Podcast
Sales Game Changers | Tips from Successful Sales Leaders
Hosted by Fred Diamond · EN
Institute for Effective Professional Selling founder Fred Diamond interviews top business-to-business sales leaders from companies such as AWS, AT&T, Oracle, Microsoft, Salesforce, Hilton and others about their sales journey, career highlights, mentors, and lessons learned while asking them to offer tips to help emerging sales professionals and leaders to grow their careers. It's an interview-style podcast that has become even more popular as sales professionals look for solutions in the new world of selling.
57episodes
Episodes
Newest firstAll episodes
How Baylor's Dr. Andrea Dixon Prepares Sales Students for the C-Suite
Feb 2600:33:21Tap to summarizeThis is episode 815. Read the complee transcription on the Sales Game Changers Podcast website. Watch the video of this podcast on YouTube here. This is an Office Hours – Sales Professors Unplugged sub-brand of the Sales Game Changers Podcast. The Sales Game Changers Podcast was recognized by YesWare as the top sales podcast. Read the announcement here. FeedSpot named the Sales Game Changers Podcast at a top 20 Sales Podcast and top 8 Sales Leadership Podcast! Subscribe to the Sales Game Changers Podcast now on Apple Podcasts! Purchase Fred Diamond's best-sellers Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know and Insights for Sales Game Changers now! On today's show, we interviewed Dr. Andrea Dixon, Executive Director, Center for Professional Selling, Baylor University. Find Dr. Dixon on LinkedIn. DR. DIXON'S TIP: "We can't just be preparing students for an initial role. We have to prepare students for their career and for life."
Transcribe →Running Effective Human Plus AI Selling Workflows with Zeev Wexler
Feb 1900:18:29Tap to summarizeThis is episode 814. Read the complete transcription on the Sales Game Changers Podcast website. Join the IEPS Selling Essentials Marketplace webinar with Zeev Wexler and Tom Snyder on February 24 at noon EST here. This is an episode of the "AI and Selling Effectiveness Podcast" with IEPS Selling Essentials Marketplace partner Zeev Wexler from Viacry. Watch the video of this podcast on YouTube here. The Sales Game Changers Podcast was recognized by YesWare as the top sales podcast. Read the announcement here. FeedSpot named the Sales Game Changers Podcast at a top 20 Sales Podcast and top 8 Sales Leadership Podcast! Subscribe to the Sales Game Changers Podcast now on Apple Podcasts! Purchase Fred Diamond's best-sellers Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know and Insights for Sales Game Changers now! This episode previews IEPS' February 24 webinar with Zeev Wexler and Tom Snyder, exploring how sales teams can move beyond casual AI use to build repeatable workflows with Microsoft Copilot that improve prospecting, qualification, and selling effectiveness. The conversation emphasizes "human + AI" — using AI as a true sales assistant while keeping emotional intelligence, trust, and relationships at the center of closing deals. Find Zeev on LinkedIn. ZEEV'S TIP: "AI is not going to replace you but if you don't learn how to use it, another salesperson who does will."
Transcribe →The Power Women Bring to Channel Leadership with Erika Irby of Veeam Software
Feb 1800:37:35Tap to summarizeThis is episode 813 Read the complete transcription on the Sales Game Changers Podcast website. The Sales Game Changers Podcast was recognized by YesWare as the top sales podcast. Read the announcement here. FeedSpot named the Sales Game Changers Podcast at a top 20 Sales Podcast and top 8 Sales Leadership Podcast! Subscribe to the Sales Game Changers Podcast now on Apple Podcasts! Purchase Fred Diamond's best-sellers Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know and Insights for Sales Game Changers now! On today's "Women in Sales Leadership," show, Center for Elevating Women in Sales Leadership President Gina Stracuzzi interviewed Erika Irby, Director, Channel Marketing, Americas for Veeam. Watch the video of this podcast on YouTube here. Find Erika on LinkedIn. ERIKA'S TIP: "Always choose yourself because that's when you become your most trusted, authentic leader. In the channel, trust and relationships are everything. Without them, you never get past the first conversation."
