Podcast
Radical Disruption
Hosted by Mya Nichol · EN
Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You're in the right place!
Radical Disruption is home to the disrupters. Here you'll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert, host Mya Nichol (hey that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six figure business.
Through solo episodes and special guest interviews, you can expect honest conversations around throwing out the traditional way of business, scaling in a sustainable way, and becoming the go to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
25episodes
Episodes
Newest firstAll episodes
142. The easiest market research you’ll ever do on Instagram
5d ago00:11:35Tap to summarizeIn today’s episode, I’m breaking down one of the easiest ways to collect ongoing market research for your business without constantly polling your audience or overcomplicating the process. Whether you’re brand new in business or years in, your audience is always evolving, which means your messaging, content, and offers should evolve too.I’m walking you through the exact ManyChat automation I use to collect real-time data from new Instagram followers so I can better understand what they actually need help with. This one simple automation helps me improve my content strategy, strengthen my messaging, grow my email list, promote my podcast, and naturally introduce my offers—all while collecting valuable audience insights in the background.If you’ve been guessing what your audience wants to hear from you, this episode will help you stop guessing and start using actual data to guide your content and marketing decisions. And if you’re not already using ManyChat, I also share where you can grab a discount to get started.What you'll learnWhy market research should be an ongoing process in every stage of businessHow to use ManyChat automations to collect audience data automaticallyThe exact DM flow I use for new Instagram followersHow to uncover what content your audience actually wants from youWays to connect your automations to your offers, podcast, and email listHow to use audience responses to create stronger content and messagingResources & Links:Manychat: 50% off for 2 monthsScalabilityOverflow MastermindKajabi 30-day free trial + 2 bonuses150 Free HooksIG University30 Days of Manychat Pro FREELearn how to run successful paid adsSome of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteWatch this episode on YouTubeRead this episode in blog format hereMore about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!Make sure to hit subscribe/follow so you never miss an episode!
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141. My Scalability student made $140k in 1 year
2w ago00:50:51Tap to summarizeIn today’s episode, we dive into a real-life case study of one of my Scalability students who generated $140,000 in just one year—while balancing motherhood, running a group practice, and building a digital product business on the side. Sara, a licensed therapist and business owner, shares how she transitioned from a time-capped service model into a scalable, sustainable business using digital products, strategic pricing, and smart systems.We break down how she turned a simple workshop into a full course and eventually built an entire offer ecosystem that increased her income, impact, and flexibility—all while making key mindset shifts around pricing, time value, and audience building that fueled her growth.What you'll learnHow Sara scaled to $140K in one year using digital products and systemsTransitioning from one-on-one services to scalable offersTurning a simple workshop into a profitable courseUsing pricing, audience insights, and offer ecosystems to grow revenueWhy systems, automation, and audience building are key to sustainable scalingResources & Links:Follow Sara on InstagramFollow Collaborative Minds Therapy on InstagramSara's websiteCollaborative Minds Psychotherapy websiteSara's checklist to assess your clinical, logistical, and emotional readinessScalabilityOverflow MastermindKajabi 30-day free trial + 2 bonuses150 Free HooksIG University30 Days of Manychat Pro FREELearn how to run successful paid adsSome of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteWatch this episode on YouTubeRead this episode in blog format hereMore about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!Make sure to hit subscribe/follow so you never miss an episode!
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140. How to get AI to finally sound like YOU
3w ago00:16:22Tap to summarizeIn today's episode, I break down why most business owners are using AI the hard way—and why prompt engineering is already becoming outdated. I share the shift to context engineering, what it means, and how creating the right AI environment can save you serious time while giving you outputs that actually sound like you.I also walk through how I personally use Claude Projects to streamline content, offers, repurposing, and daily business tasks. If AI has felt frustrating, robotic, or more work than it's worth, this episode will completely change how you approach it.What you'll learnWhy prompt engineering is no longer the smartest way to use AIWhat context engineering is and why it creates better outputsHow Claude Projects can remember your brand voice, offers, and audienceA reverse prompting trick to let AI build your business context doc for youReal examples of how to use AI for emails, hooks, offers, and repurposingHow AI can save solopreneurs and parents hours every monthResources & Links:ScalabilityOverflow MastermindKajabi 30-day free trial + 2 bonuses150 Free HooksIG University30 Days of Manychat Pro FREELearn how to run successful paid adsSome of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteWatch this episode on YouTubeRead this episode in blog format hereMore about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!Make sure to hit subscribe/follow so you never miss an episode!
