John Pollock and Brandon Thurston welcome Brandon Ross of LightShed Partners with his reaction to the WWE-UFC merger, reaction from Wall Street & the major questions moving forward.

They go over the merger announcement, the many personalities involved, the value Nick Khan has brought to WWE, the volatility of Vince McMahon, WWE’s streaming and domestic television rights, the impact the NBA rights could have, PLE strategy, and next month’s WWE earnings call.

YouTube version: https://youtube.com/live/j9FMcNZ-kB0

The LightShed Podcast with Brandon Ross is available on Spotify

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WWE merger analysis with Brandon Ross of LightShed