And it's. It's kind of like a bummer that they're like the first organization that's gotten to that. But I think that is.
Host 1
Well, guess what?
Chad Senzel
Future frontier of vintage.
Host 1
Guess what, guess what? Vintage twin not on the podcast right now. Chad Senzel on the only podcast matters. Fit check, drink check, complete. Oh, you go.
Chad Senzel
Thank you guys.
Host 1
That was a nice little tour of your personal style. But let's talk about Chad Senel, the business if vintage twin you just described, like what they're offering is what's your offering? Like, what sets your vintage selection apart from other wheelers and dealers in the space?
Chad Senzel
I think it's just incredibly intentional. And I may. As far as clothing and designers goes, I'm like, probably a small history buff.
Host 1
Yeah.
Chad Senzel
Like not a significant history.
Host 1
I believe you referred to them as nerds.
Chad Senzel
Yeah.
Host 1
Earlier.
Chad Senzel
Serious nerds, dorks, etc. So, yeah, I think it's just like the, the personal knowledge or like reasoning behind everything that I sell and the intentionality and just specialization on like unusual, unique stuff. Okay.
Host 1
Is it specialized in a. Similar to what you were like 80s 90s and then what about like subculture of those times? Because like 80s 90s, that's 20 years.
Chad Senzel
Oh yeah, for sure. It's just like some of my favorite stuff came out of those decades.
Host 1
But if some people are like, you know, tailoring or designer or just T shirt. Not just T shirts. And yeah. Memorabilia and paraphernalia.
Chad Senzel
Like what is the.
Host 1
Chad Zenzel.
Chad Senzel
Yeah, I mean, there's a significant emphasis on designer. European, Italian designers and then like a lot of canon American stuff and then T shirts.
Host 1
A lot of red ones. A whole lot of red.
Chad Senzel
No, dude, red T shirts sold through. I can't keep them in stock.
Host 1
Really?
Chad Senzel
I mean, that was.
Host 2
I feel like we were talking about. It was a moment, right. That was like a thing that was happening that you saw and you're like, let me, let me get my nut off.
Chad Senzel
And honestly, I think it. I think it is still happening.
Host 1
And let me bust a red nut.
Chad Senzel
Let me bust a red knot. I feel bad for the people that don't feel perceptive of the. Or can't receive the glory of red clothing outside of like maga. But yeah, there's a lot of.
Host 1
We took it back. That's our color now.
Chad Senzel
Yeah, for sure.
Host 1
Well, it's lucky in China this red did red for real, like red. Rack aside, like, does that. Is that a trend that is moving or like what. What is moving?
Chad Senzel
I mean, cells a little bit. Yeah. I Mean product cells.
Host 2
Yeah.
Chad Senzel
And Armani sells. That's the stuff that like. Yeah, you don't even have to talk about, you know, wax poetic at all. You just put the price on it and then they, and they cop it.
Host 1
As soon as you put up America's Cups on the floor, how quickly do they get snapped up, dude?
Chad Senzel
I mean, depending upon the pair, the size, the person, an hour, you know.
Host 2
Hour?
Chad Senzel
Yeah.
Host 2
Damn. Set your clock to it, dude.
Chad Senzel
I mean, and the store is recent enough that I'm still kind of figuring out what, how pricing looks because like, even though I feel like I'm getting decent prices for stuff, it's like if something's selling an hour, clearly there's like 20% on the table at least. So I just got to ride the line of being reasonable, but also like not wildly selling myself. Too short?
Host 2
No, totally. Just real quick when you're talking about like seeing like trends, like how do you balance? Because obviously like vintage is a trend in and of itself, but outside of that, like, you know, you're obviously like, you're a tasteful guy, you have a great eye. That's why people are going to. How often are you marrying that with like things that you are seeing happening out like that, like in the, like in the ether where you're like marrying trend with your own personal kind of taste level?
Chad Senzel
I think fairly often it's. Anybody who's successful in like a fashion related business, I think needs to participate in trend to an extent to maintain relevance. And in, in so many industries that are like crowded these days, you need to maintain relevance. I mean, you're always going to have like your core customer that comes along with you regardless. But nonetheless you got to pick up some new ones up along the way because you'll inevitably lose some and whatnot. So yeah, I, what I, what I sell is like very personal as far as like my interests go, but I think similar to you guys, like trends compel me at times and they discussed me at other times and I participate in the ones that I'm excited about and feel like are good representations of the brand that I'm building.
Host 1
Is Armani as a product.
Chad Senzel
Yeah.
Host 1
That you're selling?
Chad Senzel
Yeah.
Host 1
Would you say that that's a trend? Like who, like if you put something that says Armani, regardless of like it's provenance or aesthetic, it's. Is it getting snapped up by some guy that just is a label?
Chad Senzel
Yeah.
Host 1
I mean, and is that recent or is that always kind of been the case in your, in your career?
Chad Senzel
Salesman.
Host 1
Okay.
Chad Senzel
Yeah. I mean, Armani is an evergreen brand that has made something for everybody over the course of decades.
Host 1
But like the, like the Italian Ralph.
Chad Senzel
Yeah, exactly. I, I make that comparison all the time and sometimes people agree with me, sometimes they don't.
Host 2
Ral Ralphio.
Chad Senzel
Giorgio Armani.
Host 1
Yeah.
Host 2
Bonjouro Giorgio Lift shits.
Chad Senzel
But yeah, the, the interest in Armani has really intensified over the last couple years and I think is, I don't even know if it's like, it's probably not even cresting, but it's like really, it's, it's the most intense.
Host 1
Still going up.
Chad Senzel
Wow. Yeah. I think there's still a lot of room.
Host 1
Do you, is it smart business or is it not smart business just like throw any old GA out there knowing that it's going to get snapped up? Or do you want to kind of, to Lawrence's point, like maintain your level of aesthetic and taste and selection, but then you're leaving money on the table if you're not just putting any Giorgio out there.
Chad Senzel
Yeah, I, I, I think the, the kind of qualifying factor that I use in like selecting what I sell is just like it needs to have something, even if it's just like one thing that's like particularly interesting or unusual about it. And the more I sell, the more I realize that just like selling sensible wearable clothing is a thing that a lot of people are interested in and will pay money for. And so I, I'm kind of perpetually riding the line between like the sickest thing that's like really cool to ogle at and like talk about the details. But is a hair less practical to wear, like an Armani jacket that's got crazy buckles and bondage straps and weird lining and like really strong shoulders. And is also commands like probably a four figure price tag. Like not nearly as practical as like a beautiful striped shirt.
Host 2
Sure.
Chad Senzel
In a cotton you can wear year round that like has some odd proportions or odd details but is still exceptionally wearable.
Host 1
Is there are people at the point in, in your customer base that they are selective of the Armani sublines? Or again, is it just like me see Armani, me need it.
Chad Senzel
There's a lot.
Host 1
Armani jeans guy.
Chad Senzel
Yeah, yeah.
Host 2
And Emporio.
Chad Senzel
Yeah, absolutely.
Host 1
And our money exchange.
Host 2
No, we're not exchanges.
Chad Senzel
I beg to differ. There's some really sick.
Host 2
Really? There's good, really good ax.
Chad Senzel
There's, there's some really good exchange stuff. This is the Chad Sensel different I've had.
Host 2
Put me on, brother.
Chad Senzel
I've had not a ton of luck selling.
Host 2
But people think of the mall, they think of, like, just, well, now that.
Host 1
Everyone'S skinny on Ozempic, maybe they can finally fit into them shits again, you know?
Chad Senzel
Yeah. I mean, a lot of the sickest exchange stuff is women's stuff, not men's stuff. But there's some really interestingly designed and like, nicely fabricated exchange stuff. But it just, it doesn't have the, the je ne sais quoi. Like the right era of Kazioni jeans and po. Sure, there's something that just like, lacks a little bit of luster.
Host 1
Are you an Armani guy or you only buy American?
Host 2
I, I'm a low head.
Chad Senzel
I like Armani quite a bit. I have a handful of shirts.
Host 2
I love it because it's forgiving, dude. Like the, the shirt cuts like, come on.
Chad Senzel
Yeah, for sure. I mean, yeah, it fits great. But I think part of why I wear a lot of our American stuff is, like, in the grand scheme of things, it's really easy to find in America. And even though Armani has been commercially successful in America for a long time, there's not quite as much of it as there is, like, good Ralph. Right? Like, you could probably, I don't know about these days, but a couple years ago you probably could have gone into like an L train and like found tons of USA Ralph chinos. Like, yeah, probably could have bought like five pairs that fit you for like 10 bucks a piece. Totally. And if you, like, look through the trouser section, you might only find like one pair of Armani trousers. Are you, that's just a.
Host 1
When you source. Are you in the trenches or are you an ebay trawler?
Chad Senzel
I mean, every possible way I am there. Okay.
Host 2
How much of your free time is spent sourcing right now?
Chad Senzel
I don't really have a lot of free time, but like, yeah, yeah, I, I, I think I'm. Part of why I love this business is I get to kind of like, shop for a living. And sometimes it's weird when it becomes obligation. But being able to, like, look for cool clothing all the time is essentially my job. It's pretty rad and awesome.
Host 1
Do you ever get jaded or tired by or burnt out?
Chad Senzel
Oh, yeah, for sure. But fortunately, like, I, there's just like, so there's so much stuff. So I seldom find myself in situations where I'm like, I need to find some cool new stuff. It's kind of like, I need shirts.
Host 2
Or I'm gonna go under.
Chad Senzel
Yeah, exactly. As long as I'm looking fairly frequently. I will always find some pretty cool stuff. And so it's like if, if the mood's not right, then the mood's not right.
Host 1
Are you at the point because we have some friends that I think this is incredibly awesome that are in vintage that are like, yeah, I'm going to organize a trip to Miami or to Rome to go sourcing, but also like go enjoy myself. Are you at that point where. Because you were saying that you mainly the American stuff is so easy to find America. Is Chad going to fudgeing. Go to the country of Chad, Africa.
Chad Senzel
I imagine there's really good piles of like rags exported out of America in the country of Chad. But I don't think super bowl losers.
Host 1
Of super bowl losers. Yeah, exactly.
Chad Senzel
Like from 96 or something.
Host 2
Yeah.
Host 1
Buffalo Bills. Super bowl champions.
Chad Senzel
Yeah.
Host 2
Four time Super bowl champion Buffalo Bills.
Chad Senzel
I don't know enough about football to get that right.
Host 2
They lost four Super Bowls.
Chad Senzel
I figured that. But I, I don't, I don't think they would like let me live in Chad knowing that I had a cash in my pocket.
Host 2
Oh, I see. Okay.
Chad Senzel
But yeah, I mean, I've done a little bit of travel for the purpose of buying clothes and also under the like taking a vacation. But as a business write off, you know. Oh, the IRS doesn't listen. Although these are legitimate sources.
Host 1
The IRS AI is trolling us.
Chad Senzel
Yeah, for sure, for sure, for sure.
Host 1
Cash bill's about to kick down the.
Chad Senzel
Door and that is, that is something that I'm further interested in doing once I get. Once I really hit the ground running.
Host 1
Once you blow 10 grand on a watch.
Chad Senzel
Yeah. Yeah.
Host 1
The next milestone is experiencing the world.
Host 2
On a thin crust, Rolly.
Chad Senzel
Yeah.
Host 2
You're gonna be cruising.
Chad Senzel
What next milestone is booking a trip to check.
Host 1
Hell yeah. What? Oh, nice. What? Okay. We talked about Rao or Prada and Armani. It's a bit of warm in here. We know Prada and Armani are like selling like hotcakes. What do you think is the next wave? Whether it's a designer or a trend that is bubbling right now, percolating, but you see it may be rising up in the next few years, maybe takes over like the Y2K esthetic or like designer tailoring, which we were saying was. Is. Is such a thing right now. What do you see? Kind of like emerging.
Chad Senzel
I think that's like a two part answer in that there's some brands that as like good product gets harder to find. There's some brands that are like underappreciated and we'll in the vintage space have the spotlight shown on them and then.
Host 2
Beyond that you share what some of those are or would that be.