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How Academia and Industry Unite to Build Selling Professionals with Dawn Deeter of Kansas State University and Nate Lindstrom of Lockton
Feb 1200:40:22Tap to summarizeThis is episode 812. Read the complete transcription on the Sales Game Changers Podcast website. Watch the video of this podcast on YouTube here. This is an Office Hours - Sales Professors Unplugged sub-brand of the Sales Game Changers Podcast. The Sales Game Changers Podcast was recognized by YesWare as the top sales podcast. Read the announcement here. FeedSpot named the Sales Game Changers Podcast at a top 20 Sales Podcast and top 8 Sales Leadership Podcast! Subscribe to the Sales Game Changers Podcast now on Apple Podcasts! Purchase Fred Diamond's best-sellers Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know and Insights for Sales Game Changers now! On today's show, Fred interviewed Dr. Dawn Deeter, Director of the National Strategic Selling Institute at Kansas State University. She brought on one of her program's sponsors Nate Lindstrom at Lockton. Find Dr. Deeter on LinkedIn. Find Nate on LinkedIn. DR. DEETER'S TIP: "If you're a hiring manager, actively seek out nearby universities with sales programs. You'll gain years of advantage by hiring sales-ready graduates." NATE'S TIP: "The generalist is dying." The future belongs to specialists who deeply understand an industry and how their solution creates value inside it."
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How Rhett Epler at ODU Builds Career Ready Sales Professionals
Feb 500:29:57Tap to summarizeThis is episode 811. Read the complete transcript on the Sales Game Changers Podcast website. Watch the video of this podcast on YouTube here. This is an Office Hours - Sales Professors Unplugged sub-brand of the Sales Game Changers Podcast. The Sales Game Changers Podcast was recognized by YesWare as the top sales podcast. Read the announcement here. FeedSpot named the Sales Game Changers Podcast at a top 20 Sales Podcast and top 8 Sales Leadership Podcast! Subscribe to the Sales Game Changers Podcast now on Apple Podcasts! Purchase Fred Diamond's best-sellers Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know and Insights for Sales Game Changers now! On today's show, Fred interviewed sales professor Rhett Epler at Old Dominion University. Find Rhett on LinkedIn. RHETT'S TIP: "To see somebody get into a great career just changes their life. To be even a small part of that is one of the most underrated privileges this job has to offer."
Transcribe →The Sales Advantage of Ethical Influence at hear.com with Brian Ahearn
Jan 2900:36:34Tap to summarizeThis is episode 810. Read the complete transcript on the Sales Game Changers Podcast website. The Sales Game Changers Podcast was recognized by YesWare as the top sales podcast. Read the announcement here. FeedSpot named the Sales Game Changers Podcast at a top 20 Sales Podcast and top 8 Sales Leadership Podcast! Subscribe to the Sales Game Changers Podcast now on Apple Podcasts! Purchase Fred Diamond's best-sellers Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know and Insights for Sales Game Changers now! On today's show, Fred discussed influence in the sales process with Cialdini-trained expert Brian Ahearn, author of "Influencing People: Powerful Everyday Opportunities to Persuade hat are Lasting and Ethical." He was joined by Veit Albert, VP of Sales at hearing aid company hear.com. Find Veit on LinkedIn. Find Brian on LinkedIn. VEIT'S TIP: "Influence is responsibility. You can use it to push people or to lift them up." BRIAN'S TIP: "Customers won't buy from you just because they like you, but they'll probably never buy from you if they don't."
Transcribe →Sales Managers Sound Tips for Holding Team Members Accountable for Their Own Success with Corporate Culture Expert Shelley Smith
Nov 1, 2020Tap to summarizeThis is episode 285. Read the complete transcript on the Sales Game Changers Podcast website. SHELLEY'S TIP TO EMERGING SALES LEADERS: "To get ahead, go to your direct manager and ask them what does success look like at the end of the day, at the end of the week, at the end of the quarter so that you know what's expected? When there's clarity around expectations, it's easier to be accountable. When I really know what's expected of me, it's easy for you to come back and hold me accountable when you and I both articulated what the outcome is supposed to be."
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