If someone asked you right now, “Are your business finances healthy?” — would you confidently say yes?

Or would you say… I think so?

Many business owners measure financial health by one thing: revenue. If money is coming in, the business must be doing fine, right?

Not necessarily.

A business can generate strong revenue and still struggle with unstable cash flow, inconsistent pay for the owner, lack of reserves, or no protection if something goes wrong.

In this episode of Your Business on Purpose, Dawnette Palmore walks through the 5-part Business Financial Health Check — a simple framework to help entrepreneurs determine whether their business is truly stable or just reacting month to month.

You’ll learn how to evaluate the financial health of your business through five key areas:

Clarity – Do you actually know your numbers?
Consistency – Is your cash flow predictable?
Compensation – Are you paying yourself intentionally?
Cushion – Do you have reserves for slower months?
Coverage – Is your income protected if something happens?

Financial health isn't about perfection — it’s about knowing where you stand so you can make decisions from awareness instead of reaction.

📘 Free Resource:
Download Dawnette’s free eBook Financial Literacy for Business Owners, where she explains:
• What financial reports actually matter
• How to understand your numbers without overwhelm
• How to plan for taxes instead of reacting to them
• How to build a financially stable business