Chad Senzel
Yeah, yeah, sure. Like I think for some reason there's like a lot of old Jill Sander that's like not that expensive for some reason. And like Rapha. Yeah, actually like ton. Tons of Rapha stuff that's like not that expensive. And I think that's gonna like get spotlighted a little bit more. And kind of hilariously there was like a five year period in the early 2000s that Jill owned helmet, Lang and Prada. And so like all that stuff from the time like kind of looks pretty similar. But for some reason like Jill stuff from that era doesn't go for a ton of money. So I think that will probably change.
Host 2
In a few product group to own those brands, I think.
Chad Senzel
Right? Is that. Oh yeah, sorry.
Host 2
Yeah, no, no. I just wanted to climb.
Chad Senzel
Yeah, right, right.
Host 2
But helmets really. But all vintage helmet I feel like is crazy expensive.
Chad Senzel
Yeah.
Host 2
Especially from what he was designing.
Chad Senzel
But yeah, but like there. There's like stuff from the jeans line that is like true. Still not hard to find. Like great jeans, really nice denim jackets if you're a little thin that aren't that expensive. Right. But there's, there's the highly collectible things that have always been expensive. But I. Joe just like doesn't have as there's not as many like items.
Host 2
Right.
Chad Senzel
Like that there's just like really amazing clothing that you could probably go on ebay right now and buy a fantastic collared shirt for 50 bucks. Same way you could with Prada or Armani.
Host 1
Are people still do. As a seller, do you need to highlight the IT items or is it tenable to just like facilitate the procurement and sale of quote unquote good clothes?
Chad Senzel
Yeah, you can do both. I think just from a promotion product.
Host 1
Feels like you need the cops, bro. You need the Rocha, you know, triangle.
Chad Senzel
Yeah, yeah, you need. You need the insane Gore Tex jacket. Right. The racing jacket. I think just like having it items are not. Are hard to get good profit margins on. And if they're expensive, they're not always the most liquid things. But I think having it kind of enables you to sell the normal stuff like a little bit more.
Host 2
The four models that bring people in.
Chad Senzel
Yeah, yeah, exactly.
Host 2
I need to put you to Camry actually.
Chad Senzel
Yeah, yeah, it's. Yeah, it's. It's not a foreign concept, but I guess that's kind of my approach and I think a lot of others merchandise too.
Host 2
What was the before we wanted to get those brands. What was the second part? The twofold? Sorry to interrupt you.
Chad Senzel
No, I mean, that's what we do whether. Whether we like it or not. It seems like 2010 stuff. Like the. The. The things that were emblematic of my early experiences with menswear and.
Host 1
When you worked at J. Crew.
Chad Senzel
Yes. The things that made J. Crew a. A huge company. In.
Host 1
In red chambray shirt.
Chad Senzel
Yeah.
Host 1
Dust that bad boy off.
Chad Senzel
Wow.
Host 1
Glass for real?
Chad Senzel
Probably. Oh, come on. And like, weird wash. Like, kind of slim jeans. Dude. It. I. I think of the barber jackets.
Host 1
With the gloves sticking out the pocket.
Chad Senzel
For sure. I. I think of the interest in. In, like, woodland camo and red buffalo check as, like, existing in tandem in, like, the early 2010s.
Host 1
Okay.
Host 2
And lumber sexual.
Chad Senzel
Yeah. Woodland camo is, like, at least in New York, fully back. Probably going to be even more back like, next year. But, yeah, you don't really see the buffalo check. And I think that's kind of the next thing that is gonna become prevalent.
Host 2
Can I run two 2010s kind of era things by you? One is James thinks vintage Gap is awesome right now, and I've been buying a bunch of. Bunch of vintage Abercrombie and fish. Do you think that those have legs?
Chad Senzel
Oh, yeah, absolutely. I. I mean, I know those have legs. I've already experienced it.
Host 1
What's moving?
Chad Senzel
Well, these days, I've. As far as Abercrombie goes, I've kind of been more interested in the 90s stuff, but it's like the nostalgia that gets evoked for people of in their 30s is like the late 2000s, early 2010s stuff, and fierce. That stuff just, like, doesn't quite look right to me right now, but I know it will in a couple years. I got this really sick pair of camo shorts that have. Or actually they were like camo cargo pants that were super well worn, turned into shorts, and were, like, patched up with other camo. And they're, like, from the era that I don't really want to be selling right now, but I'm so enamored by them that I, like, can't. I thought about putting them in the store over the summer, and I was like, ah, they're too cool. I just like, what size are they? Maybe Lauren's size.
Host 2
All right, we'll talk off, Mike.
Chad Senzel
Yeah.
Host 1
Going back to the 2010. So we're talking the mall brand. Well, I guess ball brands, we're talking about the 90s, but 2010s, it's. I don't want to say indie sleaze, but is it like Brooklyn hipster, cocktails in a Mason jar, finger, mustache, ass?
Chad Senzel
Like, it's like, it will be evolved when it comes back around, but, like, yeah, that's the essence. I mean, everybody talks about skinny jeans, slim jeans coming back, and. And there's no refuting that it's coming. And.
Host 1
But we've been saying that for many years now, and maybe it's not going to come back because maybe they just look bad or maybe they only look good on a very small subset of people.
Host 2
Petty boys.
Chad Senzel
But I feel like in the circles that I exist and I hear about it coming back, but I don't see it coming back. And now I see it.
Host 1
I really know.
Chad Senzel
Yeah. Like, I have a. A friend that is fully into, like, the indie sleaze stuff, and he's not really wearing, like, Eddie Dior, but he's wearing things that visually are of that ilk, like Dolce and Gabbana stuff from that era.
Host 1
Okay.
Chad Senzel
And, like, weird combat boots. Yeah, but does he look cool or.
Host 1
Does he look ridiculous?
Chad Senzel
He.
Host 2
Pregnant paws.
Host 1
Pretend he's not listening.
Chad Senzel
He's so. He. He won't listen to. Okay. At least I hope not. He's so into the way he presents himself that he does look cool. I don't like it. Yeah, for sure. And he's. He's wearing tight pants, and he's wearing, like, silly poofy newsboy caps, and he's wearing, like, merino V neck sweaters with nothing underneath showing off. I mean, he's got a lot of tattoos. He's wearing, like, deep Henley's unbuttoned. Like, he's. He's. He's on a wave, committed to the bit. And I don't like it, but I love the commitment. And I think he looks.
Host 2
But you have no choice but to respect it.
Chad Senzel
Does.
Host 1
Does vintage, being as big as it is, mean that people, because they have access to essentially time travel Right. Via their clothing.
Chad Senzel
Yeah.
Host 1
Instead of, like, utilizing vintage to progress things forward, they're just copying and pasting imagery that they see from 10, 15, 20 years ago.
Chad Senzel
Yeah, I. I do think it's hard to, like, move fashion forward using vintage. I think you got to be, like, really unencumbered by. Because there's vintage as, like, the broader term as just, like, old shit. And then there's vintage, like, the market that I exist in. And I don't think that the people who are patronizing my business and that I am rubbing shoulders with are, like, Are really Moving any needles on. On, like, fashion and the grand scale.
Host 1
Not fashion, but I guess just, like, general cultural, uniform and aesthetic style.
Chad Senzel
Well, I. I mean, I, like, I perceive that you're kind of talking about, like, freaks and.
Host 1
No, I mean, if. If somebody is like, oh, no one. No one right now is dressing like 2015. I'm gonna be the guy that dresses like 2015. I'm literally gonna dress up as Edward Sharp from the Magnetic Zeros. Right?
Chad Senzel
Yeah.
Host 1
And stomp, clamp my way down. Stomp, stomp, clap my way down Orchard Street.
Chad Senzel
Yeah.
Host 1
They can just do that.
Chad Senzel
Yeah.
Host 1
And they just like. But they can just, you know, paint by numbers. But a guy from 10 years ago versus, like, oh, I want to, you know, incorporate this into my. In a way that develop. Develops my personal style and not just, like, we see people copy and pasting off Instagram.
Chad Senzel
Like. Yeah.
Host 1
Whether it's off the Runway, whether it's.
Chad Senzel
Like, celebrity throwing fits Instagram, whether it's.
Host 1
Off throwing fits Instagram, or whether it's a guy from 10 years ago.
Chad Senzel
Yeah.
Host 1
So does. Does vintage being so big? Like, I don't know. It's just weird. It's weird that you can, like, pick a year. It's weird to me, maybe I'm just realizing this, and it's so obvious, but it's. You can pick a year and be like, oh, I'm dressed like 2015 right now.
Chad Senzel
Yeah, for sure. It is.
Host 2
I'm gonna go.
Host 1
I'm gonna throw an act. I'm go ax throwing. Go pickle some watermelon rhymes.
Chad Senzel
I agree.
Host 2
Yeah.
Host 1
We were there.
Host 2
Pickleback guy.
Chad Senzel
Do those two things.
Host 1
Yes.
Host 2
What? Do a pickleback shot and then throw an ax at a bullseye.
Chad Senzel
Yes. Yeah, yeah. Fair, fair. 100.
Host 2
But the buffalo check is interesting. I kind of. I kind of see that. I think flannels.
Chad Senzel
Yeah. Is.
Host 2
It's synthesizing what you're talking about with the 2010s. And then I think the things that we're. I think, yeah, I could see Buffalo check. That actually is not crazy to me that I think you might have just, you know, sooth sed your way into one.
Chad Senzel
But, like, the. The black and red is. Is, like, so butch. Like, I'm not a. Not a huge propensator of, like, quintessential Buffalo check. Black and red. Huge propensator of flannels. And, like, those are coming back, which I'm stoked on.
Host 1
Yeah.
Chad Senzel
Love. Love wearing. Love selling flannels. You've been.
Host 1
You've been pushing flannels. You're pushing flannels off. Off the rack.
Chad Senzel
Yeah. Yeah. For. For the. My whole existence as a. As a used clothing businessman, as a street urchin. I. I'm just int. To me, the buffalo check and woodland camo exist in parallel. And the woodland camo I. I see. I don't see the buffalo check.
Host 2
Is woodland a response to real tree getting torched?
Chad Senzel
I think so.
Host 2
Yeah.
Chad Senzel
I think so. Which is so funny because, like, real tree a couple summers ago on. On the rack, like, that was another thing that I couldn't keep in stock. And. Yeah, you don't. You don't see it the way you did. Yeah.
Host 1
You start seeing real tree cyber trucks.
Chad Senzel
Yeah.
Host 1
What do you. What do you see? What do you see? People's interest fading in. In the vintage world.
Chad Senzel
Kind of like, at least in my corner of the market, like band tees, like expensive band tees that they. Even for bands that they do like and they do listen to. I. I just think, like, people are not intrigued by.
Host 2
Is that because graphic tees are. Because, wait, where are we at with. Is that a response to graphic tees falling off?
Chad Senzel
No, because I don't even think that graphic tees are falling off. I think like now where the interest in vintage T shirt lies. T shirts lie is wearing like super random graphic tees that just like, have the right look where to the print wear to the T shirt and like, which is. Yeah, Finn. Weird, weird fit. Which is usually something that you more find in like the early 80s, back to the 70s when like banties were not nearly as prolific.
Host 1
Also banties got too, like mainstream and like.
Chad Senzel
Yeah, for sure.
Host 1
You know, football players in their tunnel fit for wearing like iron maiden thrash TE's.
Chad Senzel
And I mean, and they will continue to. But I.
Host 2
That just hit for them. Yeah, they just shout out about it.
Chad Senzel
For sure. Their stylist just hurt. Yeah, right. Their stylist was like, yeah, I heard about this new vintage store called Chad Senzel. I hear he has a good banty selection. Oh, wow. Slayer. Yeah, I've heard about them.
Host 1
They finally learned five Slayer songs.
Chad Senzel
Yes.
Host 2
They did their homework. Right.
Chad Senzel
They didn't retain them, but they learned about Banties Out. Banties Out. Okay, that's a good one.
Host 2
Good to know.
Chad Senzel
What else?
