Podcast
Carl Gould #70secondCEO
Hosted by Carl Gould · EN
A quick daily hit with Carl Gould to achieve a lifetime of results. #70secondCEO your micro-podcast...GO! Carl is the creator of the 7 Stage Growth Method, which has propelled over 75,000 companies worldwide. In this micro-podcast Gould shares actionable, practical tips to grow your business. You're too busy to be reading this, start listening!
103episodes
Episodes
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Carl-Gould-#70secondCEO-You Cant Build the Parts of Your Business You Dont Like
4d ago00:01:19Tap to summarizeHi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. Your greatest strength on this planet is your ability to take limited information and make a decision on it. And that's what you're amazing at, okay? All right, now here's the challenge. You only wanna hear about step one and step 10. You don't wanna hear about the middle eight. But you are giving away your top asset, which is your creative problem-solving and decision-making, if you are blind to the processes in your own business. You follow me? Imagine you got to make eight decisions along the way. You could expedite your business plan, you could amplify your results, but you're giving away your top thing because you don't like the process. I'm with you, I don't care for it either. But here's the deal, here's the problem we have, is that you can't build the part of your business that you hate, you can't. The part of the business that you disdain, so you guys don't like to come on video, you're never gonna have a sales conversation, that's for them, I'm not doing that, all right? You guys don't wanna hear about the back of the house, just get me the result. You can't build the part of the business that you don't like. Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.
Transcribe →Carl-Gould-#70secondCEO-Life Is Better When Clean Fish and Muddy Fish Work Together
5d ago00:01:39Tap to summarizeHi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. So Muddies, they can live without you. We're not that important. We think we are. I get it. Like, you wouldn't have anything without me. They would have a lot without you. It would be a little less awesome. Their lives would be a little less awesome if you weren't in it. But they don't need us. They can get by just fine. The island wouldn't be as fun. Don't get me wrong. It wouldn't be as fun, but they can get by without us. Okay. Clean, our lives would be terrible without these guys. We need these folks. They were not put on this earth simply to irritate us. That's not the mission. All right. We wouldn't have this event. We wouldn't have, if you look around and you look at all the things you have in your life, the average entrepreneur went through 150 rejections before they took that dumb idea and turned it into this palace. You see what I mean? Like when you heard it, you're like, Oh my God, that's a crazy idea. I don't know where we're going with this. But then it turns into this, right? So we need our muddies to be as effective as possible. Keep coming up with all these crazy ideas that are high risk. We're not sure about the reward. They never read your pro forma anyway, but it was nice of you to put it together. It was very nice. All that due diligence, but they didn't really read it. They went forward anyway because they had an intuition. That was really important, right? And they're really, really good at that. Like and follow this podcast so you can learn more. My name is Carl Gould, and this has been your #70secondCEO.
Transcribe →Carl-Gould-#70secondCEO-The Clean Fish Mindset Clean Consistent and Reliable
6d ago00:01:36Tap to summarizeHi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. Clean fish, we like the water clean. I like to see what's coming. Muddy fish, please put your clothes back on, thank you. No need to run around in your underwear and slippers. We can see you fine, okay? We like to see things coming in advance because we like things that are predictable, consistent, reliable, all right? We like things to be high quality. We like to see a process map, all right? For everything, okay? You are the how people. Like, okay, heard all those ideas, really good. How are we gonna do it? Why are we gonna do it, all right? You're the masters of the how, and you've got a spreadsheet for everything. Like you have a CRM, but you have this spreadsheet that backs up the CRM to prove that the CRM is right. So when you know those salespeople aren't filling it out, you have your spreadsheet that you really rely on. That's the source of truth for you, okay? I can see the smiles. You're like, yeah, yeah, yeah, okay, right? And so clean fish, again, you're non-confrontational. You're a team player. You don't need to get the accolades. You don't need to be out front. Those muddy fish can have that. As a matter of fact, that's one of the things I like the muddy fish for the best, is they go out there and they're the ones out in front, so I don't have to be. Clean fish are the ones that never come on video when you're on a Zoom call and they have 19 excuses why. Their camera works, by the way. Like and follow this podcast so you can learn more. My name is Carl Gould, and this has been your #70secondCEO.
Transcribe →Carl-Gould-#70secondCEO-Muddy Fish - A War Time Employee
1w ago00:00:54Tap to summarizeHi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. You are the faster-paced and more outgoing. You are goal-driven. You like to get the result. You like to win, right? You're very competitive, not very patient, right? You don't want to hear a lot about process. You like things muddy because you know, you don't need a lot of process. You can kind of do your thing. You can move around the fishbowl, say what you want to one, say what you want to the other. You can work all the angles. The more chaos, the better. And you're a wartime. You're a wartime employee. In other words, the more chaos there is, the better you get. Okay. There's our muddy fish. Like and follow this podcast so you can learn more. My name is Carl Gould, and this has been your #70secondCEO.
