Today we’re talking about adding members to the gym, including the best ways to go about it and guidance on what that process should look like. The most important thing you can do is frame your suggestions around their goals. Remember, that’s the whole reason they came to see you in the first place. If you understand your clients and they feel understood by you, you’ll find it easier to motivate them.   “If you keep asking why, you’ll often peel back the BS they’re putting in front of it to the real reason they’re in there.” - Dr. Josh Satterlee   Topics Covered Include The most powerful (and easy) things you can do to get people into your gym. Why setting goals is so important yet often overlooked. What to focus on with your patient (and what takes the backseat). How to upsell existing patients on a gym membership. The types of interactions that might lead to losing a patient. Other examples of goal-driven care. The importance of asking “why” during your conversations with patien...