Host 1
Let's throw some at you. Vintage Italian sportswear. Stoney cheapy. In or out.
Chad Senzel
Still. Still quite in. But I think that's also because that stuff is still pretty foreign and like, not accessible. Yeah, absolutely. All some of the, like, the really sick stuff degrades. Sure. In a bad way. So in some ways it's like the antithesis of functional but in concept very fun.
Host 2
I got one with fall around the corner vintage leather jackets because we're about to hit leather weather.
Chad Senzel
Yeah, yeah. Leather jackets are still, still high tide. I think the, the hilarious thing is we had a couple like maybe a year or two where leather pants were like the rage guys and gals and those are now seemingly like impossible to sell.
Host 1
But like really we fell victim to that.
Host 2
Yeah, I had some good pairs that I'll still wear.
Chad Senzel
No, I, I, I, I, I still and I, I think the, the thing about trends for a lot of people is that like the, they get their mind opened to something that they otherwise might not have been privy to. A lot of selection becomes available either by a new brands or vintage proprietors and they're either like ah, I around with it. It wasn't right for me or they're just like leather pants are my thing. Like I'm going to wear these in the winter for the rest of my life. And I, this never occurred to me that I can buy a great pair of leather pants until two years ago.
Host 1
What about a vintage street wear like Stucy and Supreme and even like the like I'm seeing a lot of whether it's you guys are 194, it's a lot of kind of like street wear before supreme took over the world.
Chad Senzel
Yeah. 13, 2014. I think that's PNB Nation. Yeah.
Host 2
Primordial street wear.
Chad Senzel
I think that there's a peg leg a ton porn star peg leg. We're not there yet. That's inevitably going to have a resurgence but I think that's going to take a few years.
Host 1
I mean that's the 2000 and tens right? Like the all over prints.
Chad Senzel
But like I, I look at those lookbooks. I'm like that does not look good.
Host 1
But I, that's what I'm trying to say.
Chad Senzel
I, I wouldn't be surprised. It happened didn't change.
Host 1
Just because it happened doesn't mean it like looked good or needs to happen.
Chad Senzel
But peg leg like was.
Host 1
I'm not talking about peg. I'm talking about the finger mustache ass.
Chad Senzel
Yeah, but they, they, they coexisted. They were the same guy at times.
Host 1
A lot of bad things have happened in history.
Host 2
Yeah, I can see that.
Host 1
That guy never again I believe is.
Chad Senzel
What we finger mustache is maybe not peg leg gonna be collected but that.
Host 2
Guy might have had some gnome to gear in the mix. Right. Like a gnome gear graphic tee or whatever.
Chad Senzel
Like, but like I look back at nom de guerre. And I'm like, I don't even really. I don't like that one.
Host 2
A good collection.
Chad Senzel
Yeah. It's. It's like, I. I want. No offense, I want to resurface that, but I look back at it or like, I scroll through.
Host 2
I want coffee.
Chad Senzel
That's because you have, like.
Host 1
That's because you have an opinion.
Chad Senzel
Yeah. Fair.
Host 1
And you have. You're not like a sheep that is like, oh, no one's doing that. I'm gonna do that so I can be the guy that's doing that.
Chad Senzel
Yeah, totally. Which. There. There's. Yeah, there's people in Stucy.
Host 1
Vintage Stucy and supreme now. We're seeing some demand there.
Chad Senzel
Oh, yeah, absolutely. I mean, there. There's. And there's. I think there's room for growth in that regard. But Stussy is kind of expansive because you have, like, pre Sean and post Sean and, like, true. The pre Sean stuff has been collectible for, like, a long time. That's. That's like, canon Americans, they're selling themselves.
Host 2
When they bust out the Stussy archive, when they bring that show on the road. Right.
Chad Senzel
Like, they know.
Host 2
They know that people want that.
Chad Senzel
Yeah. And they. They. Stussy has known their importance for, like, a long time. That's why they've, like, held on to shit that didn't sell in 1993.
Host 2
Yeah. I want the PACS on era licensed out the ass Stussy to come back. The toothpaste that was put back in the tube. Where are all those fucking shirts?
Host 1
Yeah.
Host 2
How do they age?
Chad Senzel
You know, not well.
Host 2
Yeah.
Chad Senzel
I mean, I bet I could put together a loud pack for you of that stuff quite easily if you're. If you're loud.
Host 2
Pack of mid.
Chad Senzel
A loud pack of mid packs on Stussy.
Host 1
Mid loud.
Chad Senzel
I bet I could assemble for you real quick. You're down to pay 50 bucks a T shirt. Yeah, no problem.
Host 1
Vintage denim.
Chad Senzel
Vintage. Yeah. It's forever. Oh, yeah. Forever. Yeah. But. But it is interesting. What is of interest, like, the raw denim. Interest is unrefutable and yet more people are.
Host 1
Damn. Mixology really is back.
Chad Senzel
Interested in, like, petite standard era. Yeah. I mean, the fits just need to evolve a little bit. But, like, in. In the same regard, like, APC is kind of an underappreciated brand.
Host 2
I'm with you.
Host 1
And the jeans are the whole everything.
Chad Senzel
The everything.
Host 2
No one's shopping at APC right now.
Chad Senzel
Yeah. But the. The old stuff is great.
Host 2
Yeah.
Chad Senzel
And pretty hard to find and made.
Host 2
Much better than the current stuff, Right?
Chad Senzel
For sure, for sure, for sure. Yeah. Yeah. I don't think a lot of people are shopping at APC right now, but.
Host 2
You gotta get real drunk at finale to stumble out.
Chad Senzel
Yeah, for sure.
Host 1
People didn't want that lunch and then wander over. You didn't want that tame Impala collab.
Host 2
Yeah, that was a. That was a tough scene, bro.
Chad Senzel
That's cool.
Host 1
Tim and Paul's just one guy and they only had one customer.
Host 2
Who's that guy? Who's the guy? It was Mr. Impala. What about flares?
Chad Senzel
Flares require, like, a little too specific of a body type, and I think it's hard to wear them in a way that doesn't look like costume me, like 70s costumey. But if you have the body type. Big fan of flares. Okay. But you gotta. You gotta have the body type. Yeah.
Host 2
What's some.
Chad Senzel
And you gotta commit to the bit. Like you gotta.
Host 2
Yeah, it's full.
Host 1
Get the mustache.
Chad Senzel
Yeah. They're not as.
Host 1
Don't wear condoms.
Chad Senzel
Integrated. That's easy.
Host 2
Vintage condoms, yo.
Chad Senzel
Yeah, for sure. Lambskin. Put them in. That's.
Host 2
Yeah.
Host 1
What's some. That is really selling and moving in the vintage world. Vintage world right now. But you don't necessarily stock at Chad Senzel because it doesn't fit the vibe of, like, what you're about and the rest you're offering.
Chad Senzel
I guess, like, two. Too literal of menswear stuff. Like, people periodically ask me for. For suits and just, like, normal wool trousers. And I'm just, like, not really interested in selling, like, basics necessarily. And I think dealing in suiting is just, like, too hard because you got to have, like, a lot of it. Yeah, but I get the sense that people who deal in that stuff are doing well, seemingly.
Host 2
I can think of one specifically, but.
Host 1
But you got to really. That's got to be your.
Chad Senzel
Yeah, yeah.
Host 1
Your angle.
Chad Senzel
Yeah, I think so. And. And when. To me, when you deal in, like, basics, you gotta, like, have a large selection of it. Like, if you. If you want to be the guy that sells navy wool trousers, you gotta have, like, two dozen pairs at all times.
Host 1
Yeah.
Chad Senzel
And I'm just, like, more fixated on selling interesting clothes. Right, right. What's something else?
Host 2
Yeah. What are we. What are we passing and not smashing on? What about, like, dude, like, what people that want, like, vintage barber, like, English sportswear? We haven't talked about that a lot.
Chad Senzel
Right.
Host 2
Is that. That's. That doesn't seem like you.
Chad Senzel
That. That. That one is definitely not me. And I. I don't Sell that for another. In part because I. Butchering my words, I don't sell vintage barber, and I also don't sell a lot of vintage leather because I'm really obsessed about cleaning things. And both of those things are really difficult to clean, and so therefore I wouldn't really deal with them. And I'll. I also just like, I've never really been into barbers. I've never been into the idea of like touching your arm and being like, oh, my hands greasy now. Yeah. I mean, there. There's plausibly a day that I'll sell a vintage barber, but at the moment.
Host 1
What'S your dry cleaning bill every month?
Chad Senzel
Right now we're looking at like, roughly like 500amonth. Okay.
Host 2
Pay the cost of. What's the cost?
Host 1
What's the grossest item? So do you. Will you pass on something because it's like, covered in blood and come.
Chad Senzel
Blood and come. Yes.
Host 1
Okay.
Chad Senzel
Other stuff? No.
Host 1
What's the grossest thing you've ever picked up? Was it covered in poopy?
Chad Senzel
I. I bought like a. A big lot of really amazing women's ralph stuff a couple years ago that, like, came out of a storage locker and it just was all like, so filthy, like, for seemingly no reason. Just like, literally.
Host 2
Damn, you live like this.
Chad Senzel
Yeah, that's like a good example. But like, as far as cottons go, like, if something's the right price and it's the right thing and I think I can clean it, I'm. I'm kind of up for the task all the time.
Host 1
You get. And you get like, you are putting on the gloves for sure. Dumping the detergent in the tub. You're getting down and dirty.
Chad Senzel
I sold a. I sold a sweatshirt last week that I got, and it just like, it was a hoodie and you could see that, like, the dude who owned and wore it for a long time had a really greasy ass neck. And I washed it. It didn't change. So I did. Took a couple more, did a couple more things and it came out looking really nice. It's not greasy anymore.
Host 2
Shout out to all the grease necks out there.
Host 1
What's your. What's your.
Chad Senzel
Couldn't be me.
Host 2
Yeah.
Host 1
I find it personally very gross when I look at a shirt of mine. I'm just like, oh, God, I have that much grease.
Host 2
Oh, the yellow for sure.
Chad Senzel
Yeah. And I think that there's. There's. I mean, you find a lot of vintage that like, has. That has like, yellowing in the neck, greasy stuff, pits. And there's. There's stores that like, won't deal in that stuff or like, won't appropriately clean it. And I'm down for the test.
Host 1
What's your last resort in cleaning tools? Like, what detergent are we busting out?
Chad Senzel
What's the method?
Host 2
Yeah.
Host 1
Or is that proprietary information?
Chad Senzel
No, no, no, no.
Host 2
Oxiclean is pretty good.
Chad Senzel
Yeah, I, I use oxy a lot. There's nothing like.
Host 1
It's an epidemic, bro.
Chad Senzel
Yeah, for sure, dude. I got my. My wisdom teeth pulled out a couple years ago. I've been hooked ever since.
Host 1
I've been clean ever since.
Chad Senzel
No, I mean, there's like some more extreme that I'm like, I guess this could it up, but like, it's not really sellable presently, so we'll give it a try.
Host 1
As. As the Chad Senzel business and empire grows. Are you ever going to outsource cleaning to some interns or are you just like.
Chad Senzel
Yeah, plausibly. Okay. There's just like a lot of mistakes I've learned with cleaning, but like, I was also. I, I really like, I don't like. But I hand wash a lot of things and things that could be dry cleaned. And so I've been learning to like, just like give it to the dry cleaner a little bit more as. As things become a bit busier. But I don't know. Yeah, I'm down to outsourcing stuff.
Host 2
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Host 1
That's right, baby. I'm watching Real Housewives of Salt Lake City in me. Skims watching Lisa Barlow pull a Princess Diana. That's how I'm spending my Friday night. With the spaghetti meatballs held up nice and tight up against the body.
Chad Senzel
What do you.
Host 2
What, what kind are you wearing?
Host 1
The five inch boxer briefs. Ooh, performance for not performing.
Host 2
Absolutely. I love the 3 inch myself.
Chad Senzel
It's fall, yo.
Host 2
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Host 1
What's the most that you have ever paid for vintage piece?
Chad Senzel
I'm really into these. These three way collab Carhartt Tommy boy records jackets from like 92.
