Are you stuck wondering whether you need a virtual assistant or a full-blown marketing strategist? You're not alone.

I sat down with Deanna Martin, founder of Patrona Virtual Solutions, who specializes in helping wellness providers build marketing systems that actually make sense and attract patients consistently.

Listen in as we explore the hiring opportunities you have, which is right for you, and how to approach your marketing plan!

In this episode:

The difference between a VA, a marketing assistant, and a strategist.
How collaboration-based marketing is a powerful secret weapon for brick-and-mortar businesses.
Why authenticity and connection are your marketing superpowers.

Find It Quickly

00:34 - Meet Deanna Martin

01:04 - Understanding Marketing Roles: VA, Assistant, and Strategist

01:43 - Sponsor Message: Fair Wholesale

02:33 - Deanna's Journey: From Teaching to Marketing Strategy

06:42 - The Importance of Authentic Marketing

11:42 - Clarifying Marketing Roles and Responsibilities

17:21 - Overcoming Hesitations with Virtual Assistance

19:09 - Sponsor Message: Fair Wholesale

19:45 - Core Marketing Foundations for Established Businesses

20:40 - The Importance of Branding and SOPs

20:51 - Identifying Your Dream Client

22:08 - Utilizing Project Management Tools

24:03 - Collaborating with Local Businesses

25:25 - Networking and Word of Mouth Strategies

28:13 - Balancing Digital and In-Person Marketing

29:04 - Networking Tips for Introverts

30:10 - The Value of Business Friendships

33:15 - Overcoming Marketing Rejections

34:46 - Defining Success and Work-Life Balance

36:02 - Where to Find and Connect with Deanna

Connect with Deanna

Website: patronavirtualsolutions.com

Instagram: instagram.com/patrona_vs

Task & Time Freebie: patronavirtualsolutions.myflodesk.com/tasktimeauditfreebie

💚 This episode is sponsored by Faire Wholesale. 💚

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