Transcribe →Carl-Gould-#70secondCEO-Why Effectiveness Always Comes Before Efficiency
1w ago00:01:18Tap to summarizeHi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. So you have two parts to your business and two parts to your team. You have your effective part and your efficient part. They need to work together. And the way that you get them to work together is effective, always comes first. Always, always, always, always. Sorry, clean fish, you're gonna have to clean up a little bit of a mess, but there is a reason why when you flew here, the pilot does not put it on autopilot on the runway. In the beginning, if you put too many systems in place, it will hinder the growth of your company. You have to be a little bit loose with it. You have to have a personality-driven team, not necessarily a process-driven team right away. And they need to be able to use their judgment, right? There are only two times when the pilot really has their hand on the wheel, and that's when they take off and when they land, right? Because those are the times when you have the plan as a guide, but it's not the Bible, right? Now we do need to really know our systems so we can be creatively problem-solving as much as possible. Like and follow this podcast so you can learn more. My name is Carl Gould, and this has been your #70secondCEO.
Transcribe →Carl-Gould-#70secondCEO-Why Your Business Needs Both Muddy Fish and Clean Fish
2w ago00:01:31Tap to summarizeHi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. Years ago, I did personality assessments on an oil rig. This oil company had us analyze their two shifts. And I said, " What's the issue? And they said, I said, we can't figure it out. We have two incredibly different types of activities, and we can't figure out why it's happening. They said, " Well, tell me about it. And they said, well, the day shift, the day shift is amazing. You can eat off the oil rig. It's spotless. We pass every time, as a matter of fact, every time we have an inspection, we tell them to come during the day. We pass every inspection. It's awesome. But we're not producing any oil. Like, we're not hitting our goals at all. I mean, it's just like we spend all day jam packing four hours worth of work in an eight-hour day. We can't figure it out why. And I said, all right, well, tell me about the night shift. It goes on the night shift, unbelievable. The only reason we're making any money is that we're hitting our goals is because of the night shift. But we've had three oil spills. They've lit the rig on fire twice. He goes, what's going on? So they had the clean fish working during the day, and they had the muddy fish who said, well, I can make some extra money by working the night shift, you know? And so all the muddy fish were working the evening shift and all the clean fish were working the day shift, right? So what we need is a blend of the two. Like and follow this podcast so you can learn more. My name is Carl Gould, and this has been your #70secondCEO.
Transcribe →Carl-Gould-#70secondCEO-Clean Fish Would Rather Do the Wrong Thing Right
2w ago00:01:18Tap to summarizeHi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. We have our clean fish. Clean fish, we love our clean fish. We would have nothing in our lives without clean fish because muddy fish will give us all these sometimes good ideas, sometimes not so good ideas, sometimes terrible ideas, and they will leave them with the clean fish and say, " Make it happen. And you do, right? So clean fish would rather do the wrong thing right than do the right thing and be accused of being wrong. You want me to do that again? All right. I'll go slow this time. I just had to see where we were at. A clean fish would rather do the wrong thing right as opposed to doing the right thing and being accused of being wrong. What does that mean? That means they're going to take your crap-ass ideas and turn it into a process, a system, and launch it as best they can, or they're going to do the best they can with whatever they were given. They will turn your idea into a process. They will duplicate it and make sure that all the trains show up on time. Like and follow this podcast so you can learn more. My name is Carl Gould, and this has been your #70secondCEO.
Transcribe →Carl-Gould-#70secondCEO-Your Business Needs Muddy Fish
2w ago00:01:07Tap to summarizeHi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. We need muddy fish in our business. Interestingly enough, we don't need as many muddy fish as we do clean fish. Like for every muddy fish, you need a lot of clean fish, right? And I think you all know why, right? But muddy fish, what they're really good at is being the effective part of your business. They get stuff across the finish line. Might not be pretty. They might scorch a lot of earth, but they get things across the finish line, right? You want proof of concept, give it to a muddy fish. They will make sure you get proof of concept. You want to see if a product can launch. You want to launch a new resort, a new location. You send your muddy fish in because they are good wartime employees. They're good wartime practitioners. They are not peacetime practitioners. Okay? So we need our muddy fish. They are more effective. Like and follow this podcast so you can learn more. My name is Carl Gould, and this has been your #70secondCEO.
Transcribe →Carl-Gould-#70secondCEO-There Are Two Types of Fish Muddy or CleanWhich Are You Pt. 2
2w ago00:01:07Tap to summarizeHi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. Now, these muddy fish are great because they can think on their feet. They're really good at getting the job done. They're very creative problem solvers, and they're always in the moment. We love them for that. They tend to be the front of the house. They tend to be your business development people. They tend to be your salespeople. They tend to be your managers. They tend to be your owners. All right. You are faster-paced and outgoing. You are goal-driven. You are impatient. You like getting things done, right? You don't want to hear about the process. That's boring. Honey, honey, honey, don't tell me about the pregnancy. Just show me the baby. Okay. You are often wrong, but you're never in doubt. Let me try that again. The muddy fish didn't think that was funny. Clean fish. You can laugh at this. Okay. They are often wrong, but they are never in doubt. Like and follow this podcast so you can learn more. My name is Carl Gould, and this has been your #70secondCEO.
Transcribe →Carl-Gould-#70secondCEO-There Are Two Types of Fish Muddy or CleanWhich Are You
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