In episode 18 we're moving on to the next stop in my JOURNEY Method with U for Unique Solution. Once you have identified your ideal client and their biggest pain point, you want to be able to offer them a solution that they just cannot refuse.

Episode Snippet: A unique solution, in terms of what I teach, is the offer you have that will address your ideal client's biggest pain point, while allowing you to create consistent semi-passive income working less hours. It is also often a more affordable way for your ideal client to work with you as they may not be ready to commit to your premium one-to-one offer at that moment in time.

Your top takeaways from today's episode:

Having a unique solution such as a group program or course allows you to offer transformation to your ideal clients in a more affordable way for them.
Running a group program or online course allows you to work on a one-to-many model which saves you time.
Whilst there is a lot of time and effort at the start, but once it is created, you can sit back and relax.
Keep some value back for your premium one-to-one clients.
Clients by transformation not courses.

Quote of the podcast: "What you make and what you sell is not what people are buying. Don't confuse features with the transformation." ~David Brier

Crafting your unique solution is a great way to generate consistent, semi-passive income giving you back your time and freedom to do the things you love!

As always, you can find me on all the usual social media channels and in my Facebook group: Working Mum to Business Mum and of course on my website coachingwithdebbie.com where you'll find a link to sign up to my weekly newsletter so that you get any resources I mention in my episodes directly to your inbox! All the links are in the show notes.

Join me next week for episode 19 where we'll move onto the next stop of your JOURNEY to starting or growing your business – R for Readiness Test. From here on in on the JOURNEY things get a lot easier and build on the first three stages!

Links and Resources:

www.coachingwithdebbie.com/podcast

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How to Create an Irresistible Offer

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