
Hosted by Dr. Jerry Kennedy · EN

I’m sure most of you know Dr. Kevin Christie from Modern Chiropractic Marketing. I’ve had him on the podcast before, and I’ve always enjoyed chatting with him. It had been a while so I decided to have him back on to talk about chiropractic. In this week’s chiropractic podcast, I talk with Dr. Kevin Christie. We talk about the importance of communication for successful chiropractors. We discuss why younger chiros may struggle with communication more than they did in the past. We also talked about a few random things including what we consider to be the dumbest thing that we ever spent money on while in practice. Let’s get into it! Modern Chiropractic Marketing Website: https://www.modernchiropracticmarketing.com MCM Mastermind West: https://www.modernchiropracticmarketing.com/mastermind-2024-west Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo

This week’s chiropractic podcast is a bit of a chiropractic marketing mashup. I talk about the problems that chiropractors face when they keep trying to hit marketing home runs. I discuss the dangers of ignoring business basics. I talk about a situation facing some Independent Contractors that makes me furious. I also discuss the importance of structure for your chiropractic practice and how to plan for the upcoming new year. Let’s get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo

Documentation is important for chiropractors, but it’s not something that most chiropractors get excited about. In fact, most chiropractors try to do the least amount of documentation possible. But does documentation have to be the worst part of practice? Is there a better way? In this week’s chiropractic podcast, I talk with Dr. Gregg Friedman about chiropractic documentation. We talk about documentation for insurance practices vs cash practices. We discuss the importance of proper documentation, the kind of results that chiropractors get from their care, and the secret to doing chiropractic documentation quickly and correctly. Let’s get into it! Got Documentation: https://gotdocumentation.com Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo

Jeff Langmaid is the host of The Evidence Based Chiropractor Podcast where he regularly dives into the latest chiropractic research. I’ve had him on my podcast in the past, but it’s been way too long. So this week, I invited him back. In this week’s chiropractic podcast, Jeff and I talk about 3 things that are essential for chiropractors if they want to be successful. We also discuss a few networking tips for chiropractors who are just getting started, and Jeff shares what he would like to see happen in the future regarding chiropractic research. You aren’t going to want to miss this. Let’s get into it! The Evidence Based Chiropractor: https://theevidencebasedchiropractor.com The Smart Chiropractor: https://thesmartchiropractor.com Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo

Not every chiropractor has staff, nor does every chiropractor need to have employees. But if a chiropractor has staff, that staff can either make or break the practice. Chiropractic staff issues are practice killers. In this week’s chiropractic podcast, I talk about the two things that chiropractors should value most when hiring staff. I also discuss the 3 crucial things that chiropractors need to get right to get the most out of their chiropractic staff and set their practice up for success. Let’s get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo

There are a lot of marketing options for chiropractors, but money and time are not limitless. So which marketing should a chiropractor choose to invest in? In this week’s chiropractic podcast, I talk about the difference between long-term and short-term chiropractic marketing. I talk about the upsides and downsides of each with the goal of helping chiropractors make better marketing decisions. Let’s get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo

Some chiropractic marketing mistakes are easy to overlook. This is one of them. Chiropractors often make the mistake of promoting chiropractic generally or a particular chiropractic technique, but they fail to promote themselves. In this week’s chiropractic podcast, I talk about what happens when chiropractors sell people on chiropractic generally instead of promoting their specific services. I also talk about the danger of chiropractors talking too much outside of their practices. Let’s get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo