Hello, tiny sparks readers! Have a new podcast episode for you today about my thoughts on the endless optimization of healing. Before we dive in, I want to share something tender and exciting. I have just started writing a book and was recently accepted into a 12-month writing program to help bring it to life, with the hope of it landing in the world in 2026. If you want to be part of that process and help me actually make it happen, you can join me over on Patreon, where I will share in-progress pieces, reflections, and the middle of shaping this work. There are a few tiers, including one that offers a live meeting every month where I answer your questions personally. If this episode landed for you and you want to support this book growing from an idea into something you can hold in your hands, your presence there really does make a difference. In addition, becoming a paid subscriber here supports my writing, too, and you get to join our wonderful book club! Whether you’re a free or paid subscriber, thank you for being here. If you have questions, curiosities, or things you’d love to see addressed in my book, don’t hesitate to drop me a line or leave a comment below!

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Okay, today I want to talk about something that might sound a little bit strange coming from someone who literally teaches about healing for a living, but I am so, so tired of the self-help industry and especially the social mediafication of the self-help industry. Of course, I am not tired of people wanting to feel better. Of course, we want to feel better.

And of course, we are trying to find any amount of information we can to help us feel better. And I’m not tired of those of us who are curious or want to grow or want to explore nervous system work or trauma healing. But I am so tired of the way that healing has been turned into a product for us to consume and complete and be perfect at and overachieve at and try harder at, like a course you have to pass or some kind of project that you have to finish.

And if you are someone who tends to live in your head, who’s always been the high achiever, the eldest daughter, the responsible one, the intellectualizer, you probably know exactly what I mean. You go into this idea of healing or being more present in your life or getting unstuck, moving toward what you want for yourself, using the same tools that have always worked for you. You research, you read, you analyze, you organize the information in your mind.

And once you set your mind to it, you decide that you’re going to do this right. And the internet is set up for the parts of us that think that we can do this perfectly by making a plan and trying harder and researching it to the bitter end. That is what the self-help world, especially the self-help world on social media, is built upon.

And it gives us this steady stream of little bite-sized promises. Do this journal prompt, reflect on your year, say an affirmation, set a boundary, cut contact, breathe in this way, no, breathe in that way, cold punch, don’t cold punch, stretch your hips, drink your water, take your supplements. And there’s this message that if you can get the formula just right, if you do enough, if you try hard enough, if you’re good enough, you will finally be okay, feel good, have the life you want, and specifically have the life that you might see represented on social media.

People who seem so happy, so successful, perfect family, perfect house, perfect friends, plenty of money. And so it’s normal that we’re drawn toward these things. We want there to be something that we can do that will make us feel okay.

Of course, some other part of us also deeply resists that because it feels impossible. We feel stuck in this bind of needing to be perfect to be okay, but feeling like it’s impossible to actually follow through with all of those things. And that’s not because there’s anything wrong with you.

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It’s because our brain works based off old learnings getting landed into the present. It’s so, so understandable that we want something to be a checklist that we can move through and complete. We want to fill out a worksheet.

We want to make a few meals, take a few supplements, do some deep breathing, and wake up in a completely different place with a different relationship to ourselves and to the world. A different job maybe, a different personality, a different partner, a different relationship to money, whatever it might be. But that’s not how these patterns that were built for survival reorganize themselves.

And for those of us who grew up reading the room constantly, reading people around us constantly, knowing the sound of everyone’s footsteps and whether it meant they were happy or angry, then people-pleasing, intellectualizing, perfectionism, overachieving are not random bad habits and they’re not personality traits. They are learned responses to our environments. If we learned that having big feelings got us shamed or ignored, then shutting down those feelings makes a lot of sense.

If you rewarded and celebrated every time you achieved or functioned so well, took on more and solved the problem, then of course that learning would get set up in your brain to say, this is what makes me good and worthy. And many times it’s subtle, right? Like sometimes we had very clear trauma or sometimes it was very clear that our parents criticized us when we had emotions or sent us away. But oftentimes it’s so much more subtle than that.

It’s an ongoing experience of being misattuned to. If you are a joyful, playful little child born to parents who are under immense stress and they themselves are intellectualizers or incredibly rational people who don’t know how to deal with their own feelings, it’s not that they might hurt you or punish you when you have feelings, but they themselves might become overwhelmed. And so then we learn, uh-oh, when I am playful, silly, joyful myself, people around me get overwhelmed and that makes me feel stressed and unsafe because I need my caregivers to be okay.

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Or maybe it’s our peers, maybe it’s our teachers. And yes, we can have experiences in our adult life that impact us as well. But all of these things get coded in our brains as roots of safety, worth, value, and connection.

So then you come into healing spaces because sometime in your life, and it’s usually later on in our life, it starts to take more of a toll. And maybe we notice physical symptoms, maybe we feel slightly depressed, disconnected, anxious, but we’re not sure why, kind of stuck or dissatisfied in our lives, and we want to fix those patterns. But things start to get slippery because we might feel this pull into healing and we turn it into another pattern.

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We want to be good at it, we want to solve it, we want to get an A in therapy, we want to do trauma recovery work, check it off the list, let them be codependent no more, get our body to stop keeping the score, and then we will be good enough to deserve to rest and relax. And this is where self-help becomes so incredibly toxic because so much of it mirrors the very same culture that we have already been mired in and are already burned out from. There is a focus on progress, optimization, and improvement of our behavior.

Even somatic work has become an idea that you need to optimize your nervous system, you need to optimize your body. If you’re an intellectualizer, you just need to learn how to track your body. Somatic work, somatic work, fix your nervous system, stretch your hips, and then you can let all your emotions go and then you will be well.

So it’s pressure, pressure, pressure, morning routines, five-step systems, and very, very tidy before and after stories, which just feeds right into those beliefs. And the brain says, see, if you just try hard enough and plan enough and analyze enough, and then you can finally be worthy and be good. And these other people did it.

Why can’t you? Why can’t you be more productive, more regulated, more aligned? Why can’t you follow through with these activities? And so maybe you try it. You know, you see the posts on Instagram and you give it a try. You do the journaling, the affirmations, try to track your body.

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And for a little while, that can feel exciting. And we get a little dopamine, we get a little oxytocin, we feel a spark that this will be the thing, the thing that finally makes it okay for us to say no, to be present, to want something different, to have needs, to not have to worry about being disapproved of, to not have to explain ourselves and criticize ourselves constantly. But then eventually something happens.

Either we turn on ourselves or we stop doing the things because we’re tired or exhausted, or some part of our brain says, nope, that’s not safe. You’re going off the survival pathways. Maybe someone gets disappointed in us.

A relationship shifts and boom, we’re right back in those old patterns, overthinking, overexplaining, over-apologizing, over-criticizing. And now that we have all these self-help messages, when we see that happen, because of course we can observe it, right? We can observe these things happening. Well, the only answer is that it must be something wrong with us.

And then we get fed this message that we’re too self-aware. And then maybe we go to therapy and we even get told we’re too self-aware for therapy. We already know so much, so why are we here? Which again just f...

When healing becomes another project (free podcast)