
Hosted by Faith Hanan Marketing Strategist, Copywriter, Christian Business Coach, Barrel Racer · EN

Traffic is great, but traffic that does not turn into leads is just attention leaking out of your business. In this episode, I’m digging into why your website isn’t converting, even if your SEO is working. Because as much as I love traffic, rankings, and getting more eyeballs on your business, those numbers only matter if they help move the right people toward the next step. We’re talking about the connection between SEO, website conversion, copywriting, positioning, and sales strategy for small business owners who want their website to do more than look nice. Inside this episode, I’ll walk you through: The difference between getting found and getting chosen Why your copy needs to help people make a decision What weak positioning sounds like and how to make it stronger Why confused buyers leave instead of asking follow-up questions The exact questions to ask when reviewing your homepage or services page If your website gets traffic but not enough leads, this episode will help you figure out where the disconnect is happening. Apply for a Website Strategy Fit Call Here Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps Get the Keyword Research Kickstart- Cut ALL the fluff and Learn how to use Ubersuggest the easiest and most effective way possible- in less than an hour! Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week. Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here! Join the Facebook Group Email info@faithhanan.com

I know, I know, this is NOT the typical "how to make more money with your website & content" topic. However, the truth of the matter is, as a woman, I have had to learn how to work WITH my body to work smarter NOT harder. While I gave 4 super valuable tips on how to create higher quality content more easily in the last episode, this method builds right on top of that. I know you probably didn’t come to a podcast called Simple SEO and Marketing expecting to hear about cycle syncing and content creation… but here we are, friend. And honestly? This has been one of the most helpful things I’ve learned for making content creation feel easier, faster, and less like I’m fighting myself. In this episode, I’m breaking down how I create content according to the four phases of my cycle and how you can use the same idea to plan your content, batch your work, record podcast episodes or videos, write faster, upload, optimize, reflect, and rest. In this episode, we’ll talk about: Why some tasks feel easier during certain times of the month How to match your content tasks to your energy When I like to plan content, record, write, upload, and analyze Why batching works even better when you stop ignoring your body How this can help you create better content in less time This one might feel a little unexpected, but if you are a woman creating content for your business, I truly think it could be a game changer. Get the same custom GPT I use to turn a podcast episode (or YouTube audio) into a blog that drives sales! Audio to SEO Custom GPT. Use the code PODCAST to save 10% Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps Get the Keyword Research Kickstart- Cut ALL the fluff and Learn how to use Ubersuggest the easiest and most effective way possible- in less than an hour! Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week. Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here! Join the Facebook Group Email info@faithhanan.com

Feeling tired, busy, and still trying to create content that actually grows your business? Same. In this episode, I’m sharing how to create higher quality content in less time without handing your whole content strategy over to AI or spending half your week staring at a blinking cursor. We’re talking about the behind-the-scenes systems that make content creation faster, easier, and a whole lot less brain-draining. I’ll share what changed in my own workflow, why AI is not the magic fix everyone wants it to be, and the one content habit that can save you hours when your brain is tired and “no worky.” If you’ve ever felt like creating one blog, podcast, email, or post takes way longer than it should, this episode will give you a more practical way forward. And if you want help turning your audio content into SEO-friendly blogs, grab my Audio to SEO Custom GPT below. Get the same custom GPT I use to turn a podcast episode (or YouTube audio) into a blog that drives sales! Audio to SEO Custom GPT. Use the code PODCAST to save 10% Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps Email info@faithhanan.com

So many people think that they are "doing SEO", but in reality... the strategy they are using isn't actually doing anything for their business. Yes, SEO does take some work, but let's make sure that the work you are doing it actually doing work for your business and website conversion. Use this episode as a "check up" for your SEO strategy. Jump into this live cohort of the Simple SEO Framework & Guided Group Program. Save $700 now through May 5. Head on over to faithhanan.com/framework to save your seat! Spots are limited!

Have you ever felt like you have tried and tried and TRIED to grow your business using great content marketing and STILL feel like you're spinning your wheels? Well, Lani has been there too, and she's sharing all about it today. She had already done the research. Tried the blogging courses. Spent the time. …and still felt stuck. Not because she wasn’t trying—but because nothing was actually clicking. In this episode, you’ll hear: Why all that information still wasn’t helping What was taking so much time behind the scenes The shift that finally made SEO feel clear and doable How she started making real progress without more hours (actually, even LESS time than she was previously spending) If you feel like you “know a lot” but still don’t feel clear—or don’t have time to figure it out—this one’s for you. And- If you’re ready for some SERIOUS needle moving in your business, jump into the Live Corhort for Simple SEO Framework & Guided Group Coaching. AND, bonus, it is $700 OFF now through May 5! Head on over to faithhanan.com/framework to save your seat! Spots are limited!

If you've ever wondered if making massive changes to your website-specifically your homepage copy will actually pay off, you are not alone. When I told April that she needed to expand her homepage copy (by a lot) she looked at me like I was plumb crazy. To put it bluntly, April didn’t think this would work. In fact… she pushed back on it. But after making one key shift in her homepage copy, she booked multiple clients—and fast. In this episode, you’ll hear: What she resisted at first (and why it mattered) The exact shift that led to 4 clients in 2 weeks Why her website—not her content—was the missing piece What changed when her messaging finally clicked If you’ve ever thought, “I don’t know if this will actually work for me…” — this one will hit close to home. And- If you’re ready for some SERIOUS needle moving in your business, jump into the Live Corhort for Simple SEO Framework & Guided Group Coaching. AND, bonus, it is $700 OFF now through May 5! Head on over to faithhanan.com/framework to save your seat! Spots are limited!

How do you decide HOW to learn new things for your business? Do you just need to get scrappy and DIY it? Should you purchase a course? Or do you need a group program? Sure, it would be awesome to have everything done FOR you in your business (and life, lol), but the reality is that, as small business owners, we need to learn a LOT of skills and wear a lot of hats. Listen in to learn: The filter that I run my business learning purchase decisions through (heck, even my life learning decisions) The Pros and Cons of each type of learning. The main factors that you need to consider! And- If you’re ready for some SERIOUS needle moving in your business, jump into the Live Corhort for Simple SEO Framework & Guided Group Coaching. AND, bonus, it is $700 OFF now through May 5! Head on over to faithhanan.com/framework to save your seat! Spots are limited!

If your content isn’t turning into sales…Something is broken. Because you should be able to draw a direct line between your content marketing and your revenue—and if you can’t, we need to fix it. In this episode, I’m breaking down four reasons your content isn’t converting—and what to do about it so you can actually improve your lead generation and ROI. We’re getting into: Why you might be talking about the wrong problem How talking to the wrong people (or the right people at the wrong time) kills sales The real impact of inconsistency in your content strategy Why a lack of systems keeps your content from compounding What needs to shift for your content to actually produce revenue If your content feels like a whole lot of work with not a lot of return, this episode will help you pinpoint exactly what’s off. And if you’re ready to fix it, come join me inside Content Systems for Sales. Save your spot inside Content Systems for Sales and learn the 3 secrets to stop spinning your wheels and start getting leads from your content. Email info@faithhanan.com with any questions

Confession: I am the reason content systems even exist. 😅 Because if left to my own devices… we are in full on squirrel mode. In this episode, I’m walking you through the five components your content system has to have if you want it to actually drive sales—without losing your mind or working 24/7 in the process. We’re talking about: Why your system has to fit how your brain works Why this is so much bigger than ClickUp vs Asana vs Trello How to make your content actually support your sales Why tracking where you are in the process matters more than you think The real reason timing your content is so important How to create a system you can actually repeat (instead of starting over every time) If your content process feels messy, inconsistent, or way harder than it should be… this is for you. If you're ready to finally have content that converts consistently, join me inside Content Systems for Sales and learn the 3 secrets to stop spinning your wheels and start getting leads from your content. LIVE April 28 at 12,2, or 6 pm! It's free! Only 1 hr long, and you're guaranteed to learn something. Email info@faithhanan.com with any questions

“Just get more traffic.” They say. I will fix everything they say. That’s the advice everyone gives… and it’s one of the biggest lies in content marketing. In this episode, I’m breaking down why chasing more clicks isn’t the same as building a profitable business—and how this mistake can quietly wreck your ROI over time. We’re unpacking: Why traffic does NOT always equal revenue The difference between visibility and true lead generation How organic leads actually work in a business (not a blogger model) Why the type of traffic matters more than the amount How to start attracting people who are actually ready to buy If you’ve been focusing on traffic but not seeing results, this episode will show you why. Save your spot inside Content Systems for Sales and learn the 3 secrets to stop spinning your wheels and start getting leads from your content. Email info@faithhanan.com with any questions 3 Secrets to stop spinning your wheels and start getting leads from your content