Need more website traffic? Maybe it’s time to update your SEO and keyword strategy! This question comes directly from a member of the Organic Marketing Framework student community. Listen in as I break down what to analyze before you revamp your SEO strategy and how often you need to analyze your SEO strategy and do keyword research.

Is SEO a set-it-and-forget-it strategy? How much maintenance does a good SEO strategy require? Do I need to create content everrrryyyy single day like I do with other online marketing strategies? (ie, Instagram, tik tock, threads, FB and WHATEVER ELSE)

The fact is, while SEO-focused marketing is WAYYY more set it and forget it than any other online marketing strategy, it still requires SOME maintenance or refreshing. But how? What do you NEED to do to re-evaluate your SEO strategy and how often do you need to schedule time in?

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