
Hosted by Isaiah Industries · EN

Todd Miller and co-host Ethan Young welcome Ed Kalaher, President and CEO of Window Depot USA, to discuss how contractors can gain an edge and scale beyond a “job” into a valuable business asset. Kalaher shares Window Depot’s origins (founded 2001; acquired by him and partners in 2011) and explains its dealer/licensee model that provides franchise-like support, exclusive territories, and strong peer networking across 90+ business owners in 85 markets.The conversation highlights key challenges for home improvement contractors—especially lead generation, hiring and developing people, and the importance of in-person and online communities for sharing ideas. Kalaher emphasizes that the leading cause of failure is lack of financial education, advocating that “the math shows you the path.” He also previews his book, The Servant and the Savage, focused on mindset and execution for small business owners.Timestamps00:00 Welcome00:51 Dealer Training Momentum01:51 Meet Ed Kalaher03:34 Window Depot Origin Story06:06 Why Dealers Need Support10:06 Turning Jobs Into Assets12:21 Networking and Events16:44 Market Shifts and Buyers19:48 Longer Sales Cycles22:01 The Servant and Savage Book26:31 Mindset and Balance27:59 Growth Phases Explained30:45 Leads and People31:45 Financial Education First37:50 Join Window Depot39:04 Entrepreneurship for Youth40:46 Rapid Fire Round46:45 Legacy and Wrap UpConnect with Ed OnlineLinkedIn: https://www.linkedin.com/in/ed-kalaher-60b437/Website: https://windowdepotpartnership.com/Website: https://windowdepotusa.com/For more Construction Disruption, listen on Apple Podcasts or YouTubeConnect with us on Facebook, Instagram, or LinkedInThis episode was produced by Isaiah Industries, Inc.Construction Disruption was recently featured in this 15 Best Podcasts for Contractors list!This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

Todd Miller and co-host Ryan Bell welcome Austin Rosenbaum of Demand IQ to discuss rapid changes in home improvement marketing and lead generation, focusing on pricing transparency and instant online estimates.Austin explains how Demand IQ evolved from a data-driven marketing agency into a software platform that helps contractors provide online budget estimates to qualify leads, reduce friction, and improve conversion. He describes contractor adoption challenges since 2019, noting increased interest in the past year, and outlines how COVID accelerated digital shopping behavior, especially among millennials and Gen Z.The episode highlights Google’s new “online estimates” search filter and the risks of ignoring deep-funnel channels like Google and Meta. Austin shares results from a contractor case study, explains onboarding steps to rank for online estimates, and predicts AI agents will increasingly shop and gather quotes on homeowners’ behalf.Timestamps00:00 Welcome and Intro00:47 Challenge Words Explained01:21 Marketing Is Changing Fast02:02 Meet Austin Rosenbaum02:32 Origin Story and Analytics04:23 Demand IQ and Instant Estimates07:22 Contractor Pushback on Pricing09:43 COVID and New Buyer Behavior12:18 Google Online Estimates Filter14:40 Risks of Old School Marketing16:21 What Homeowners Want First18:31 Case Studies and Use Cases20:58 Onboarding and Ranking Steps24:06 AI Agents and The Future26:29 Calculator vs Pricing Table30:32 Final Thoughts and Rapid Fire36:07 How to Connect With Austin37:40 Challenge Words and Wrap Up38:22 Closing Thanks and Sign OffConnect with Austin OnlineLinkedIn: https://www.linkedin.com/in/austinrosenbaum/Website: https://www.demand-iq.com/For more Construction Disruption, listen on Apple Podcasts or YouTubeConnect with us on Facebook, Instagram, or LinkedInThis episode was produced by Isaiah Industries, Inc.Construction Disruption was recently featured in this 15 Best Podcasts for Contractors list!This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

