
Hosted by Inc. Magazine · EN

Building a brand that lasts requires understanding consumer behavior. Consumer expectations are constantly evolving, and building trust requires more than simply following trends. This episode explores how to achieve sustainable success, featuring insights from two industry pioneers, Joy Mangano and Manish Chandra, who’ve built enduring brands by understanding their audiences while adapting to change.

In this episode of Your Next Move, recorded live at the Inc. 5000 Conference in Phoenix, Inc. senior writer Sam Blum sits down with Kimberly Furrh, founder of Furrh & Associates, a certified public accounting firm ranked No. 4454 on the 2025 Inc. 5000 list. Furrh shares how she built her business from a side hustle in her living room into one of the largest accounting firms in Southwest Oklahoma—growing through strategic acquisitions, word-of-mouth referrals, and a bold expansion into business coaching. She explains why today’s entrepreneurs don’t just need tax preparation—they need education, guidance, and a “safe space” to ask the questions they’re often too embarrassed to raise. The conversation dives into the realities behind rapid growth, from managing thousands of clients with a lean team to hiring ahead of demand and reshaping company culture to prioritize learning and service. Furrh also breaks down common mistakes entrepreneurs make—from misunderstanding what’s tax deductible to improperly managing LLC structures—and why those missteps can have serious consequences. Plus, she offers a candid take on AI in accounting, the ongoing shortage of CPAs, and the lessons she learned the hard way after a devastating data loss nearly derailed her firm. For founders navigating growth—or just trying to get their financial footing—this episode offers practical insights on scaling smart, staying connected to your customers, and building a business that meets entrepreneurs where they are.

What does it really take to turn a deeply personal idea into a category-defining brand? In this episode of Your Next Move, award-winning actor, producer, and entrepreneur Tracee Ellis Ross sits down to unpack the 11-year journey behind building Pattern Beauty—a company rooted in both lived experience and a clear market gap. What may look like an overnight success was, in reality, shaped by years of rejection, iteration, and conviction in an underserved customer base. Ross shares how she navigated early skepticism around the size and value of the textured hair market, why she chose to build custom formulations instead of licensing existing ones, and how a pivotal partnership with Ulta Beauty helped bring her vision to life. She also gets candid about scaling challenges—from selling out too quickly at launch to building the operational infrastructure needed to sustain rapid growth. Along the way, Ross breaks down what she looks for in business partners, how she balances creative instinct with operational rigor, and why understanding your customer at a granular level is the foundation of any lasting brand. She also reflects on the transition from artist to CEO—and how storytelling, trust, and team-building remain central to both. Plus, Ross explains why celebrity alone isn’t enough to build a business, how Pattern expanded beyond her personal brand, and what it means to “professionalize” a company without losing its mission.

In this episode of Your Next Move: Audio Edition, Lodestone People Consulting founder Dr. Sandy Fiaschetti joins Inc. senior editor Rebecca Deczynski to unpack how behavioral science can help businesses scale smarter. Ranked No. 872 on the 2025 Inc. 5000, Lodestone works with private equity firms and portfolio companies to strengthen leadership teams, improve people systems, and drive long-term value creation. Sandy shares how Lodestone grew through referrals, industry relationships, and a values-driven approach that emphasizes candor, trust, and measurable business outcomes. She reflects on the challenges of building a company from scratch, knowing when to turn down the wrong work, and learning to shift from working in the business to working on it. The conversation also explores how Lodestone measures success, why people issues remain central even in an AI-driven world, and how Sandy’s background in industrial-organizational psychology shapes her leadership style and company culture.

Ray Wolf, founder and CEO of Televero Behavioral Health, joins Inc. senior staff writer Jennifer Conrad. Ranked No. 54 on the 2025 Inc. 5000, Televero is expanding access to evidence-based mental healthcare through a model that combines licensed clinicians, insurance-based care, and a technology-forward operating system. Wolf explains how Televero is scaling quickly without compromising quality, why the company is using AI to reduce administrative burdens rather than replace therapists, and what it takes to build a high-growth company in a highly regulated, deeply human field. He also shares how Televero approaches hiring, culture, and clinician support as it works to make behavioral healthcare more accessible across the country.

Scaling a business is a complex goal that nearly every business aspires to. In this conversation, founder and creative brand officer Todd Snyder breaks down the principles behind his company’s growth: owning the customer experience through retail, building powerful partnerships, and maintaining creative integrity while scaling with intention.

In this episode, Inc. staff reporter Ben Sherry interviews Jinhee Wilde, founder of WA Law Group, an immigration law firm based in Maryland that has built its reputation — and grown — on trust, empathy, and communication. Ranked number 1129 on the 2025 Inc. 5000 list, the firm reached this milestone after more than a decade of steady, people-first growth. Ben begins by asking Jinhee how she came to immigration law — and how her own experience as a first-generation immigrant shaped how she built her business.

From blogging about frequent flyer miles to leading a media empire with millions of loyal readers, Brian Kelly’s founder story is as unconventional as it is instructive. In this candid conversation, Inc.’s Your Next Move uncovers the mindset, milestones, and money moves behind the Points Guy brand, and what today’s entrepreneurs can take away from the journey.

In this season of Your Next Move, we’re bringing you conversations with founders from the 2025 Inc. 5000 list, recorded at our Your Next Move booth at the Inc. 5000 Conference in Phoenix, Arizona, where entrepreneurs share what it really takes to build, scale, and sustain a growing business. In this episode, Inc. staff reporter Ali Donaldson speaks with JD Hayes, co-founder of Legacy Retail Solutions, a Bentonville-based company that helps CPG brands land and scale inside the world’s largest retailers. Ranked number 899 on the 2025 Inc. 5000 list, Legacy has improved its ranking three years in a row — a rare feat in today’s retail landscape.

In today’s media landscape, mastering digital marketing and social media is essential for business growth. This episode explores building a brand in the current attention economy, what it means to be authentic, and how to nurture a loyal following. It features insights from two prolific founders who have turned social-first strategies into powerful brand-building engines that drive real results.