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Podcast Narrator
The Voices of Search Podcast is a proud member of the I Hear Everything Podcast Network. Looking to launch or scale your podcast, I Hear Everything delivers podcast production, growth and monetization solutions that transform your words into profit. Ready to give your brand a voice? Then visit iheareverything.com welcome to the Voices of Search Podcast. A member of the I Hear Everything Podcast Network, ready to expedite your company's organic growth efforts. Sit back, relax and get ready for your daily dose of search engine optimization wisdom. Here's today's host of the Voices of Search Podcast, Jordan Cooney.
Jordan Cooney
I'm Jordan Cooney and joining me today is Holly Inneking, Vice President of Marketing at Markup AI. What's one thing AI still struggles to replicate that humans do better?
Holly Inneking
I think it really comes down to taste. I think that the best marketers are the ones who bring a really good taste and judgment and have a clear perspective on what they think is good and bad and high quality and low quality.
Sponsor Voice
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Holly Inneking
and A. I. Just isn't there. And I think that's especially where the human in the loop is more valuable than ever.
Jordan Cooney
Okay, that's all for today, but until next time, remember the answers are always in the data,
Sam
Sam.
Podcast Summary: "AI still struggles to replicate this"
Voices of Search | May 22, 2026
This concise episode explores a fundamental limitation of artificial intelligence in marketing and SEO: the challenge AI faces when trying to replicate human taste and judgment. Host Jordan Cooney is joined by Holly Inneking, Vice President of Marketing at Markup AI, for a focused conversation on the enduring value of human expertise and the unique qualities people still bring to content creation and marketing decisions that AI currently cannot match.
Taste as a Human Strength
AI’s Current Limitation
The Need for ‘Human in the Loop’
Embrace Collaboration with AI
Prioritize Human Review for Quality
"The best marketers are the ones who bring a really good taste and judgment and have a clear perspective on what they think is good and bad and high quality and low quality."
— Holly Inneking (00:54)
"AI just isn't there. And I think that's especially where the human in the loop is more valuable than ever."
— Holly Inneking (02:36)
Summary Conclusion
This episode offers a quick but resonant reminder: while AI can process and generate content at scale, the irreplaceable value of human "taste" ensures that marketers and strategists remain essential. Listeners are encouraged to strike a thoughtful balance between leveraging AI capabilities and maintaining human oversight to produce truly outstanding content.