In this inspiring solo episode, Sarah Kugelman shares the remarkable and deeply personal journey that led her to launch All Golden and the Going Golden podcast. From her early obsession with skincare to navigating acne struggles, corporate successes, and entrepreneurial pivots, Sarah candidly opens up about how beauty has always been both her passion and purpose. She dives into why she launched her latest brand—and this very podcast—to change the conversation around aging and beauty for women over 45.

Sarah speaks powerfully about how the beauty industry continues to overlook Gen X and Boomer women, despite their experience, purchasing power, and evolving self-awareness. She recounts moments of reinvention, shares why she left other ventures behind, and reflects on how society’s messaging around age impacted her identity and mission. Her story is one of rediscovery, resilience, and the bold belief that it’s never too late to launch something meaningful.

The key? Redefining beauty and aging on your own terms. Sarah reveals how she simplified her skincare routine with intention, created the products she couldn’t find elsewhere, and built a mission-driven brand that aims to uplift women in their second chapter.

What You’ll Discover in This Episode:

(00:14) Sarah’s lifelong passion for skincare and how it became a calling

(02:22) The career pivot that reaffirmed her commitment to beauty

(03:30) How negative messaging about aging inspired All Golden

(06:10) Sarah’s simple and effective skincare routine and why less is more

(13:54) The deeper mission behind Going Golden and embracing age publicly

(18:43) Her advice on reinvention, resilience, and finding purpose in the second chapter

Let’s Connect:

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All Golden Beauty Website

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My way to Going Golden

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