Host 1
Okay.
Chad Senzel
That are not a collab with Stussy but Sean Stussy did like the text lettering for the jacket and there's like the ver. There's versions that were like sold to the public out of the. Out of the back of the source magazines. And then there's like a staff version.
Host 2
It's like mail order.
Chad Senzel
Yeah, yeah, mail order. There's a staff version that only like record execs and like people on Tommy boy records and whatnot got. And I, I have a few of those and I bought. I've bought three of them. In the most recent one that I bought I paid 1500 for. I think that's the most expensive like clothing item we.
Host 1
What is a def jam? Apparently that was a thing right? Like the staff jackets and then you Give them to, like, new signees and everything back in the 90s. And we tried to recreate that at Def Jam, and we made them with Kith and Golden Bear. And I think I sold mine on.
Host 2
Ebay for they say your name.
Host 1
It said Dr. Talk.
Chad Senzel
Wow.
Host 2
Damn.
Chad Senzel
I wonder who has a resurface.
Host 1
Yo, and the best part was, like, there's this whole, like, plan to, like, post about them and, like, roll them out and. Yeah, and it was like, Was like, yo, this is, this is a secret. Like, like, don't no one leak it. We gave him the dmx. DMX just posted it.
Chad Senzel
That's great.
Host 1
Yeah, like, he had no idea. And we're just like, should we tell him to take it down or it's dmx.
Host 2
Like, Dark man X Gonna Dark man X. Yeah.
Host 1
Where my dog's at?
Host 2
Where my jacket's at.
Chad Senzel
You. You know how, like, I, I, I talked to this, like, older friend periodically. That's like, a big hater. But nonetheless, we're still friends.
Host 1
And yeah, I love talking to you every, every month or so, you know.
Chad Senzel
And he, he, like, he's like, oh, dude, silver tabs have, like, never been cool. Like, when I was in high school, they were not cool. I'm just like, I mean, I don't care. Like, in my, from my perspective, yeah, they're very cool. They're more well made and, like, more contemporary than a lot of things that are available. And so it's funny, like, being young enough to not have lived through plenty of the things that I'm selling.
Host 1
Sure.
Chad Senzel
Yeah. And from my, like, outsider perspective, feel like is cool. And then people who lived it were like, oh, this is no good. It's, it's. You weren't there, but he wasn't there.
Host 1
But can something be, I guess if, if you have a personal experience with something and it left a bad taste in your mouth 10, 15, 20 years later, like, you're probably going to feel a similar way, right?
Chad Senzel
Yeah, for sure. And the reason I bring this up is, like, we probably all share the same perception of Kith and have for, like, at least maybe a decade. And it's funny to imagine that there will be, could not will be, but could plausibly be a time 20 years ago when people in their 20s who are selling vintage, like, look back at Kith stuff and look back at, like, the Jerry Seinfeld editorial or look back on something that DMX did with them or, like, the. Oh, Ronnie Feig was like, the creative director of the Knicks. The first ever creative director of The Knicks. And like, they, they look at those metrics and they're like, wow. Kith was obviously sick. And Ronnie, he wasn't there.
Host 2
He built. He's building a legacy for this very reason. It's long con.
Chad Senzel
Yeah, for sure. And it's. It's. Oh, man.
Host 1
He handed up bacon, egg and cheeses at the Chicago store opening.
Host 2
Oh, the lore.
Chad Senzel
It's easy to fathom.
Host 1
I need those joggers.
Chad Senzel
20 years from now, there's going to be a 20 year old selling vintage that are like dealing in 2020 Mercer pants. Yeah, exactly, dude. Exactly.
Host 2
What was his reasoning? Why were silver several tabs whack? Because like, they were worn by losers or like fake skaters.
Chad Senzel
I think that they were just like, they were just very commercial and like readily accessible.
Host 2
And those ads are what are being used now on like zud board. So it is actually. The kith argument is incredible.
Chad Senzel
Yeah, for sure, for sure. No, I think that there's a.
Host 1
So the logical conclusion here is everything sucks.
Chad Senzel
Yeah.
Host 2
Everything was bad.
Chad Senzel
Everything commercial sucks.
Host 2
Yeah.
Chad Senzel
Ye.
Host 1
How old. How old are you?
Chad Senzel
29.
Host 1
Oh, wow. What's the first piece of vintage you remember getting your hands on that set off your love for the game?
Chad Senzel
I remember finding a woolrich denim shirt at a thrift store when I was in high school that I wore like all the time. Oh, actually, no, I take that back. I WORE this like 90s Columbia parka.
Host 1
Very kith of you.
Chad Senzel
Yeah, actually it's probably a model that they like, retroed for sure.
Host 1
Without a doubt. And then like. And then like the locks wore it.
Chad Senzel
Yeah, yeah.
Host 1
At a, at a Runway show or something.
Chad Senzel
Yeah, yeah. I'm gonna find a picture of me cheek looch 2013 wearing that Columbia jacket and say I did it first. Yeah, yeah. I think that was probably the first vintage thing that I found that.
Host 1
And you're what?
Chad Senzel
Like what?
Host 1
Like, was there a switch that flipped? You're like, oh, like old shit's better.
Chad Senzel
Yeah, I, I think like this thing had a lot of pockets, interestingly designed pockets. And like the form and function was like this felt patch with like rubber raised lettering. And that's kind of insane. Like nobody at pacs on is doing this.
Host 2
Yeah, the mall ain't ready.
Chad Senzel
Yeah, for sure. And I had this cool teacher in high school in like a science class that I didn't do very well in. But like, he was one of the chillest teachers and he was like, oh, I had that in high school. And every time I. Every day I wore it, he would like, big up me for it.
Host 1
Where'd you grow up?
Chad Senzel
In Burlington, Vermont.
Host 1
So did kind of being raised in a city outside or a place, you know, it's not New York or fashion place that has, like, access and pre Internet. Was the vintage store like that or pacs on. Right. So it's almost like the vintage stores where you can go for, quote unquote, interesting things. Don't forget coat factory.
Chad Senzel
Yeah, for sure. I mean, I. I don't think I was even, like, conscientious of that. I think, like, as far as coolness goes, I was just conscientious of, like, the price point and, like, the fact that you could find clothing for like, $8. Yeah. Whereas, like, I remember my aunt gave me a gift card to pack son for one birthday, and it was like, I don't know, 75 bucks. And I was like, dude, I can get the Volcom full zip all over print hoodie. Yeah. And then I can also get something else, but I'm gonna have to, like, put a little bit out of pocket. So I ended up getting, like, burgundy Levi's, five elevens, and I had to add, like, $12 on top. And that felt like a big deal. But I was like, man, really stretching this.
Host 2
That's. That's because you think that with social media now, kids can be hyper aware of how much cooler everywhere else is versus where they live. Because, like, when we were growing up and we're different 10 years apart, but, like, you knew that maybe you didn't live in the coolest place, but there was still, like, you were. You weren't. Get it? Well, right. Not for the New York kid, but for us being Chad, you'd, like, know that transplants, you maybe know that you may not know that where you live, you know, it's like, not the coolest, but, like, you're, like, not, you know, it's not in your face where, like, all the other cool is.
Chad Senzel
Yeah. Yeah. Somewhere else. I mean, that sucks. Until I got, like, on Tumblr and became aware of supreme, like, I didn't know that there was. That was drastically cooler than what was sold, you know? Suy. Yeah. And while I still lived in Vermont, like, I started working at. They had a J. Crew store there. And at the time when I was, like, getting into menswear, I didn't know there was nothing cooler in Vermont. Like, J. Crew was the pinnacle, the tip of the spear.
Host 1
Still true.
Chad Senzel
Yep.
Host 2
Yeah.
Host 1
No, Vermont has some, like, fire, like, homegrown, outdoorsy brands.
Chad Senzel
And yeah.
Host 2
The Gorm country Burton.
Chad Senzel
That. That's. Yeah. I was mad into Burton. Yeah, I was really into Burton. But I didn't like, I didn't realize like, dude is smart.
Host 1
Wolf from no Darn Tough is from Darn Tough.
Host 2
Darn.
Chad Senzel
Yeah. Yeah. I was gonna wear Darn Toughs today because I wanted to put on for Darn Tough. They were all dirty and I was like, ah, damn it.
Host 1
But here we darn tough 30.
Host 2
The shout out's gonna happen regardless.
Chad Senzel
Yeah, for sure.
Host 2
If you wanted to.
Chad Senzel
Vermont has a lot of really remarkable exports in Darn Tough. One of them.
Host 2
Yeah, absolutely.
Host 1
And you're. And you're number two.
Chad Senzel
Maybe not number two, but I'm.
Host 1
You're number two.
Chad Senzel
Top ten. And I'm not ten. I'm not one. Is that how that goes?
Host 2
Yep, that's exactly how it goes.
Host 1
Darn Tough. Maple syrup. Ethan Allen and the Green Mountain Boys. Burton Vermont Country Store. Chad Senzel. Antonio Changoli.
Host 2
Yeah, you and Antonio.
Chad Senzel
Antonio D. Okay, you are.
Host 1
You guys are 8A, 8B.
Host 2
Yeah.
Chad Senzel
Yeah. You guys are.
Host 2
You guys.
Chad Senzel
That was like a double Mount Rushmore. It wasn't in order.
Host 2
Yeah, those are definitely top hundred for show.
Host 1
Yeah, I would say top the VT500. You and Kenny are in there.
Chad Senzel
Yeah.
Host 1
What the fuck were we talking about? So that's how you found your love? It was. It was your only option, right? It was either the mall or the vintage store.
Chad Senzel
Yeah, absolutely.
Host 1
What, what are some not for sale items that you've come up on recently?
Chad Senzel
I bought this. I bought this really cool tapestry by Enzo Mari for the shop that's on display.
Host 1
Sick.
Chad Senzel
That has gotten some inquiries, but now that I got it, I really love it and I can't sell it. I've bought some. Some cool like antique fixtures for the shop that like are obviously in use. So I can't sell them. But now that I've gotten them, I'm really enamored by them. I got like a turn of the century rack from a closing down clothing store on Orchard Street. Like I walked in there on their final days and they were selling fixtures.
Host 1
And like one of the like Vori leathers. Like one of those spots.
Chad Senzel
Yeah, yeah, exactly. One of the. One of those kinds of spots. And I got like a.
Host 1
Which by the way, Vor Leathers was. That's some 90s vintage. Maybe you should.
Chad Senzel
Yeah, absolutely.
Host 1
Tap into before.
Chad Senzel
Yeah.
Host 1
Really blows up.
Host 2
Are you trying to move home goods and ephemera?
Chad Senzel
No, not at all. I just think it's because there's guys that. That's there.
Host 2
That's the vintage guy. Like snack or even Bijan. Like, obviously that's like their whole vibe.
Chad Senzel
I think there's a lot of.
Host 2
Part of their whole vibe.
Chad Senzel
For sure. I. I just like. The only thing I'm an authority on is clothing. And I feel like it would be disrespectful to like, Jeff to like, try to sell books. It's just like, I just don't know. Right. Quite the same way. As far as, like the. The furniture and stuff goes. I just think that there's not a lot of, like, there's. There's a lot of stores, vintage and otherwise, that are like really sterile. And I think mixing in vintage fixtures and furniture is like, important. And that's something that I'm interested in.
Host 2
You do a great job of that. Kathleen does a great job. That's like Kevin, that fantasy, like, that's important. Right. You got to. You want someone to walk through that door, a new customer. And there needs to be a mood. I know the. We're in a vibes holocaust, but like, that's. It's. You need to have it.
Chad Senzel
Yeah, absolutely.
Host 2
It's a need to have, not a Want to have. Folks keep that in mind.
Chad Senzel
For sure. Not for sailors. It doesn't matter.
Host 1
Okay. So it's a lot of, like. It is a lot of. So no clothes. It's like every. Every clothes item you come up on is there's a price.
Chad Senzel
Not necessarily. There's a lot. A lot of things that I'm not interested in selling. But since opening the store, I've been more fixated on things that I want to sell rather than things that I want to collect.
Host 1
Okay.
Chad Senzel
And so I haven't.
Host 2
Millionaire mindset.
Chad Senzel
I haven't been buying as much things that are like explicitly like hit home and like part of my collection.
Host 1
The store's really changed you. Before the store, we had the Chad Senzel street wreck.
Host 2
Legendary.
Host 1
When did you think of this idea of just rolling out a rack onto Ludlow?
Chad Senzel
Yeah.
Host 1
And just posting up every single weekend with like a nice. A nice custom built rack.
Chad Senzel
Yeah. Yeah.
Host 1
When do you think of this idea?
Chad Senzel
I gotta give credit to two of my really good friends, Brandon and Cole. We sold some stuff at the OG Hester Street Fair that was at Seward park. And it cost like, I don't know, 100 bucks for the. For the day to do it. And our friend Cole was living in NoHo at the time, and so he like rolled a rack from his apartment to the Hester Street Fair so that we had like a rack to sell stuff off of. And we Were like, rolling it back at the end of the day. And it just kind of, like, occurred to us that we could just, like, put the rack outside of his apartment because he lived on, like, Mulberry street, and there's plenty of people walking up and down Mulberry Street.
Host 1
Were you selling, like, daddy's little meatball tees?
Chad Senzel
Vintage ones? Yes.
Host 2
Okay, Doc.
Chad Senzel
And so that was kind of the catalyst for the idea. And us three, we did it together, like, a couple more times. But I really became fixated on it. And they were not fixated.
Host 1
They weren't real ones.
Chad Senzel
Yeah. And so I started doing it solo, sometimes with the help of, like, somebody supplying the rack, and sometimes without. And then I just continued to try to, like, I did it in a few different locations. Like, I did it in NoHo outside of his apartment a few times for a while. I was working in Dumbo, so I would, like, borrow a rack and hangers from my job and, like, do it on Water street because I was like, oh, the Brooklyn Flea is so popping. It'll work down here. And. Yeah. And somehow I.
Host 2
The rest is history.
Chad Senzel
Yeah.
Host 1
Did you ever get hassled by the pigs?
Chad Senzel
Never.
Host 1
Really?
Chad Senzel
I. The. Yeah, never.
Host 2
Because you're what? Yeah, obviously.
Chad Senzel
Yeah. And I'm nice and unassuming. Yeah.
Host 1
How did people. So, okay, you're outside all day. 12 to 6, whatever. 11 to 7. How did people try on pants? Because, like, were they just dropping trowel and I popped nip a few times outside pressure, like, is that. I never did pants, though.
Chad Senzel
Yeah. Few different methods. We have the. The neck trick. Some people good at. I. I've never been able to figure out. We have my.
Host 1
How is that.
Host 2
How.
Host 1
How is that possible?
Host 2
Dude, it works for me.
Chad Senzel
It works.
Host 1
Science has never explained it, though.
Chad Senzel
Well, it.
Host 1
There's a direct relationship between your waist.
Host 2
Your neck circumference.
Chad Senzel
Yeah.
Host 2
Is equivalent to half of your waist.
Chad Senzel
Yes, but. But he's saying, like, how does it make sense? I have no idea how it makes sense and how it, like, is a thing for just most of the human population.
Host 1
Neil DeGrasse Tyson. Explain that one.
Chad Senzel
Yeah, exactly. Bill Nye the Science Guy get on it.
Host 1
Would people get naked?
Chad Senzel
Yeah, for sure. Which was my. My favorite, favorite method.
Host 1
Peeping cheeks.
Chad Senzel
Yeah.
Host 2
I was gonna say we got a little creeper.
Chad Senzel
No, we. We. Most people wear underwear.
Host 1
Did anyone ever not?
Chad Senzel
Yes.
Host 1
Really.
Host 2
I wouldn't be letting them try it on. Getting a gooch sweat on these pants.
Chad Senzel
There. There was a. A. A frequent customer who didn't wear a lot of underwear that would, like, kind of go behind the rack, but then, like, get fully disrobed.
Host 2
That's a conscious decision. If it was a frequent customer that knew that he was going to be. Or she was. She was going to be trying stuff on at the street rack. You got to get draws on, girl.
Chad Senzel
Yeah, she. She really exuded confidence, and I think that.
Host 1
Well, I hope that's the only thing she was exuding your pants, bro.
Chad Senzel
That and a lot. A lot of people just like, I like the pants enough. The price is right. They're not worried about it. And no.
Host 1
No dong. You ever see penis?
Chad Senzel
Not. Not for my customers, no.
Host 1
Damn. Here's a little tip for Chad.
Host 2
No pun intended.
Host 1
Boobs. Probably right?
Chad Senzel
Yeah.
Host 2
I love this show.
Host 1
Sell my nipples. I mean, I was. I had titties. Call me titty boy. Ludlow Street.
Chad Senzel
Yeah. No, Titty boy's on Orchard. So you can have.
Host 2
Yeah, you could take the. The title.
Host 1
Dude, how did you. How do you go pee Pee or poo Poo?
Chad Senzel
I. I would strategize my beverage intake and. And timing to, like, go to the bathroom right before the day started.
Host 1
You're like, NFL red zone.
Host 2
Yeah.
Chad Senzel
Yeah.
Host 1
That's a football reference.
Chad Senzel
So, yeah, a lot of times I can make it through the day without going okay. And then I became friends with all of the people who work at Metrograph, and a lot of times they would let me use the bathroom, but that kind of required somebody, like, holding down the 4 of Metrograph. Yeah.
Host 2
Shout out, like a good neighbor. Metrograph's bathroom is there.
Chad Senzel
Yeah. And. Yeah. And their popcorn and. And their Negronis and their movie theater.
Host 1
Oh, wow.
Chad Senzel
Great, great, great. Guys.
Host 1
Did you ever, like. It'd be pretty easy just, like, robbed.
Chad Senzel
I still don't know it. I've gotten.
Host 2
Wow.
Chad Senzel
Attempted robbery, but I abated it.
Host 2
Oh, good for you. It's Jason Bourne.
Chad Senzel
Yeah, but if. If anybody ever successfully stole stuff from me, I. I've never.
Host 2
Because you would have cash, right? Is a lot of Venmo. Was, like, a lot of cash.
Chad Senzel
A lot of Venmo. But I. I'm a cash carrier. But no, there's enough going on in Times Square that I think somebody would not send. Oh, one time, the. The, like, bouncer guys who would work at LEAVE were super chill, and I would talk shop with. With them a lot. And one time, these, like, two kids jacked this chick's Chanel purse and, like, running down Ludlow.
Host 1
Like a customer.
Chad Senzel
No, no, just a random. I think a leave customer. Okay. And. And the the bouncer guy chased him down and chased him down. Ludlow. And got the purse back. Damn, that was cool. To witness fire.
Host 2
Everybody was like, that's hospitality at its finest.
Host 1
You didn't, like, try to, like, deter the Chanel?
Chad Senzel
What?
Host 1
You try to, like, block others?
Chad Senzel
This was the metrograph side. Okay. I'm. Yeah, I like to imagine that I would have tried to help, but in reality, I bet you saw a lot.
Host 1
Of things get active.
Chad Senzel
Yeah, for sure.
Host 1
Activated.
Host 2
Yeah.
Host 1
When Times Square was a thing.
Chad Senzel
I mean, there's. There's. There's a lot of. A lot of stuff to see when you hang out on the street. Great.
Host 1
People watching.
Chad Senzel
Seven hours.
Host 2
Like, anthropologist.
Host 1
Is that. What do you like. What do you miss the most about hitting the streets with the wreck?
Chad Senzel
I think I just miss, like, being outside in a busy area. The people watching, the people engaging. Like, it was never dull. That's, I guess, something I miss being in a store is like, you're in the fishbowl, and you're just, like, true. Watching it from. From inside.
Host 1
But, like, I think you're in the fishbowl, bro.
Chad Senzel
I am in the fish.
Host 1
I'm watching you.
Chad Senzel
Yeah, that's what I'm saying. I'm in the fishbowl.
Host 2
He's the fish looking out, right?
Host 1
You're the fish.
Chad Senzel
Yeah. Where.
Host 2
Whereas fish.
Chad Senzel
Whereas when I was on. On sidewalk, like, I. I was the fish. Like everybody else. I was the. The koi fish are the ones that, like, attack each other.
Host 1
The samurai fish.
Chad Senzel
Yeah, that. Yeah. Yeah. I was one of the samurai fish.
Host 1
Brick and mortar. Now, what's the address, real quick?
Chad Senzel
139 Eldridge Street. New York, New York. 1 Triple 02, the second zip code ever.
Host 1
Just south of Houston, south of Delan, south of Delancey.
Chad Senzel
Sorry.
Host 1
Excuse me. Yeah. What's been the biggest pain in the ass about opening a brick and mortar retail store.
Host 2
Besides paying rent?
Chad Senzel
Not. I mean, the rent's, like, not even a big deal. Just like, my landlord is, like, less cool than I thought he was. Like, that kind of sucks.
Host 2
That's usually how they get you.
Chad Senzel
Yeah, for sure.
Host 1
You're like, oh, I got a cool landlord.
Chad Senzel
Yeah. Brought out a cool landlord, lo and behold.
Host 2
No, he's one of the good ones.
Chad Senzel
Yeah.
Host 1
What does he get on you about?
Chad Senzel
No, it's. It's. It's more just the funny. The funny thing that I've learned through commercial leases is that they're just so drastically different from residential leases. And basically all these things that are, like, the landlord's responsibility In. In, like your apartment, assuming you don't own everything is your responsibility in a commercial sense. And so basically, like, anything that just, like, goes wrong is, like my responsibility, which is. Is not. That's just like, the way the law reads. It's not on my landlord, but true. It is kind of like you just.
Host 2
Didn'T necessarily know what you're getting.
Chad Senzel
Allude to that, like, my landlord should be helping with, but, like, isn't helping.
Host 2
Gotcha.
Host 1
But like, can you, like, throw part? Because I know Frank told us that his landlord is a pain in the ass because he wants, like, throw parties and have events and have people, like, hanging out.
Chad Senzel
Yeah.
Host 1
And his Leonard's like, no, no, no.
Chad Senzel
Yeah. Frank's. Frank's told me to mention that before. And, like, I don't have that issue. My. My super is like, super hands off. Like, I probably do most anything, so I. Obviously, it could always be worse. That's true.
Host 1
Yeah.
Host 2
The pro half full.
Chad Senzel
Yeah. The. The pros of going, embarking on this journey have been way more bountiful than the cons.
Host 1
What's been. What's been the biggest pro, like, maybe the biggest part that surprised you of moving into, like, a permanent storefront.
Chad Senzel
Despite being on. On the sidewalk, Like, I felt like I had kind of maxed out my customer base. And I feel like people had gotten so desensitized to racks of clothes on the sidewalk that they didn't see the novelty of it. And the only people, the only customers I was getting was, like, my existing customers. Like, even though the world is at my fingertips outside, I don't feel like I was meeting new people very often towards the end of it. Yeah.
Host 1
The format was so ubiquitous. I feel like probably the customer is just somebody that already knew you for, not just because you're doing it in that way, but because of, like, your selection and your. Your offering.
Chad Senzel
Yeah, absolutely. And I've been pleased by how many new people I'm meeting through the store. Nice. And like, new. New customers. And it's. It's. I'm not nearly as limited to, like, my existing client base the way I maybe was scared I might be.
Host 1
Oh, so that's. Was that actually a fear going into this? Like a risk that you thought you're going to take? That is clearly not the case.
Chad Senzel
Yeah. Yeah, I would say so. Especially because, like, the selection is a little bit different and the price point is higher as it's, like, necessitated. And I was concerned that it would take a little bit longer to, like, find the right new customers than it Seems it is. Like, I. I think there's still a lot. A lot of room for growth, but, like, people who are, like, interested in. In what I'm selling and, like, have the means to buy maybe, like $150 90s Armani shirt, like, are finding me.
Host 2
Has there been. With the current, like, your customer base, like, your fans.
Chad Senzel
Right. Yeah.
