John Pollock and Brandon Thurston go through TKO’s year-end earnings report, new details on the UFC White House card, and big projections for 2026.

Plus, Brandon Thurston examines the rebound in professional wrestling TV ratings following Nielsen's recent methodology adjustments.

Topics this week include:

TKO’s Q4 and Year-End Earnings Report
Projections for 2026
UFC to spend $60 million on White House card
Wrestling TV ratings rebound for Nielsen adjustments
WBD accepts a higher bid from Paramount, Netflix bows out
WBD earnings, updated subscriber count
NXT Stand & Deliver moving away from ‘Mania Weekend
Zuffa Boxing signs Connor Benn, fight announced for April 11
Collision airs head-to-head with Elimination Chamber
Advance for Elimination Chamber in Chicago, per WrestleTix
ESPN Unlimited is available to Xfinity subscribers

Additional reading:

Wrestling TV ratings rebound after Nielsen’s adjustments - https://wrestlenomics.com/articles/2026/wrestling-tv-ratings-rebound-after-nielsen-adjusts-big-data-panel-methodology/
Netflix declines to raise bid for Warner Bros. - https://about.netflix.com/en/news/netflix-declines-to-raise-offer-for-warner-bros
Whistleblower claims Paramount head leaked details of UFC deal - https://www.hollywoodreporter.com/business/business-news/paramount-president-jeff-shell-leaked-details-of-ultimate-fighting-championship-deal-rj-cipriani-1236514207/
WBD Earnings - https://variety.com/2026/film/news/hbo-max-subscribers-132-million-warner-bros-discovery-earnings-1236673104/
Boxing braced for $1 billion lawsuit over TKO & Sela’s Zuffa launch - https://www.nytimes.com/athletic/7070249/2026/02/25/frank-warren-dana-white-sela-lawsuit/
ESPN Unlimited finally coming to Xfinity subscribers - https://awfulannouncing.com/espn/espn-unlimited-finally-coming-to-xfinity-subscribers.html

Music courtesy: “Panic Beat” by Ben Tramer

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TKO’s Revenues Top $4.7 Billion | Wrestling TV Ratings Rebound | Pollock & Thurston