What if building a business didn’t take you away from your family… but actually gave you more time with them?

In this episode of The Forties Formula, we sit down with Michelle Hon — entrepreneur, mum of three, and the woman behind the “Chill Mom” philosophy — to challenge everything we’ve been told about ambition, motherhood, and what it really takes to build a successful business.

Michelle shares how she went from being a stay-at-home mum and blogger to building multiple businesses, all while working from home and staying present for her children. Her approach isn’t about doing more — it’s about doing things differently.

If you’ve ever felt the tension between wanting more and feeling guilty for it, this episode will shift how you see both.

✨ In this episode, we cover:

• Why a business should work for you — not the other way around • The difference between being self-employed and running a business • How to structure your day to work fewer hours (and still grow) • The truth about mum guilt — and why it might not be a bad thing • How to calculate your hourly rate and stop undervaluing your time • The “gap” strategy to confidently increase your pricing • Why motherhood can actually make you a better entrepreneur

⏱️ Timestamps

00:00 Challenging the idea that you can’t have both 01:13 Michelle’s journey from blogger to business owner 03:20 Identity shifts in early motherhood 05:03 The biggest misconception about building a business 06:18 The “Chill Mom” philosophy explained 07:36 Creating structure through family values 11:31 The 5-hour workday approach 13:09 Nutrition and routines during busy weeks 15:05 Understanding and reframing mum guilt 17:44 Why motherhood builds entrepreneurial skills 19:43 Business vs self-employed — what’s the difference? 22:53 Rethinking how you value your time 27:06 Pricing and positioning for growth 30:03 Lessons from kids and simple business ideas 33:47 Hot or Hype: midlife myths 41:01 Michelle’s Forties Formula

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📱 Connect with us

Instagram: https://www.instagram.com/thefortiesformula Jasmin: https://www.instagram.com/eat.with.jasmin Amanda: https://www.instagram.com/coachamandalim Michelle: https://www.instagram.com/chillbossmom

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🏷️ Tags

mompreneur, business systems, entrepreneurship, work from home, women in business, mum guilt, six figure business, setting boundaries, midlife women, The Forties Formula