In this episode of Construction Disruption, we delve into the incredible journey of Todd Miller, President of Isaiah Industries, as we turn the tables and put him in the guest seat. With over 40 years in the metal roofing industry, Todd shares his vast experience, industry challenges, and the exciting growth of metal roofing in residential spaces. We also explore the significant shifts in consumer behavior, the importance of knowing your numbers, and the strategies for contractors to thrive in today’s changing market. Tune in to gain valuable insights from an industry legend!Timestamps00:00 Introduction01:57 Todd Miller's Career Journey07:22 Evolution of the Metal Roofing Industry14:54 Challenges and Opportunities in Metal Roofing22:10 Current Market Dynamics Post-COVID25:00 Understanding the Modern Homeowner's Buying Journey26:00 The Importance of Customer Experience26:43 Adapting to the New Consumer Behavior28:38 Advice for Contractors in the Coming Years30:29 Aligning with Good Suppliers32:06 The Role of Industry Leadership33:25 Challenges and Opportunities in Metal Roofing34:46 The American Dream and Affordable Housing36:36 Personal Reflections and Rapid Fire Questions38:25 Final Thoughts and Contact InformationConnect with Todd OnlineLinkedIn: https://www.linkedin.com/in/todd-miller-31b2661/Website:https://isaiahindustries.com/Email: todd.miller@isaiahindustries.comFor more Construction Disruption, listen on Apple Podcasts or YouTubeConnect with us on Facebook, Instagram, or LinkedInThis episode was produced by Isaiah Industries, Inc.Construction Disruption was recently featured in this 15 Best Podcasts for Contractors list!This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

In this episode of Construction Disruption, host Todd Miller from Isaiah Industries and co-host Ryan Bell engage in an insightful conversation with Ashley Moss, owner and president of MRS Roof Pros in Greenville, South Carolina. This episode delves into Ashley's unique journey into the roofing industry, the challenges, and the innovative approaches of her female-led roofing company.Ashley shares her transformation from an HR assistant to an organizational development specialist, ultimately leading to the creation of MRS Roof Pros in 2025. The discussion explores how Ashley's company differentiates itself by adopting a design-build approach to roofing, focusing on customer partnerships, and using technology to enhance the sales process. From bringing an interior designer’s touch to incorporating customer trust, Ashley’s journey offers a fresh and inspiring perspective on the roofing industry.Timestamps00:00 Introduction to Construction Disruption01:08 Exploring Design-Build Approach in Roofing01:35 Introducing Ashley Moss of MRS Roof Pros02:39 Ashley's Journey into Roofing06:01 Reimagining the Roofing Process09:47 Challenges in the Roofing Industry12:33 Future Plans for MRS Roof Pros15:37 The In-Home Sales Process21:26 Product Selection and Technology23:05 Technological Advances in Roofing23:33 Female Perspective in a Male-Dominated Industry26:04 Challenges and Surprises in Business28:42 Inspiration and Mentorship35:28 Rapid Fire Questions40:19 Final Thoughts and FarewellConnect with Ashley OnlineLinkedIn:https://www.linkedin.com/in/ashley-moss-a4384452/Website: https://mrsroofpros.com/Facebook: https://www.facebook.com/p/MRS-Roof-Pros-61579258323910/?_rdrInstagram: https://www.instagram.com/mrs_roof_pros/For more Construction Disruption, listen on Apple Podcasts or YouTubeConnect with us on Facebook, Instagram, or LinkedInThis episode was produced by Isaiah Industries, Inc.Construction Disruption was recently featured in this 15 Best Podcasts for Contractors list!This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

In this episode of Construction Disruption, Todd Miller sits down with Micah Boak from Metallion Industries. With over a decade of experience in the metal roofing industry, Micah shares valuable insights on sales, the benefits of metal roofing, and how faith and gratitude play a crucial role in his career.Micah's unique approach to maintaining a positive attitude and embracing challenges provides a refreshing perspective on both personal and professional growth. Tune in to hear powerful stories and practical advice on how to adopt a mindset of gratitude and faith in both life and business.Timestamps00:00 Introduction to Construction Disruption00:21 Meet Micah Boak: A Journey in Metal Roofing01:55 The Appeal of Metal Roofing05:06 Faith and Career: Micah's Personal Journey08:21 The Power of Gratitude and Positive Attitude09:46 Daily Routines and Mindset18:34 Challenges and Lessons Learned25:46 Rapid Fire Questions and Closing ThoughtsConnect with Micah OnlineLinkedIn: https://www.linkedin.com/in/micah-boak-7b47a5337/Website: https://metallionindustries.comEmail: micah@metallionindustries.comPhone: (503) 630-7513For more Construction Disruption, listen on Apple Podcasts or YouTubeConnect with us on Facebook, Instagram, or LinkedInThis episode was produced by Isaiah Industries, Inc.Construction Disruption was recently featured in this 15 Best Podcasts for Contractors list!This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

In this special episode of Construction Disruption, host Seth Heckman of Isaiah Industries takes a deep dive into the evolving landscape of homeowner insurance and roof coverage. The episode is a rebroadcast of a recent training session addressing the impacts of severe weather events, legislative changes, and market shifts on both insurance carriers and contractors. Learn about the challenges faced by the industry, including increased claims, higher premiums, and policy adjustments.Guest speaker Brad Black, owner of High Performance Roofing, shares firsthand experiences and strategies for navigating these changes. Get insights on educating homeowners, the importance of better roofing solutions, and effective sales approaches in an increasingly complex market.Timestamps00:00 Introduction to the Podcast00:34 The Changing Landscape of Homeowner Insurance02:17 Impact of Severe Weather Events03:44 Regional Case Studies: Florida, Louisiana, and California08:21 Nationwide Trends and Financial Implications15:40 Legislative Reforms and Market Adjustments26:39 Impact on Homeowners and Contractors31:43 Interview with Brad Black: Adapting to Industry Changes34:19 Deductible Dilemma: Homeowners' Expectations vs. Reality35:13 Industry Shifts: Educating Consumers on Better Roofing36:46 Challenges with Deductibles and Insurance Policies37:26 Marketing Strategies: Texas Proof Roof and Class Four Shingles39:10 Educating Homeowners: The Importance of Quality Roofing49:41 Navigating Insurance Claims and Appraisals53:21 Final Thoughts and RecommendationsConnect with Seth HeckamanLinkedIn: https://www.linkedin.com/in/seth-heckaman-36b3861b/Website: https://isaiahindustries.com/Email: seth.heckaman@isaiahindustries.comFor more Construction Disruption, listen on Apple Podcasts or YouTubeConnect with us on Facebook, Instagram, or LinkedInThis episode was produced by Isaiah Industries, Inc.Construction Disruption was recently featured in this 15 Best Podcasts for Contractors list!This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

Join Todd Miller and Ryan Bell in this episode of Construction Disruption as they welcome John Stewart Hill, founder of The Good Contractors List (TGCL). Based in Texas, John shares his unique journey of faith and entrepreneurship that led to the creation of TGCL, a national platform revolutionizing how homeowners and contractors interact.TGCL is the first and only resource backing each contractor's work with a $25,000 guarantee, offering true peace of mind and a proven mediation process. Since 2011, TGCL has been committed to accountability, integrity, and craftsmanship, creating a community where both contractors and homeowners can trust and thrive. Don’t miss this insightful conversation about trust, character, and the future of the contracting industry.Timestamps00:00 Introduction and Host Greetings00:46 Introducing the Guest: John Stewart Hill02:20 John's Faith Journey and Life Epiphany06:14 The Birth of The Good Contractors List12:44 Challenges and Integrity in Vetting Contractors18:41 The Importance of Third-Party Guarantees23:02 Follow-Up Process and Contractor Challenges24:29 Contractor Costs and Community Building27:50 Vetting and Maintaining Contractor Relationships29:14 Future Vision for the Good Contractors List31:43 Impact of Renova Home Partners Bankruptcy35:36 Rapid Fire Questions38:52 Final Thoughts and How to Get InvolvedConnect with John OnlineLinkedIn: https://www.linkedin.com/in/johnstewarthill/Website: https://thegoodcontractorslist.com/For more Construction Disruption, listen on Apple Podcasts or YouTubeConnect with us on Facebook, Instagram, or LinkedInThis episode was produced by Isaiah Industries, Inc.Construction Disruption was recently featured in this 15 Best Podcasts for Contractors list!This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