Host 2
The people that support you. Has there been any pushback because of the price raise? Has anyone said anything to you, like, anecdotally or.
Chad Senzel
Because I. I wouldn't say pushback. It's more just like. I think that there's some people that I would see at the Rack, like, every other weekend.
Host 2
They've been priced out.
Chad Senzel
I guess so. Or they're. They're just like. There's a per. I. I found that there isn't really, like, a lot of people that are down to look through, like, slightly less curated stuff that's, like, only 40 bucks and also down to, like, look at more curated stuff that is a hundred bucks. Like, those are kind of two separate people. And so there's some people that I've, like, lost along the way just because they're not as interested in the price point, but probably also like, the format of it too.
Host 2
Yeah.
Chad Senzel
And, like, even the location is, like, different enough that it changes people's routine.
Host 2
The demographics of the shopper.
Chad Senzel
Yeah, for sure. For sure.
Host 2
Crazy.
Host 1
What do you want to do with the store? I mean, we kind of mentioned. I know you had a opening party. You want to kind of, like, judge it up a little bit with, like, the. The furnishings and the. And the fixtures.
Chad Senzel
Yeah.
Host 1
What else? Besides, like, obviously running a successful business, like, what else do you want to do with the shop?
Chad Senzel
I think just h. Having a space in New York is like, a great breeding ground for, like, working with people and providing people platforms of physicality. And I think Colbo is, like, probably the best case example of that, even though they, like, go crazy with it. So I think hosting some form of collaboration or popup in a way that feels right is something that I'm excited to do.
Host 2
Sick.
Chad Senzel
You can't wait. Seriously.
Host 2
That wasn't a joke.
Chad Senzel
That was sincere.
Host 2
So don't laugh at me when I'm being nice.
Host 1
Chad.
Chad Senzel
Yeah. I think we've had this exchange before. I know when Lawrence is being earnest.
Host 1
I have a question for you. Why is your block so hectic?
Host 2
Yeah.
Chad Senzel
Do you want the real answer?
Host 1
Yeah. No, I want the fake answer.
Chad Senzel
Yeah, I. I guess.
Host 1
Venezuelan cartels.
Chad Senzel
No, no, not. Nothing. Nothing. Antifa Trump talks about. I Guess, I guess there's fent that sold out of the basement of one of the storefronts on the block. And so the, the consumers of that stuff just like don't go that far, right? Yeah, yeah. They stay put. That's, that's basically.
Host 1
But there's been a, I feel like that block is, is there's a nice little like, like wine bar open up across the street. Good. Guys.
Chad Senzel
Yeah.
Host 1
There's another spot.
Chad Senzel
What?
Host 1
Babies. No. Okay, what am I thinking of? Baby sips. Yeah, Baby sips right there.
Chad Senzel
I don't think that's what you're thinking of. But the point you're making is, is correct and appropriate that there's Orchard street.
Host 1
Is Main street usa.
Chad Senzel
Right. For sure.
Host 1
I feel like you're a little off the beaten path, but in a way that's, in a. Well, one way that's good.
Chad Senzel
Yeah.
Host 1
Because I can walk there, not run into 90 people.
Chad Senzel
Yeah. Avoid Orchard street at all costs.
Host 1
No, not at avoid.
Chad Senzel
No.
Host 2
Dude, speaking of Holocaust, it's the stop and chat holocaust.
Chad Senzel
These are my words. But isn't it crazy? Like if you want to see somebody, if you want to run into people, you can walk down Orchard Street.
Host 2
Kind of sad.
Chad Senzel
And if you don't want to run into people, just like stay on Allen. Yeah.
Host 1
Do you think Elder street though is maybe like you're starting to see it? I don't know. Elder Treat next up.
Chad Senzel
Yeah, I, I, I think maybe it's just like it's still geographically like in the thick of things and relatively affordable. I think that's why people like me Will of Whim. The hot snack bar guys restaurant coming soon. Yeah. Julie, who have the pop up space across the street from me, I think like all these people that I've that weird comment like the, the what?
Host 1
That weird comedy club across from you.
Chad Senzel
Yeah, yeah. Big, big friends with them. The Slam Jam guys like have a showroom there too.
Host 2
Really?
Chad Senzel
Yeah. Not a store, a showroom.
Host 2
Not for the public.
Chad Senzel
Right. No. Yeah. Okay. But, but I've met them. They're cool. Yeah. These are all people that I'm like friends with and interact with on the block. And I think we, we've found ourselves nice little community.
Host 1
Yeah, community.
Chad Senzel
And the big C word. Yeah.
Host 1
Yeah. Maybe it's gonna be the next, next vintage ground zero. Maybe in 20 years will be some talking to some kid like yeah, man, that Chad sends out. I just hate the way he does business, bro.
Chad Senzel
Yeah, for sure. I've already heard that.
Host 1
Really?
Host 2
You can become an evil capitalist.
Host 1
Do you have ops and haters.
Chad Senzel
I think I do. I have.
Host 1
You're the nicest guy in the scene. You actually have ops and haters.
Host 2
No one doesn't appare.
Chad Senzel
My. My friend was at. At Brooklyn Inn a couple months ago and overheard this guy say, I really want to go to that. That guy's Chad's new store. But he's kind of an.
Host 2
No way.
Host 1
I think he just assumes that because your name is Chad. No.
Chad Senzel
Yeah, he must. I mean that's. That's been my first encounter of. Of being aware that I have ops and haters. But I must.
Host 1
How's that possible?
Host 2
That is an isolated occurrence. There's no way.
Chad Senzel
There's got to be people listening to this that are like, ah, this guy doesn't seem that likable.
Host 1
They were think he was thinking of OG Luke Mook. That's what it was.
Chad Senzel
Yeah. He must have no known. The king of a known.
Host 1
That's his thing.
Host 2
How could anyone be like Chad? Like the fact, like I can't imagine anyone thinking you don't deserve it. You literally like put your time in. In the literal trenches.
Chad Senzel
Yeah. Yeah. Like, I don't know that person. Have him on the pod.
Host 1
Beat his ass.
Chad Senzel
I'm sure they're in the discord somewhere. You guys have a discord, right?
Host 1
Yeah, I don't know.
Host 2
Famously, vintage is.
Host 1
Vintage is a pretty competitive arena, right? Low key. High key.
Chad Senzel
Yeah.
Host 1
What are some. Maybe you violated a few of them. What are some unwritten rules of the vintage selling game?
Chad Senzel
I think a lot of people, for good reason, like take Instagram seriously. I think it's necessary. And so like posting things on Instagram that are like stepping on the toes of other vintage people obviously frowned upon. I think there's some things that are like. Certain people in the business are like, oh, I got to this first. I platformed this first. I found this like, unusual item first. And so anybody else who deals in that or tries to like promote that specific thing is like stepping on the toes.
Host 1
Do you believe that or is it?
Host 2
And if so, what are your things shall not be stepped on.
Host 1
Where do you. Where do you fall on that? On that debate?
Chad Senzel
I believe it, but I, I. Despite being like precious about a lot of things, I don't think that's something that requires being precious about. Because in reality we're all selling that we didn't make.
Host 1
Right.
Chad Senzel
And we're like making sure money off of stuff that we didn't make at all.
Host 1
Yeah.
Host 2
Do you think you have like that lane or that beat where you're like, this is my. If you kind of agree with that, like, what's your thing? Then that might rub you a little bit the wrong way. If you saw somebody promoting, like, whether it's that vintage polo sportsman stuff or.
Chad Senzel
Whole country, there's definitely, like, specific things about my business that I think if somebody emulated, I would be a little like, perturbed by, but nothing like from abroad perspective that I can necessarily speak to.
Host 1
Okay.
Chad Senzel
Like, I, I've. I've had like the business named after myself, my full name, for like a long time. And I think if like, somebody else became notable in the business and like, did the same thing, but. But then even that's not fair. I mean, some of the best stores are, like, named after the proprietors and the founders, so. Yeah.
Host 1
Laura Colleggy.
Chad Senzel
Yeah. Yeah. Well, that's not a person's name.
Host 1
Oh, it's not?
Host 2
I thought it was. I was thinking I was gonna say that.
Host 1
The hell is it?
Chad Senzel
I shouldn't speak on it, but it.
Host 1
I thought I was dealing with Laura this whole time.
Chad Senzel
No, no.
Host 2
Thanks, Laura. Appreciate all the help.
Chad Senzel
The owners names are not Laura or Kalegi whatever. But like Sarbara's Procell. Like, those are both true. The founders names. It just happens.
Host 1
Our boy Frank Ledger Center.
Chad Senzel
Yeah. Mr.
Host 2
Leisure.
Chad Senzel
Frank Leisure Center Esquire III.
Host 1
Yeah. Mr. Explosion.
Host 2
Yeah. Shout out Kevin Explosion.
Chad Senzel
Dude. Petition for Kevin to change his last name.
Host 1
That'd be sick.
Host 2
That would be.
Host 1
I think he's in my phone as fast. Kevin Explosion or Kevin Fantasy Kevin.
Chad Senzel
I was like giving a customer recommendations about vintage stores recently. And. And I was like, oh, Fantasy Explosion. And this guy was like, oh, that's an amazing name. I'm definitely gonna go there.
Host 2
Great branding.
Chad Senzel
Valid.
Host 2
Yeah.
Chad Senzel
I don't think anybody's saying that when. When another person recommends they go to Chad Senzel, they're just like, yeah.
Host 1
What?
Chad Senzel
Named Chad. Yeah. Probably not.
Host 1
Chad Zendel is a sick name. What is.
Host 2
I'm a virgin, loser. I can't go shop with a Chad.
Host 1
What are who. Let's name some sellers that you really respect. Yeah. For their eye and their curation skills. I mean, we've like, been mentioning the homies. Like, let's put. Let's put on some businesses.
Chad Senzel
Yeah. I mean, it's funny, despite the fact that there's so many vintage stores in New York City, there's not that many, like, really good ones. And some of them have already and mentioned Purcell Lara, Kaleggi Sarbaras, Fantasy Frank at Leisure. Yeah. It's just, it's Just funny that there's, I mean there's so many stores and not that many because some people are.
Host 1
Just like, oh, like old clothes for sale versus like for sure. Hey, this is my perspective. Perspective, exactly.
Host 2
Do you fuck with Metropolis?
Chad Senzel
Yeah, I mean I, in the, in the current version of it, like I don't necessarily care for it because it's just like selling oftentimes like not vintage stuff to tourists, but like that dude is one of the original New York vintage stores and vintage sellers. I think like in many decades ago, like vintage existed alongside like army surplus.
Host 1
Yeah.
Chad Senzel
And like Church Street Surplus is a great example of something that still exists that's like that. But like Metropolis is probably one of the earliest examples of like a dedicated vintage store that is still around. Yeah. So I, I rock with the history and the infrastructure to like have the longevity. Yeah. And maintain the selection and of like bad stuff but also like really high tier stuff.
Host 1
Yeah.
Chad Senzel
And afford rent on Broadway. Like that's no small feat.
Host 2
What do you think of like the high end fashion? Not even like, like Luke? Because I think what Luke's built is like super singular and an extension of what Round 2 did at a crazy high level legendarily. But like what do you think of like, like Aina or like Tokyo 7?
Chad Senzel
Yeah, well, well I know and Tokyo 7 are kind of just like specific consignment shops. Like I, I.
Host 2
So there's a difference then between I guess where it's not being curated. I guess that's a bad example.
Chad Senzel
That's fair to an extent. Like they, I think they choose when people bring them stuff. They're not taking anything.
Host 2
They're like not Buffalo Exchange.
Chad Senzel
Yeah, for sure. But I guess like an interesting other element of like the luxury market is like what comes around, goes around.
Host 2
Sure.
Chad Senzel
And in some way I, I think that like getting celebrities to where vintage is like moving the needle on vintage. And I think that company has been doing that for a while and probably like selling cool Levi's to celebrities for a long time and probably has had an impact that like is long enough ago that it's like even hard to like pinpoint to them. But I think the idea of co mingling like Chanel and a good banty is, is something that stylish people do. And it makes sense that there's like a styler, a store that caters to that.
