Podcast
Wears My Podcast
Hosted by WMTV LDN · EN
Wears My Tv presents 'Wears My Podcast' hosted by co-founder of the platform, Jerome Totimeh (JT). The Wears My Podcast fills the void in the current fashion podcast landscape by sharing the stories of up and coming designers, experienced and trailblazing industry professionals and well established fashion heads all in one place. The podcast features guests from all corners of the fashion world, from streetwear to high fashion brought together by their desire to inspire the next generation. Through sharing the learnings of the different guests the podcast will keep you inspired, informed and of course entertained, but more importantly, better equipped to succeed in your own fashion journey.
Follow us on instagram at Wmtv_ldn and subscribe to our YouTube channel at WMTV LDN. Hit us up with any ideas for guests you'd like to see on the pod or any topics you think would be good for us to discuss. This podcast is for you. Keep it locked
12episodes
Episodes
Newest firstAll episodes
Mr FullyPaid - The East Ender who turned £500 into a successful streetwear brand
Jan 28, 202401:13:26Tap to summarizeFor this episode we were joined by Mr FullyPaid (FP), Co-Founder of streetwear brand FullyPaid.Raised in East London to Ghanaian parents, FP had no intention to make the foray into fashion, it was instead football that took all of his time and effort. However after being released by AFC Wimbledon in his mid-teens, he saw himself at a crossroads. With not much going on for himself at the time FP's cousin came to him with the idea of starting a brand, it is here where FullyPaid was born. Nearly 7 years down the line FullyPaid has gone from a local hackney based clothing-line to a global streetwear brand. This is no fluke and is testament to the hard work FP and his team have put in to constantly develop the brand. Throughout the episode FP shares the story of how the brand got to where it is now. He tells the story behind many of the brands most significant moments such as it's collaboration with the viral Spain based brand Trikko, their collaboration with the original TopBoy and cultural icon that is Ashley Walters, the role they played in the viral drill hits from Hazey and Benzz, and much, much more. In a relatively short space of time we've seen the brand continually evolve. Right now the brand is in the midst of another evolution as it slowly transitions into a more luxury streetwear brand. If you haven't seen their FullyPaid dreams collection make sure you check it out its cold! FP shares why this transition is happening and also whether the risk has paid off!One thing that stood out to me in this episode was FP's transparency. Over the few years of knowing each other I've seen how willing FP is to share the many keys he's learnt from his time in fashion, largely due to the fact that he himself had no clue about this industry once up a time. As a result this episode is littered with gems on how to build a successful brand including how to build a functioning team, how to best market your brand, how to build the right connections and much more. Fully Paid have started the year in great form, with their Fully Paid dreams collection continuing to garner global attention with it being seeing on several musicians and NBA superstars including none of other than the living legend Bobby Shmurda and Brooklyn nets star Dennis Smith Jr. Make sure you stay locked in, they're due to have a BIG year. Follow Mr Fully Paid's Instagram now to see how turns Fully Paid dreams into reality and follow the FullyPaid brand page to keep up to date with their latest drops!
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Arif Ferdous - The driven designer bringing love and positivity into the streetwear scene
Dec 31, 202301:21:43Tap to summarizeFor this episode we were joined by Arif Ferdous founder of the eponymous streetwear brand.I've been following Arif and the brand for some time now and I've seen progression in every drop! I think now was the best time to get Arif on the pod as the brand is in a place where it has several recognisable pieces and has firmly positioned itself as one of the frontrunners in the British luxury streetwear space. Born to Bengali parents and growing up in Essex, Arif has always been influenced by different styles. Inspired by Kanye West and ASAP Rocky, Arif knew from early on that he wanted to design clothes but more importantly knew that he wanted to share pertinent messages through the means of fashion. This is something that is key feature of the brand today. Alongside it being known for it's elegant but edgy aesthetic, Arif Ferdous has also become closely associated to themes of love and unity. Throughout the episode Arif candidly breaks down how him and his business partner Chad have been able to build such a brand in a relatively short space of time as well as why their meaning of the brand is so important to them. We spoke in depth about Arif's transparency concerning his personal brand as this is something that adds so much to the perception of the brand from my perspective. Since recording Arif Ferdous has continued to go from strength to strength. The brand page recently hit 15k followers on instagram which is testament to the steady growth of the brand and the loyal following they're building. Arif has teased some of the new pieces they'll be dropping soon and it's safe to say that they're due to have a huge 2024. Follow Arif's instagram to stay locked into his brand building journey. Make sure to follow his tiktok too! You'll learn a lot. Don't forget to follow the Arif Ferdous brand page to stay up to date with their latest drops! Big drip coming soon!
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