In this episode of Construction Disruption, host Todd Miller and co-host Seth Heckaman from Isaiah Industries discuss the future of sales with bestselling author and leading sales coach Jeb Blount. Jeb shares his insights on fanatical prospecting, the impact of AI on sales, and the importance of emotional intelligence for sales professionals. He also introduces his new book, The LinkedIn Edge, and discusses practical strategies for leveraging LinkedIn for both fast and slow prospecting. Discover how to enhance your sales techniques, build stronger relationships, and stay ahead in the evolving landscape of sales.Timestamps00:00 Introduction and Welcome00:27 A Quick Story About Horses01:21 Introducing Jeb Blount02:40 Jeb's Journey in Sales and Leadership05:19 The Inspiration Behind 'The AI Edge'07:06 The Role of AI in Sales and Business14:50 The LinkedIn Edge: Enhancing Sales with AI19:13 Fast and Slow Prospecting Strategies25:54 Creating Buying Windows26:32 The Concept of Slow Prospecting27:12 Breaking Down the Book's Approach28:02 The Role of Emotional Intelligence in Sales28:23 AI and the Future of Sales30:04 The Consultant's Role in Modern Sales33:15 Advice for New Sales Professionals37:42 Sales Gravy's Services and Growth41:37 Family-Run Business Dynamics47:00 Rapid Fire Questions49:42 Conclusion and Contact InformationConnect with Jeb OnlineLinkedIn: https://www.linkedin.com/in/jebblount/Email: jeb@salesgravy.comWebsite: https://salesgravy.com/The LinkedIn Edge Book: https://amzn.to/47yYBJJFor more Construction Disruption, listen on Apple Podcasts or YouTubeConnect with us on Facebook, Instagram, or LinkedInThis episode was produced by Isaiah Industries, Inc.Construction Disruption was recently featured in this 15 Best Podcasts for Contractors list!This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

Join Todd Miller and Ryan Bell from Isaiah Industries as they kick off another engaging episode of Construction Disruption. This week, they're joined by Pete Dabbelt, Vice President of Sales and Marketing for G4 Marketing Group. Dive into G4's unique approaches to relationship marketing that focus on increasing referrals, customer retention, and reducing marketing costs for home improvement companies.Pete shares key insights into G4's four pillars of relationship marketing, success stories, and how their innovative strategies continue to benefit contractors. Learn how a systematic and consistent approach to customer engagement can significantly boost your business. Plus, get to know Pete through a fun rapid-fire round and hear his thoughts on work-life balance and personal legacy.Timestamps00:00 Introduction and Welcome00:45 Meet Pete Dabbelt: Vice President of Sales and Marketing at G4 Marketing Group02:45 Understanding G4 Marketing's Four Pillars04:22 G4 Marketing's Services and Client Success Stories08:52 The Importance of Relationship Marketing25:02 Getting Started with G4 Marketing28:33 Rapid Fire Questions with Pete Dabbelt33:19 Closing Remarks and Contact InformationConnect with Pete OnlinePhone Number: 614-558-2350Email: pete@g4mg.comLinkedIn: https://www.linkedin.com/in/digitalmarketingpro-dabbelt/Website: https://gfourmarketing.com/AI Notetaker: https://www.sybill.aiFor more Construction Disruption, listen on Apple Podcasts or YouTubeConnect with us on Facebook, Instagram, or LinkedInThis episode was produced by Isaiah Industries, Inc.Construction Disruption was recently featured in this 15 Best Podcasts for Contractors list!This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

In this episode of Construction Disruption, hosts Todd Miller and Scott Clifton from Isaiah Industries delve into the world of financing for contractors with guest Chris Scoville, CEO of Improvifi. Chris shares his unique approach to providing comprehensive financing solutions tailored for home improvement contractors. With a deep background in both construction and finance, Chris discusses how Improvifi offers lending solutions, sales training, support systems, mobile app technology, and a certified contractor network to help contractors grow. Learn about the importance of soft credit pulls, compliance in financing, and how proper training can transform a contractor’s business. This episode is packed with insights on making home improvement projects more affordable and scaling your contracting business successfully.Timestamps00:00 Introduction and Welcome01:34 Meet the Guest: Chris Scoville of Improvifi03:54 Chris's Journey and Passion for Home Improvement06:58 The Five Pillars of Improvifi11:01 Challenges and Solutions in Contractor Financing16:47 Understanding Soft Credit Pulls and Compliance22:51 Introduction to Improvifi Program School23:57 Advanced Training and Community Support24:51 Cost and Value of Membership26:57 Success Stories and Impact28:43 Ensuring Stability in Financing Programs31:57 Getting Started with Improvifi35:52 Rapid Fire Questions39:18 Closing Remarks and Contact InformationConnect with Chris OnlineLinkedIn: https://www.linkedin.com/in/cscoville/Website: https://www.improvifi.com/For more Construction Disruption, listen on Apple Podcasts or YouTubeConnect with us on Facebook, Instagram, or LinkedInThis episode was produced by Isaiah Industries, Inc.Construction Disruption was recently featured in this 15 Best Podcasts for Contractors list!This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp