Podcast
The Takeover with Tim and Cindy
Hosted by Tim and Cindy Dodd · EN
Ready to dominate your market? The Takeover is your go-to podcast for growth strategies that work. Whether you’re leading a company, driving marketing initiatives, or closing sales, these battle-tested strategies will help you scale. Each episode breaks down big ideas into actionable steps empowering you to generate more leads, drive more sales, and scale your business. Tune in for real advice delivered by world-class marketers & business leaders to help you dominate in all areas of Sales & Marketing. Let’s Get Winning!
18episodes
Episodes
Newest firstAll episodes
How Great Leaders Build Teams That Last with Kate Alavez
Jan 1200:36:59Tap to summarizeMost leaders talk about culture. Very few know how to build it in a way that actually scales.In this episode of The Takeover, we sit down with Kate Alavez, President of PromoShop, Inc., to unpack what it takes to grow inside one organization, lead through change, and build a people first culture that lasts for decades.Kate shares her journey from an entry level role to the president’s seat, the role visibility played in her growth, and why humility and performance must coexist at the highest levels of leadership. We also dive into how PromoShop has stayed adaptable through industry shifts, how sales and operations work as one team, and where promotional merchandise is headed next.If you are a founder, executive, or emerging leader focused on longevity, trust, and execution, this conversation delivers a real signal.In this episode, you’ll learn:[00:44] The key moments that shaped Kate’s leadership journey[03:37] Why visibility accelerates opportunity inside organizations[06:29] What a people first culture actually looks like day to day[11:10] How sales and operations stay aligned as one team[14:54] The values that have kept PromoShop thriving for over 20 years[19:34] How merchandise has evolved into a brand experience[21:25] Using AI responsibly without losing human connection[27:36] Leadership non negotiables for long term successConnect with Kate AlavezWebsite: www.promoshopinc.comLinkedIn: Kate AlavezRESOURCES BELOW!Download The Free Outbound Sales Playbook:Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.Join The Takeover Community:Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.About The Hosts:Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:Tim’s LinkedIn, Tim’s InstagramCindy’s LinkedIn, Cindy’s InstagramAbout PEMA.io:Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover
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We Analyzed 150 Million LinkedIn DMs. 7 Rules That Actually Book B2B Meetings
Dec 2600:22:24Tap to summarizeIf your LinkedIn outreach feels flat and your inbox is full of replies that go nowhere, this episode gives you a sharper path forward.We analyzed 150 million LinkedIn DMs across more than a thousand B2B campaigns. Seven patterns kept repeating in the highest converting messages. We walk through them at a high level so you can start spotting what to fix, what to simplify, and what to stop doing entirely.You will hear why some messages get opened immediately, why others get skipped without a second thought, and what a few subtle shifts can do for your acceptance and reply rates. If you're serious about booking more B2B meetings with direct outreach, this episode gives you the signal without spoiling the strategy.Chapter Markers:[01:11] Message length and inbox visibility[03:36] Personalization that hurts more than it helps[05:28] Connection requests and prospect psychology[09:21] Free value offers and faster momentum[13:38] Specific outcomes and numbers that stop the scrollRESOURCES BELOW!Download The Free Outbound Sales Playbook:Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.Join The Takeover Community:Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.About The Hosts:Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:Tim’s LinkedIn, Tim’s InstagramCindy’s LinkedIn, Cindy’s InstagramAbout PEMA.io:Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover
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From 80K in Debt to over 100M in Revenue using Referral Engines (with Tyler Wagner)
Dec 1600:41:34Tap to summarizeWhat would your business look like if you could scale to 25M a year without paid ads, funnels, or complicated tech stacks? In this episode, we sit down with Tyler Wagner, founder of Authors Unite and the force behind thousands of bestselling authors.Tyler breaks down the unconventional growth model he used to build a multi-eight-figure business. He explains why he ignored traditional marketing, how he created a referral engine that compounds, and why consistency and volume will outrun everything else when it comes to scaling.If you want to understand how the top players think about partnerships, outbound, and high-ticket sales, lock into this conversation. This is a rare behind-the-scenes look at what it takes to win at a very high level.We discuss:- Creating the first bestselling authors- The moment his first business took off- Building momentum through referral partners- Scaling to multi-eight figures- What winning looks like at this stageConnect With Tyler Wagner: Authors Unite: https://authorsunite.com Partner Profits: https://partnerprofits.ioRESOURCES BELOW!Download The Free Outbound Sales Playbook:Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.Join The Takeover Community:Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.About The Hosts:Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:Tim’s LinkedIn, Tim’s InstagramCindy’s LinkedIn, Cindy’s InstagramAbout PEMA.io:Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover
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The Agency Landscape is Changing & 3 Moves to Dominate in 2026
Dec 400:27:32Tap to summarizeThe agency world is in a shakeup. AI is changing how work gets done, how in-house teams are structured, and which agencies even make the shortlist. On top of that, buyers are more risk averse, sales cycles are tighter, and the old pitch decks are falling flat.In this episode, we pull back the curtain on what we are actually seeing across hundreds of agencies behind the scenes. There is a clear pattern between the agencies that are quietly breaking records and the ones that feel like they are pushing a boulder uphill. It comes down to three specific shifts.We talk about the kind of offer that gets a yes without six months of internal approvals, why traditional “awareness first” marketing is losing ground to outcome based campaigns, and how founder visibility is turning into one of the strongest growth channels for agencies in 2026.If you run a marketing, digital, creative, or PR agency and you want to stay off the chopping block, this episode will show you how to adjust before the market forces you to.Key topics + chapter markersWhy the agency landscape is shifting in 2026Risk removal and “land and expand” offersThe end of traditional marketing playbooksFounder visibility as a growth engineThe three questions every agency should ask before 2026Schedule a call with our team to see how we can help your agency scale lead flow and sales meetings with direct outreach and LinkedIn authority content.RESOURCES BELOW!Download The Free Outbound Sales Playbook:Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.Join The Takeover Community:Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.About The Hosts:Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:Tim’s LinkedIn, Tim’s InstagramCindy’s LinkedIn, Cindy’s InstagramAbout PEMA.io:Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover
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Win 2026 Before the New Year Even Starts
Nov 2700:15:35Tap to summarizeThere is a pattern that appears every year. From November through the end of December, most companies ease up. Sales slows, content slows, follow up fades. Yet this is the stretch where decision makers consume more content than usual. It is the moment when effort compounds faster and where the smallest moves today create outsized returns in January.In this episode, we walk through how to turn these weeks into your advantage. You will hear how we have used this season to drive strong revenue and how that momentum transforms the first quarter that follows. You will also learn the three steps you can use right away to build pipeline, increase visibility, and strengthen relationships while others disappear.If you want January to feel different, this is where the shift starts.Key Topics + ChaptersWhat the rebound effect is and why it mattersHow early effort becomes amplified in JanuaryHow to create the reason for the season for your prospectsWhy content consumption rises while content creation dropsHow to keep pipeline warm while competitors shut downLet’s Get Winning!RESOURCES BELOW!Download The Free Outbound Sales Playbook:Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.Join The Takeover Community:Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.About The Hosts:Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:Tim’s LinkedIn, Tim’s InstagramCindy’s LinkedIn, Cindy’s InstagramAbout PEMA.io:Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover
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From Burnout to 100K Months Using Neuroscience with Dawn McGruer
Nov 2000:40:22Tap to summarizeWhat if the secret to scaling to 100K months wasn’t more hustle—but rewiring your brain?In this powerful episode of The Takeover, we sit down with award-winning strategist, bestselling author, and top 1% business growth coach Dawn McGruer, who’s helped over 30,000 entrepreneurs generate more than €45 million in revenue. Dawn shares how she went from burnout to building multiple seven-figure companies, and the neuroscience behind sustaining that level of performance.We dive into:How to regulate your nervous system to make better business decisionsWhy most founders sabotage scalability before they ever startThe 1.8 percent problem…and what’s truly holding women back from seven figuresThe five critical factors behind every scalable business modelHow to infuse humanity back into marketing in a world obsessed with funnelsThis episode reveals how mindset, biology, and business intersect, and how rewiring your subconscious could be the competitive edge you’ve been missing.Chapters 00:00 – Welcome & Dawn’s journey from agency founder to global coach 07:10 – The “billionaire brain” and how your nervous system affects growth 16:25 – Building a business model around your life (not the other way around) 27:40 – Humanizing sales: why connection beats automation 38:05 – Avoiding burnout and staying in peak performance 45:50 – Millionaire Mindset & Scaling Systems and what’s next for DawnConnect with Dawn:Visit www.dawnmcgruer.comFollow Dawn on LinkedIn and Instagram: @dawnmcgruerRESOURCES BELOW!Download The Free Outbound Sales Playbook:Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.Join The Takeover Community:Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.About The Hosts:Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:Tim’s LinkedIn, Tim’s InstagramCindy’s LinkedIn, Cindy’s InstagramAbout PEMA.io:Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover
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LinkedIn Authority: Go From Invisible to In-Demand on LinkedIn To Generate Inbound Leads (with Cindy Dodd)
Nov 1300:36:16Tap to summarizeIf you are invisible on LinkedIn, you do not exist. In this masterclass, we break down how the most successful leaders turn LinkedIn into a reputation engine that pulls in speaking invites, media features, partner DMs, and high-intent leads. We’ll show you how to create a clear profile, a simple content engine, and consistent authority signals that make your name the answer when buyers search. We share the exact profile elements to fix first, the content pillars to pick, and the posting cadence that compounds trust so sales cycles shrink and talent comes to you. Ready to go from silent to sought-after? Lock in.What we coverThe 5 profile elements that shape perception fastHeadline formula that turns your role into a magnet for searchesThe About section structure that sells your value in secondsThe three content pillars rule and how to choose yoursFormats that fit your style so you actually stay consistentThought leadership, educational posts, and personal stories that move buyersCommit to the 90-day LinkedIn Authority challenge, then tag us on your first post so we can amplify it & support your journey! Apply to the LinkedIn Authority Inbound Engine BETA Cohort. RESOURCES BELOW!Download The Free Outbound Sales Playbook:Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.Join The Takeover Community:Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.About The Hosts:Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:Tim’s LinkedIn, Tim’s InstagramCindy’s LinkedIn, Cindy’s InstagramAbout PEMA.io:Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover
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Create a People-First Culture: Robert Levin’s Journey to Empowering Teams!
Oct 3, 2024Tap to summarizeWhat does it take to build a thriving people-first culture?Rob Levin, co-CEO of Work Better Now, shares his journey of empowering teams and growing his company by 3000% by putting talent first. In this episode, Rob breaks down how focusing on team culture, delivering "wow" experiences, and leveraging global talent have been the key to his company’s success.If you're looking to build a business that prioritizes people and creates lasting impact, this episode is for you:[01:57] Company Growth and Referral-Driven Success[07:26] What Strategies Are You Using to Grow Beyond Referrals?[10:43] What Does a "Wow" Client Experience Look Like?[19:14] Core Values[23:53] What Would You Do If You Lost Everything?[28:04] How to Get Involved with Work Better NowConnect with Rob:Website: https://www.workbetternow.com/LinkedIn: https://www.linkedin.com/in/robertslevinRESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points. Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter. About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram: Tim’s LinkedIn, Tim’s Instagram Cindy’s LinkedIn, Cindy’s Instagram About PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover
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