Host 1
What do you think of this? I think recent phenomenon of celebrities even like on red carpets wearing like very specific vintage designer Runway looks or looks period. I mean even like I don't know, Kylie Jenner wearing like old John Paul Gaultier or.
Chad Senzel
Yeah.
Host 1
Timothy Chalamet wearing like some fitted. Where like they're. I mean, obviously working with stylists. Like, the stylists are tapping in the vintage. I think it's because they want it to be like, even more one of one than just getting like a look straight off the Runway or the most expensive.
Chad Senzel
Yeah. Do you.
Host 1
Is that good for vintage? Is that. Is there a trickle down effect and is that a positive or negative thing?
Chad Senzel
Yeah, I. I think it's hard to argue that it's like not good for vintage. I would say, like, the trickle down effect comes in that, like the dress that like Carly or Kylie or Kim has worn is just like impossibly expensive. But then like Kim has worn like the cyber dot dress. So like, that can't be had for less than like thousands. But then there's like other really cool printed Gaultier mesh items that are like, more affordable and you can kind of get like a piece of the action, which just kind of improves the value of vintage in the market.
Host 1
But what about the fact that the, you know, the truth, the axiom that if a celebrity does. If celebrities start doing something, it's inherently becomes uncool?
Chad Senzel
Yeah, for sure. But to an extent, like, they're. Those celebrities are wearing things that are like, already valuable, already hard to find archive examples. And I don't think, like, in a broad sense, like, celebrities can ruin vintage. Like, maybe they can inflate the price of something and then we'll just like, we'll figure out the next thing. I mean, people are already moving on from gotier meshes and. And so it's probably just like, Kim just accelerated that. What is.
Host 1
Is there a grail you're still on the hunt for that you haven't tracked down after all these years?
Chad Senzel
Yeah, there definitely is that. I collect a lot of like, Stussy stuff pre Shawn era. And like, I own some varsity jackets were like, which were a really significant item in the catalog in the early 90s. I've never owned one of the tribe jackets. And even when I like really got into Stussy, those were already kind of not findable. If they were, they were like a thousand bucks. And now they're even more not findable. And I think there's probably like one listed on eBay right now for like 12. I'm pretty sure there's one listed on eBay right now for Like 12, 000 bucks.
Host 2
Jesus.
Chad Senzel
So I think the likelihood of me getting one of those Unlikely. But I still would really love to have one.
Host 1
Milestone.
Chad Senzel
Yeah, milestone grill for sure. There was a couple years ago, Sean himself like sold some of his archives. Sold. And a lot of the stuff was like really expensive, kind of based upon the provenance. And there was like. Yeah, there was like a few things that were very expensive but almost seemed undervalued. And he had, he put up for sale one of the tribe jackets that was embroidered for and meant to go to Keith Haring.
Host 2
Wow.
Chad Senzel
And Keith passed before they were able to get him the jacket. And so Sean just ended up hanging onto the jacket and like put it up for sale.
Host 1
How much?
Chad Senzel
I think it was 5K. And it's.
Host 2
That's crazy.
Chad Senzel
That's.
Host 1
Were you considering it?
Chad Senzel
Yeah, by the time I saw it was. It was unavailable and I actually know the person or I. I know the person who bought it. And like, to me that seems vaguely undervalued.
Host 2
That's history right there. You understand for sure.
Host 1
Is it on stockx right now?
Chad Senzel
No, this is, this is a guy that, like, if I had to guess, probably doesn't have a lot of money in his bank account but has so much money in garms.
Host 2
I know a lot of people like that.
Host 1
Are you talking about us? Like.
Chad Senzel
But, but he's. You're. You're not playing. At least I don't perceive. You're. You're not playing the long game with like rle shirts and whatnot. I think this guy is playing the long game.
Host 1
Okay.
Chad Senzel
With Stussy Tribe Jack.
Host 1
Well, listen, if you can't get the Stussy tribe jacket for Keith Haring, there's a Kith for Dr. Taco Constellation Prize jacket if you want.
Chad Senzel
Dude, when you're floating around somewhere about the provenance, like that's probably future play. When I find that I think that is accessible in the three digit market and I'm. I'm willing to ball out $999 for that thing once it hits market.
Host 1
Crazy.
Chad Senzel
I don't think Sotheby's is picking that one up.
Host 1
You can keep my commission, no doubt. You mentioned how you're not necessarily an expert in like design, furniture, books and ephemera and art the way, you know, other friends of ours are. But is clothing the only area vintage you are like fascinated with or are you at home revulcanizing your automobile, automobile tires by candlelight? Like, are you just an appreciator of old things?
Chad Senzel
Yeah, absolutely. An appreciator of old things. I guess I really like clothes because I deal in it. So it's like, it's easy to buy something and really enjoy it or decide it's not for. Right. For me. And then, yeah, sell it. I think, like, our friend Sammy Reese talks about, like, buying furniture and, and like, using it for a little bit and then like, upgrading and selling it. And I love that notion and concept. And I think in reality it's just like, so difficult.
Host 1
Yeah.
Host 2
You don't say refurbishing.
Chad Senzel
Yeah. Or just like buying a couch and using it for three years and being like, oh, this couch is great, but I just found this, like, this other couch that I like even more. I'm gonna buy this one and then get rid of my old couch.
Host 2
One couch after another.
Chad Senzel
If you're buying good couches that cost a decent amount of money, getting the value back out of your previous couch and also doing so quickly. Not that easy. Doing so with, like, a nice comb jacket that you paid 500 bucks for. It's like you might be able to sell it for 500 bucks quickly. And if you can't, you can just put it in your closet for two months.
Host 1
Not taking up a 20 square foot.
Chad Senzel
Yeah.
Host 2
Area.
Chad Senzel
I don't have room for two couches. Godspeed to the people to do.
Host 1
Also, furniture seeming is seemingly like a much more smaller and therefore, like, inaccessible marketplace, whether it's a seller or buyer.
Chad Senzel
Yeah.
Host 2
The barrier to entry is so much higher.
Chad Senzel
Yeah, absolutely. And it's like you people are so fixated on the topic of personal style. Like, that's something that is relatively easy to figure out if you're really interested in engaging with clothing. Whereas, like, figuring a lot of people.
Host 2
I was gonna try haven't compared to the rule abound.
Chad Senzel
What couches I, I like.
Host 1
What couch you have.
Chad Senzel
I have a.
Host 2
What couch are you with?
Chad Senzel
I really, I would love to get, like, a BNB Italia couch, but right.
Host 1
Now I have BBL Italian couch.
Chad Senzel
Yeah, BBL Italia couch. Right now I have a Thayer Coggin couch that's charcoal wool, herringbone black piping.
Host 1
That sounds pretty.
Chad Senzel
It's not the sexiest, but. Oh, it's so they don't sell that.
Host 2
At Crate and Barrel or.
Chad Senzel
No, no, absolutely not. You're custom, baby.
Host 2
Oh, damn, bro.
Host 1
Vintage ikea. That's a.
Host 2
My man's sitting on a ry.
Chad Senzel
Yeah, yeah. I, I, I'm, I'm up in the air about the vintage IKEA thing too, but, but I like, understand why people like it.
Host 2
Well, well, like, good design is good design.
Chad Senzel
Yeah, for sure. Yeah.
Host 1
With that mom table from 1991. You know what I mean? What do you.
Chad Senzel
Looking at chairs on. On Facebook Marketplace recently, and I saw some that were like, very compelling looking. Like they had a really wide seat, but they were like molded wood. They were a thousand bucks for the two. I was just like, I don't. I don't think the. I don't think the value's there. Right. Yeah.
Host 1
Also, how do you check for dupes is there, bro? Furniture dupes? Well, I don't know about Ikea, but furniture dupes is like, oh, yeah, for sure. Just as much a thing as clothing dupes.
Chad Senzel
Yeah, I mean, I. I got. I got one pulled over on me a couple years ago. I bought like a Eames. And not themes, not. Not the Eames lounge chair, but an Eames lounge chair that I was naive enough and the seller told me that it's legit, just, like, doesn't have labels. And I was. Yeah, it took a couple years, but I was like, wow. I was bugging. Like, damn. I don't know how, but I mean, it was cheap. Whatever. It was comfortable enough.
Host 1
Besides. Besides your. Besides clothes, besides running your business, besides Thayer Morton couch or whatever the fuck.
Host 2
You have, Gray herringbone custom.
Host 1
What do you like to spend your money on?
Chad Senzel
It's kind of. It.
Host 1
I mean, yeah.
Chad Senzel
Would like to do a little bit more travel in the next couple of years, but even then that's just like business stuff. Like, I can't fathom the idea of going somewhere and, like, not trying to find clothes in that place. It's nice. Nice to have a great meal. Once upon a time, I was really cheap when it came to food. Like, when I first moved to New York, I wasn't spending more.
Host 1
Definitely.
Host 2
Yeah. Necessity, right?
Chad Senzel
Yeah, for sure. But it. But even there's a period in time when I, like, started to make a little bit more money, but, like, was still not trying to spend more than like 15 bucks on a meal. And now I spend 15 bucks on a meal every day.
Host 2
On a sandwich.
Chad Senzel
Exactly.
Host 2
On one matcha.
Chad Senzel
Yeah, on. On. On a sandwich that I'm like, damn, I need to go to get a slice after this.
Host 1
You are. You are a gourmand, right? You're working at. Can I say this? Weren't you working Momo.
Chad Senzel
No, no, no.
Host 1
Weren't you working in food at one point?
Chad Senzel
No, no. The only time I've ever worked in food was my first job ever was at Quiznos. Subs.
Host 2
No, no, don't. Do not.
Chad Senzel
Don't get this.
Host 2
Me a start on Quiznos.
Host 1
Big rip.
Chad Senzel
Big Rip.
Host 1
Blimpies. Quiznos.
Chad Senzel
You put blimpies. What about.
Host 1
I grew up on blimpies.
Host 2
Jersey Michaels firehouse.
Host 1
Jersey Michael. New Jersey Michaels never had a firehouse. A pot bellies fire.
Chad Senzel
Yeah.
Host 1
And then Subway down here. Although we got by. We? We. Speaking of living cheaply, the five dollar footlong was a lot.
Chad Senzel
Yeah.
Host 2
I mean, without that.
Chad Senzel
Why does Subway have such domination for being so.
Host 2
There's more subways in the world than McDonald's, the most popular chain restaurants.
Host 1
That's true for a lot of things, right?
Host 2
People want to eat fresh dog all over the globe. I don't know what to tell you.
Chad Senzel
I mean, Quiz was pretty fresh. We had those temperatures on lock.
Host 2
Well, you guys invented the toasted and then Subway kind of ate your lunch. No pun intended.
Chad Senzel
Yo.
Host 1
The honey mustard.
Chad Senzel
Yeah, for sure.
Host 1
One of the only Quiznos that I know still exists is located in the Montego Bay Jamaica Airport.
Chad Senzel
Really?
Host 1
Yes.
Chad Senzel
Whoa, cool.
Host 2
It's an airport. There's a few in airports, I think.
Chad Senzel
I think there's the last I look, there's one like in the dead center of Connecticut. It's like maybe a. Like a three hour drive from here.
Host 1
Road trip.
Chad Senzel
Yeah. Yeah, he's.
Host 2
He's looking it up.
Chad Senzel
Dude. There's just like no way that it would hit the way it used.
Host 2
No, it's all. It's complete. Oh, yeah, there's.
Host 1
They're all permanently closed.
Chad Senzel
Oh, really?
Host 1
Temporarily closed.
Chad Senzel
I haven't, I haven't like, looked into this in maybe a couple years, but I.
Host 1
Let's go. Nationwide search.
Host 2
This nose is on your side.
Host 1
There's one in. Where's this? Looks like Delaware. No. Jersey. What is that?
Chad Senzel
No.
Host 1
Virginia. Maryland. Maryland. It's south of Baltimore somewhere. Well, there's one in Gettysburg, bro.
Chad Senzel
This is where.
Host 1
Four score and seven subs ago.
