Podcast
Grow Your Local Business
Hosted by Leslie Presnall · EN
Are you ready to grow your local business? Local marketing expert and life coach Leslie Presnall shares the strategy and the mindset to reach more people in your city and bring in a steady stream of clients.
109episodes
Episodes
Newest firstAll episodes
4 Ways Local Business Owners Can Make Time for Marketing
Aug 2600:17:05Summary readyDo you ever feel like marketing or "create social media post" just keeps getting added to the bottom of your to-do list? You want to be consistent, you know it’s important, but between working with clients, working in your business and everything else, it never seems to get done.Here’s the truth: you’re not going to “find” extra time. You have to make it.And when you learn how to think about your time differently, marketing stops feeling like an afterthought and starts becoming one of the most important things you do to grow your business.Tune into this episode to learn:Why marketing is one of the two most important things to focus on in your businessThe power of using open client spots to market yourself, get visible and book more clientsThe simple time-management shifts that help you stay consistent, stop overthinking, and finally get your marketing doneMentioned in this episode:Work with me inside The Localpreneur AcademyFollow me on Instagram @lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingEp 91 - How Long Your Marketing TakesIf you’re ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they’re focused on local businesses and it’s not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.
SummaryMVP: How To Stay Consistent in Your Local Business with a Minimum Baseline
Aug 19, 202500:17:40Summary readyIn the re-release of this MVP (Most Valuable Podcast) episode, I'm teaching a tool called "The Minimum Baseline" to help you create more consistency in your local marketing and business.This coaching tool is a game changer. The idea behind The Minimum Baseline is it's the smallest, doable amount of anything you can commit to.Your brain will tell you it's not enough. It will tell you that one post or 10 minutes a day isn't getting you anywhere.But you can't listen to it.It's changing the trajectory of where you end up over 3 months, 6 months... 1 year.It's changing who you're being.You're being someone who honors their word. You're being someone who is consistent.You're being that local go-to person.Tune into Episode 130 to learn:How to start with small, doable commitments to build consistencyHow to become the person who follows through no matter what vs needing instant gratification (likes, comments) in order to show up consistentlyPlus, practical tips for time management to fit something new into your dayMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you’re ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they’re focused on local businesses and it’s not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.
Summary5 Ways to Boost Local Sales with Better Instagram Captions
Aug 12, 202500:16:40Summary readyIn this episode, you’ll see why captions are one of the most powerful tools you have for turning local followers into paying clients and how to make yours work harder for you.Captions aren’t filler or an after thought. They’re how you get discovered, connect with your most ready-to-buy audience and move people to take action now. And yes, people ARE reading them - I have the data to prove it!And when you know how to write them, every post becomes an opportunity to bring in your next client.Tune into this episode to learn:How many people actually read your captions and why those are your most ready-to-buy followers5 powerful jobs your captions can do to help you get found, build connection and convert followers into clientsHow to make your captions work for you even if you “don’t know what to say”Mentioned in this episode:Mini Training: The Local Instagram FormulaWork with me inside The Localpreneur AcademyFollow me on Instagram @lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you’re ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they’re focused on local businesses and it’s not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.
SummaryHow to Market Like You’re Fully Booked
Aug 5, 202500:12:16Summary readyIn this episode, I’m walking you through what fully booked local marketing actually looks like and how to start showing up that way now, before the results are even here.This isn’t about faking it. It’s about shifting into the energy, presence and authority of the go-to expert in your city so you can attract the clients who are ready now.Tune into this episode to learn:Why embodying the confidence and clarity of a fully booked business owner draws in ready clients and how your marketing falls flat when you don’tThe key messaging shifts that move you from “I’m available” to “Here’s why you need to work with me”How over-educating, over-entertaining, and underselling are quietly repelling your best-fit clientsMentioned in this episode:Work with me inside The Localpreneur AcademyFollow me on Instagram @lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you’re ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they’re focused on local businesses and it’s not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.
Summary3 Emotions That Will Help You Stick With It (Even When You’re Not Seeing Results)
Jul 29, 202500:13:53Summary readyWhen you’re learning something new in your local business like marketing on social media, selling, creating content, or pitching yourself, it’s easy to feel frustrated and want to quit when the results don’t come fast enough.This episode unpacks what’s really going on in those moments and the three specific emotions you can lean into to keep going instead of quitting.Tune into this episode to learn:The 3 emotions that keep you consistent and following through, even in the messy middleWhy your brain defaults to quitting (and how to override it)What to do with emotions like frustration, doubt, and comparisonMentioned in this episode:Work with me inside The Localpreneur AcademyFollow me on Instagram @lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you’re ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they’re focused on local businesses and it’s not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.
SummaryInstagram Update! How To Get Found on Google Through Instagram
Jul 15, 202500:10:54Summary readyThere's a new Instagram update that allows Google and other search engines to index all your content, including posts, reels and videos.In this quick episode, I’m breaking down what Meta’s new update means for your local business — and how to make sure your Instagram bio and posts are set up to show up on Google when local people are searching for what you offer.We’ll cover:What changed with Instagram and Google as of July 10, 2025Why captions (yes, captions!) matter more than everHow to use keywords and location to boost your visibilityThe 3 settings to check on your account todayHow to stop relying solely on the algorithm to get foundAnd if you want help localizing and optimizing your Instagram bio and feed — without overthinking it — check out The Local Instagram Formula, my $47 mini course that helps you get found by locals on Instagram AND search engines like Google.Mentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingEpisode #120: Business Account vs Creator AccountIf you’re ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they’re focused on local businesses and it’s not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL
SummarySkillset Gap or Implementation Gap? What’s Really Keeping You Stuck
Jul 8, 202500:22:51Summary readyIn this episode, we’re talking about troubleshooting and problem-solving in your business and getting crystal clear on whether the reason you’re not getting results is because of a knowledge gap or an execution gap.Tune into this episode to learn:How to diagnose whether your marketing problem is due to missing skillsets or implementationWhy saying “I don’t know” keeps you stuck and what to ask yourself insteadWhat to do when you do know what to do, but you’re not following through — and how to start taking actionMentioned in this episode:Join My Facebook Group: Grow Your Local BusinessGrab the mini training: The Local Instagram FormulaWork with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingEpisode #99: How I Grew My Business by 200%If you’re ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they’re focused on local businesses and it’s not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL
SummaryMVP: How To Show up In Local Facebook Groups
Jul 1, 202500:26:03Summary readyIn this Most Valuable Podcast episode re-release, I’m sharing best practices on how to show up in local facebook groups as a business owner to promote your business, offer value and be of service in your community.Tune into this episode to learn:The 4 things your Facebook profile must have visible when you're engaging in groupsHow to show up as the local go-to expert in Facebook groupsHow to best promote your business and add value in groups -- while following the admin rulesMentioned in this episode:Join My Facebook Group: Grow Your Local BusinessGrab the mini training: The Local Instagram FormulaWork with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you’re ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they’re focused on local businesses and it’s not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL
SummaryMVP: When People Don't Support You
Jun 24, 202500:21:02Summary readyWhen the people closest to you don’t understand your business or believe in what you’re building, it can slowly chip away at your own belief — making you second-guess your decisions, stay small, or lower your goals...Whether it’s your partner, your parents, a friend, or even a fellow business owner… it’s normal to want their support. But what do you do when you don’t get it?In this Most Valuable Podcast re-release, I’m sharing the raw truth about what it’s like to believe in your business when no one else does — and how to keep going anyway.In this episode, you’ll learn:Why your loved ones might not support your business (and why it’s not really about you)How to handle conversations when others doubt your vision, your goals, or your investmentsWhat to do when your partner, friend, or another business owner chips away at your beliefMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you’re ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.CLICK HERE TO BOOK A FREE CONSULT CALL
SummaryBeing Someone Locals Love To Pay
Jun 17, 202500:13:11Summary readyMost local business owners spend a lot of time thinking about how people don’t want to pay them — and it’s hurting their energy, marketing and sales.But what if you flipped the script?What if you started believing you’re someone your community loves to pay?In this episode, we’ll talk about how that one belief changes the way you price, promote, and show up — and how to build real evidence for it right now in your business.In this episode, you’ll learn:The belief shift that makes marketing and selling feel more natural and funWhy YOU already have things you love to pay for — and what that reveals about your best clientsHow to show up like someone people in your city want to work withMentioned in this episode:Grab the mini training: The Local Instagram FormulaWork with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you’re ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they’re focused on local businesses and it’s not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL
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