Podcast
Shopify Masters
Hosted by Shopify · EN
Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.
43episodes
Episodes
Newest firstAll episodes
How Brightland Became The Olive Oil Brand Beloved by Press and Retailers
4d ago00:44:04Summary readyAishwarya Iyer built Brightland into an eight-figure California olive oil brand by saying no to major retailers, outside investors, and every shortcut that came her way. She breaks down the brand’s scrappy early days, the organic press strategy that landed her in Bon Appétit, and why she said no to Whole Foods—twice. For more on Brightland and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
SummaryThe Mistakes That Changed Everything (From 8 Real Businesses)
1w ago00:13:13Summary readyLeaders Founders behind Ouai, Good Girl Snacks, Heaven Mayhem, Hedley & Bennett, and more share the expensive, embarrassing, and clarifying mistakes that taught them how to build stronger businesses. For more from these leaders click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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Site Crashed Day One. Now She Runs One of America's Fastest-Growing Home Brands.
2w ago00:32:14Summary readySara Sugarman turned her family’s rug business into Lulu and Georgia, a home brand that grows 20% to 30% a year, with no debt and a repeat-purchase rate double the industry average. She breaks down the inventory bets, infrastructure mistakes, and financial discipline behind building it all herself. For more on Lulu and Georgia and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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Inventing “Shower Care”: How Hello Klean Turned a Hidden Problem Into a Global Business
2w ago00:33:40Summary readyAfter tracing her own chronic skin and hair issues back to hard water, Karlee Zhang partnered with Omer Ozener to build Hello Klean on just £60,000 of personal savings. By educating consumers on an invisible problem and leveraging a “free trial” strategy, they created a new “shower care” category that now boasts more than 90,000 active subscribers. For more on Hello Klean, in show notes, click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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How a Motorcycle Crash Led to 6.5 Million Theraguns Sold
3w ago00:48:32Summary readyDr. Jason Wersland turned a 3 a.m. garage experiment into the number one percussive therapy brand in the world, with more than 6.5 million Theragun massage devices sold. In this episode, he breaks down the unglamorous eight-year grind behind that overnight success: five prototypes, three bad partners, and a one-to-one credibility-building strategy that eventually landed him in Cristiano Ronaldo’'s training room. For more on Therabody and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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How Getting Back to Basics Turned 437 Into an 8-Figure Brand
3w ago00:41:37Summary readyHyla Nayeri co-founded 437, a bootstrapped activewear brand, into an eight-figure business— and she did it by simplifying ruthlessly, betting on organic social and influencer marketing, and protecting a culture that includes a four-day workweek. For more on 437 and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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How Giving Away Free Knowledge Built a Multimillion-Dollar Car Parts Business
4w ago00:41:05Summary readySean Reyes noticed that every shock absorber looks identical from the outside—and none of the automotive brands detail what’s actually inside. So he built ShockSurplus, an education-first automotive parts company that turned that information gap into a bootstrapped, eight-figure business. For more on Shock Surplus and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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How Bette Bentley Built Skimpies Into a No. 1 TikTok Brand Without Spending a Dollar on Paid Ads
Jun 400:43:59Summary readyFormer comedy writer Bette Bentley built Skimpies—the world’s first liner designed specifically for leggings—into a number one TikTok brand entirely through organic livestreams, bypassing paid ads by treating the platform like an interactive group chat. This innovative founder breaks down how she embraced raw authenticity to collapse the traditional sales funnel, handle extreme burnout, and turn a grueling six-month streaming schedule into a $60,000 warehouse livestream. For more on Skimpies and show notes, click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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How Fly By Jing Turned Chili Crisp Into an 8-Figure Brand
Jun 200:45:58Summary readyWhen Jing Gao launched Fly By Jing, she wasn’'t just selling chili crisp—she was challenging a century-old story about the value of Chinese food. Starting from an underground supper club and a scrappy Kickstarter, she built a brand now found in Target, Walmart, and Whole Foods that has inspired a generation of Asian food founders. For more on Fly By Jin and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
Summary"How Do You Know When to Pivot?" Here's What 13 Businesses Actually Did
May 2800:24:15Summary readyWe brought together 14 founders across 13 businesses building on Shopify and asked every single one the same question: How do you know when it's time to pivot? We've put together the playbook for the hardest decisions to make in business—the leap, the kill, the walk-away, and the quiet voice you almost ignored. Featuring Catherine Goetze (Physical Phones), Melanie Bender (LORE), Jing Gao (Fly By Jing), AC Hampton (Supreme Ecom), Melissa Palmer (OSEA), Kevin and Jin Chon (Coop Sleep Goods), Aishwarya Iyer (Brightland), Matt Hassett (Loftie), Vy Nguyen (Avocado Green), Drew Scott (Lone Fox), Sean Reyes (Shock Surplus), Carmen Dianne and Kara Still (Prosperity Market), and Sara Sugarman (Lulu and Georgia). For more: https://utm.io/upFkv Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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