Host 2
Yes.
Chad Senzel
Somewhere in the dmv. There's Quiznos.
Host 1
Damn.
Chad Senzel
All right.
Host 2
Shout out Quiznos.
Host 1
Okay, so spend your money on Quiznos.
Chad Senzel
No J.
Host 2
Crew cafes in Burlington.
Chad Senzel
Yeah, yeah. I don't know. Just.
Host 1
Have you made a dumb purchase recently?
Chad Senzel
You know, I really, I don't make dumb purchases.
Host 1
Have you ever gotten got with a dupe?
Chad Senzel
Yeah, but, but, but not really got. Like, I. I'll do a chargeback if I need to.
Host 1
Oh, really? Okay.
Host 2
Hell yeah. Hit him with a little. Do people ever. I guess you've no ecom, so I guess you. You do chargebacks enough where you're like, I can't have ecom I don't trust.
Chad Senzel
It's not even. Not even. Not even that. But like Within, I think, actually, like, my second day of business in the store, this dude came in that was, like, grabbing stuff, and I was like, dude, he's. He's definitely gonna have a fraudulent credit card. And he was like, yo, can I. Can I type the number in? I was like, type it in. Yeah.
Host 2
Nah, dog.
Chad Senzel
Which I was like, dude, I would rather not get the charge back than, like, maybe have that 600 sale go through. Right? No, I, like, from that perspective, I haven't gotten good. Gotten somebody over. Somebody hasn't gotten over on me yet.
Host 1
Are we gonna see as Chad Zinzel finds its footing? Because you've only been, what, open, what, since like, July?
Chad Senzel
July, yeah. Really fresh green.
Host 1
Fresh, pretty green. Are we gonna see A, E. Commerce, B, Chrome hearts.
Chad Senzel
I've already sold a little bit of vintage chrome hearts.
Host 1
Really?
Chad Senzel
As I get it, I will continue to sell vintage chrome hearts.
Host 1
What's that market looking like for you?
Host 2
Delicious.
Chad Senzel
I mean, the funny thing is, is that, like, the secondary market of chrome is obviously insane, but it's like, I'm not selling to the people that are buying the jeans for, like, thousands of dollars. Like, I might be selling the old T shirts or the hoodies that have, like, no silver on them, no leather patches. Maybe they have printed patches. So it's like the customer, my customer that's buying, like, vintage chrome probably has no other chrome other than, like, baby's first chrome. Yeah, exactly. And, like, maybe it's not even a gateway drug. Maybe they'll never go further.
Host 2
Yeah.
Host 1
Also, all that chrome on the resale market is one contemporary to fugazi.
Chad Senzel
Yeah, for sure. For sure. Yeah. I mean, in concept, I would. I would love to wear more chrome too, but it's okay. Too much of a fraught market.
Host 2
Ecom. Yay or nay? What can you say?
Chad Senzel
Unlikely.
Host 1
Okay. Too lazy or you just want people to have the.
Chad Senzel
I would be too lazy. I think I have a pretty good work ethic. I just. I've felt this way since starting the Rack, and I feel more vindicated in this since having the storage is really, like, the customer experience. And I really like the excitement that clothing brings me, and I like sharing that. And you don't get any of that via the Internet.
Host 1
Also, vintage is tough because everything's like, size, you know, you could be. It could be a fucking small. You could be a double xl.
Chad Senzel
Yeah. And. And even from my own perspective, like, I. I buy stuff to sell on ebay, depop, whatever, and sometimes I'll get something in. I'm like, this is just so much better than I expected it. Like, the fabric is so much cooler way the stitching is like any number of things. And even if I could like figure out better product photography via my website then the average ebay seller, it's just like there's some things that don't translate and if you're dealing with cool, it's never fully going to translate.
Host 2
Two more what ifs real quick. Yeah, Chad sends out merch.
Chad Senzel
Yeah, okay.
Host 2
Yeah, put me on the list.
Chad Senzel
Oh, absolutely.
Host 1
With the packs on tees. Yeah.
Host 2
Two. Would you. Do you do a lot of like buying in person? Like if someone brought like what Luke does. Buy, sell, trade type. Do you ever do that?
Chad Senzel
No, I don't do over the counter buying. I. Plenty of people reach out to me to like sell me stuff and I will deal with them like in a one on one basis. But I'm okay. I'm not trying to have the experience of like somebody walking in with an IKEA bag being like, stuff for sale.
Host 2
Got you.
Chad Senzel
But if you have an IKEA bag and you want to hit me up and we can like figure something out.
Host 2
You'Re always open to that. Like, if anyone is listening, that's like you. I want to offload some good old polo country to the fucking boy. They just hit you up on ig.
Chad Senzel
Yeah. Just make sure you're offloading good old polo country and not any of that USPA shit or chaps.
Host 1
None of that fun tree.
Chad Senzel
Yeah, exactly that. Function, follow function.
Host 1
Yeah. DM the boy. Chad, as we've reached the conclusion of your time with the only podcast that matters.
Chad Senzel
Dude, we're almost done.
Host 2
Yeah.
Host 1
One last question, baby. Do you have any constructive criticism you'd like to give us now that we've been potting for an hour 45.
Chad Senzel
That long? Wow. You know, I was pondering this because I had a feeling you might ask me this question and I, I can't really think of anything. Like, I, I am, I really am impressed by, by the growth and the evolution of the pod and I think you've probably beaten me to any of the criticisms that I could have possibly had. Yeah.
Host 2
Wow, look at that. Self starters over here.
Chad Senzel
No, I'm, I'm, I'm really impressed. Although I think maybe, even though I, I wouldn't have answered it, I think maybe bring back the how much money do you make? Question. How much money do you make right now? Like, not really.
Host 1
Is it all. I mean, seriously, is. Is all your proceeds from the business going back into the business? Because it is. And how long have you been scheming or planning? Chad Senzel, the store?
Chad Senzel
Yeah. Yeah, Quite a while. Right now all the money just kind of, like goes back in to stock. Not that. Not that it needs to, because it.
Host 1
Sounds like there's unexpected costs of, like, maintaining the physical space that.
Host 2
You mentioned getting a plumber.
Chad Senzel
Yeah, yeah, absolutely. But, yeah, I've been. I've been, like, hoarding cool stuff for the purpose of opening a store for. For a while. But, like, in the first couple months, business seems to be going well, but it's not the kind of thing where I can, like, really treat myself to anything significant yet.
Host 2
But not yet. Yet. Yet.
Chad Senzel
I think that the change to that might be on the horizon.
Host 2
Hopefully if anyone's in New York or they, like, go see. See this guy.
Chad Senzel
Yeah. Where.
Host 1
Where's the story again?
Chad Senzel
Just139 El street, just south of Delancey, Lower east side.
Host 1
Anything else you would like to plug? Yeah, the floor is yours.
Host 2
Instagram handle.
Chad Senzel
Yeah. Yeah. As as mentioned, no website, so just Instagram. Chad, which is Chad. Duh. Senzel. S E N Z E L. That's kind of my only Internet presence. And that's it.
Host 1
We're keeping it that way.
Host 2
A must follow for now and engage and like. And comment.
Host 1
Go see this man. Yeah, Seriously, all your vintage needs. Armani Polo, chrome hearts. Apparently Jill Sander, Prada. About that fake mink pull up chrome and helmet.
Chad Senzel
Yeah, I'll. I'll offer him a Pellegrino out of the fridge, no problem.
Host 1
Oh, yeah. Does every cut. Do you get to be a buying customer to get the Pellegrino or. Everyone gets one.
Chad Senzel
No, you. You just. You just got to have the right.
Host 2
Got to look parched as.
Chad Senzel
Yeah. Thirsty. I mean, that.
Host 2
This guy looks like he needs some.
Host 1
P. Thirsty for clothes or for some bubbly water. Go see this man at 139eldridge Bang, 12 to 7. Is that right?
Chad Senzel
Y. Y. 12 to 7.
Host 1
Not on Wednesdays, because that's. We're podcasting right now between 12 and 7.
Chad Senzel
Yeah, yeah, for sure.
Host 1
Thursday, Friday, Saturday, Sunday.
Chad Senzel
Yeah. Right now. Expanding hours soon, but at the moment, not right now.
Host 1
Are you hiring?
Chad Senzel
No.
Host 2
Okay.
Host 1
All right, Chad, thank you for coming onto the.
Chad Senzel
You're the best, bro.
Host 1
Thank you so much, man. We had a great time. Chef, take us out.
Chad Senzel
Did you see the game last night? Of course you did, because you used.
Host 1
Instacart to do your grocery restock.
Chad Senzel
Plus you got snacks for the game, all without missing a single play. And that's on multitasking. So we're not saying that Instacart is a hack for game day, but it might be the ultimate play this football season.
Host 1
Enjoy. $0 delivery fees on your first three orders.
Chad Senzel
Service fees apply for three orders in 14 days. Excludes restaurants.
Date: November 3, 2025
Podcast: Throwing Fits
Guest: Chad Senzel (vintage shop proprietor, NYC)
Episode Theme: Vintage’s Present and Future, Street Rack Hustle, and the Unwritten Rules of the Game
In this highly anticipated episode, the Throwing Fits boys welcome Chad Senzel, a key tastemaker in New York’s vintage clothing scene. Once known for his street rack pop-ups, Chad now runs a brick-and-mortar store that’s become a must-visit for discerning shoppers. The conversation explores Chad’s journey, his approach to curation, the quirks of running a small retail business, unwritten industry rules, and predictions for the next waves in fashion vintage.
“Now we have people selling on the sidewalk that, like, don't even know I exist. Yeah, I am street rack.” – Chad (02:41)
Chad’s podcast outfit includes a vintage Ralph Lauren fitted hat and zip-up, Brooks Brothers shirt, vintage Levi’s 569 jeans, Supreme x Dr. Martens shoes, merino wool underwear from Smartwool, and socks promoting a friend’s “Hard Shell” book (04:05 – 13:05).
On Ralph Lauren sublines:
“I sell all Ralph, except for Chaps.” (06:29)
Why he favors Levi’s 569:
“I’ve changed a couple people's lives by putting them on to [this fit]...unchafe the homies.” (10:15)
“People are not intrigued by…expensive band tees…” (41:14)
Pricing & Sourcing: Chad discusses the challenge of pricing, especially when things sell too fast. He sources everywhere: flea markets, online, in-person. Jadedness is rare, as the hunt is the fun (17:49, 27:06).
No E-Commerce: He believes in the in-person experience and finds it pivotal for both customer and curation.
“You don’t get any of that via the internet.” (105:49)
Cleaning Rituals: Extreme standards—willing to hand wash, soaking, and lots of OxiClean, but nothing “covered in blood and come.” (50:49, 53:03)
“…we’re all selling shit we didn’t make.” (86:14)
On Street Racks’ Copycats:
“I crawled so that some of the people on the...roadmarks of selling clothes on the street…” (03:09)
On the Evolution of Vintage Trends:
“I think it’s hard to move fashion forward using vintage. You gotta be really unencumbered…” (37:43)
On Customer Acquisition:
“Despite being on the sidewalk, I felt like I had kind of maxed out my customer base…in the store, I’m meeting so many new people.” (77:56, 78:54)
On Why No E-Commerce:
“The excitement that clothing brings me, and I like sharing that. You don’t get any of that via the internet.” (105:49)
On the Perils of Cleaning Vintage:
“I washed it, it didn’t change. So I did a couple more things and it came out looking really nice. It’s not greasy anymore.” (51:07)
On Upcoming Trends:
“I think there’s some brands…underappreciated and we’ll…have the spotlight shown on them. Jil Sander…Rapha…” (30:39)
On the Unwritten Rules:
“Posting things on Instagram that are stepping on the toes of other vintage people…obviously frowned upon.” (85:31)
Chad’s interview is a masterclass in thoughtful curation, authenticity, and embracing change in a fast-evolving vintage world. For anyone looking to understand the culture of NYC vintage, this episode is essential listening. If you want to visit or follow Chad:
“Go see this man…he’ll offer you a Pellegrino out the fridge, no problem.” (110:21)
[End]