Brands ignore the biggest part of Shopify marketing, which is building customer trust.
Matviy Matviyenko is CoFounder of JoyT5, who have absolutely nailed trust building in their Shopify marketing plans. With an emphasise on outlining aftersales as part of the presales process, they know how to convert and keep a customer long term. In this episode, you'll learn:
- How to build customer trust presale
- How to nail the aftersales process
- Shopify marketing done properly
Timestamps
0:00 - Why Trust Is the Most Important Thing You're Not Selling on Shopify
1:46 - Shopify After Sale Matters More
3:16 - The Lost Of First Shopify Customer
6:48 - How JoyT5 Started on Shopify
8:25 - What Losing Trust From a Supplier Taught Them About Building Their Shopify Business
11:39 - How JoyT5⁠ Grew to 20+ Dealerships Using Shopify & YouTube
18:52 - How to Market a High-Ticket Product Without Paid Ads on Shopify
28:43 - Why Product Videos & UGC Are the Biggest Missed Opportunity
33:21 - Outro
Winning With Shopify is the Shopify podcast for store owners who want to grow revenue, increase conversions, and scale their ecommerce brand. New episodes every Tuesday and Friday.
This Shopify Podcast is bought to you by Spec Digital, a PPC & SEO Agency based in the United Kingdom.
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