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139. The #1 skill every entrepreneur needs in the AI era
4w ago00:14:35Tap to summarizeIn today’s episode, I dive into a concept that completely shifted how I think about business growth—pattern recognition. After listening to an interview with Tony Robbins, I realized that the most valuable skill in today’s AI-driven world isn’t just using AI—it’s knowing how to think. I break down why pattern recognition is the skill that separates entrepreneurs who are growing from those who feel stuck, and how combining this skill with AI can completely change the game.I also walk you through why AI isn’t the magic answer people think it is. It can analyze data, but it can’t replace your intuition, your curiosity, or your lived experience. I share how pattern recognition shows up not just in your content and strategy, but in your habits, your thoughts, and the way you show up in your business. Plus, I give you a simple 7-day exercise to start strengthening this skill immediately.What you'll learnWhy pattern recognition is the most important skill in the AI eraThe key difference between using AI and thinking for yourselfThe three things AI will never do for you in your businessHow successful entrepreneurs use pattern recognition to grow fasterThe role of internal patterns (thoughts, habits, behaviors) in holding you back or moving you forwardA simple daily exercise to help you start recognizing your own patternsResources & Links:ScalabilityOverflow MastermindKajabi 30-day free trial + 2 bonuses150 Free HooksIG University30 Days of Manychat Pro FREELearn how to run successful paid adsSome of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteWatch this episode on YouTubeRead this episode in blog format hereMore about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!Make sure to hit subscribe/follow so you never miss an episode!
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138. I studied 200+ viral posts. Here’s what I learned
Apr 1400:19:46Tap to summarizeIn today’s episode, I’m breaking down what’s actually working on Instagram right now in 2026 after studying over 200 high-performing posts across multiple niches. I share the biggest pattern I found (and no, it’s not some secret hack), plus how you can start creating content that connects, performs, and actually gets people to stop scrolling.I also walk through three specific hook formulas that are consistently driving views, engagement, and growth—along with why they work and how to apply them to your own content without overthinking it. If your content has been feeling flat lately, this will shift how you approach everything.What you'll learnHigh-performing content creates an “identity moment” that makes the viewer feel seenGeneric content gets ignored—specificity is what makes people stop and engagePOV hooks work by placing the viewer directly into a relatable, detailed moment“Permission slip” hooks tap into what your audience already wants but needs validation forBold or controversial hooks spark curiosity and increase engagementResources & Links:ScalabilityOverflow MastermindKajabi 30-day free trial + 2 bonuses150 Free HooksIG University30 Days of Manychat Pro FREELearn how to run successful paid adsSome of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteWatch this episode on YouTubeRead this episode in blog format hereMore about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!Make sure to hit subscribe/follow so you never miss an episode!
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137. How to get more yeses
Apr 700:23:37Tap to summarizeIn today’s episode, I sat down with Dr. Christiane Schroeter—business and wellness coach, professor, TEDx speaker, and mom—to talk about what it actually takes to get more yeses in your business. Whether you’re pitching brand deals, selling your offers, or trying to grow your audience, she breaks down why most people are getting ignored… and what to do instead.We dive into her simple but powerful three-step framework—clarity, relevance, and confidence—and how small shifts in your communication can completely change the way people respond to you. This conversation is packed with practical examples (and a few “oh… I’ve definitely been doing that wrong” moments) that will help you connect with your audience in a way that actually converts.What you'll learnThe biggest mistake people make when trying to get a “yes” and how to fix it by listening firstHow to uncover real pain points and turn them into messaging that actually connectsThe 3-step framework (clarity, relevance, confidence) to increase conversionsA simple, high-converting email approach that drives replies and engagementHow to handle rejection, build confidence, and keep showing up until the yes comesConnect with Christiane:Grab Dr. Christiane’s Freebie https://hellohappynest.thrivecart.com/3-steps-to-more-yeses/?coupon=HOWTOSELLCheck out Dr. Christiane’s website https://doctorchristiane.com/Follow Dr. Christiane on Instagram https://instagram.com/@doctor.christiane Find Dr. Christiane on YouTube https://www.youtube.com/@doctor.christiane Connect with Dr. Christiane on LinkedIn https://linkedin.com/in/christianeschroeter/ Listen to Dr. Christiane’s podcast on Apple https://doctorchristiane.com/appleListen to Dr. Christiane’s podcast on Spotify https://doctorchristiane.com/spotifyHear Dr. Christiane’s TEDx Talk https://doctorchristiane.com/speaking-5/Buy Dr. Christiane’s book, How to Master Your Goals How to Master Your GoalsBuy Dr. Christiane’s book, Step Into Your Voice Step into Your Voice Resources & Links:ScalabilityOverflow MastermindKajabi 30-day free trial + 2 bonuses150 Free HooksIG University30 Days of Manychat Pro FREELearn how to run successful paid adsSome of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteWatch this episode on YouTubeRead this episode in blog format hereMore about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!Make sure to hit subscribe/follow so you never miss an episode!
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136. I work 15-20hr weeks as a mompreneur: here's how
Mar 3100:24:49Tap to summarizeIn today’s episode, I’m answering a question about how I balance work and family—and what boundaries actually make that possible. This comes at a time when I’m juggling a lot more than usual, so I’m sharing what I’m actually doing right now to stay productive without feeling completely burnt out.I break down the simple framework I use to manage my time—what I delegate, what I delete, and what I automate—and how that applies both in my business and in my personal life. I also share the small shifts that have made the biggest difference, from deleting email off my phone to setting clear expectations around my availability.If you’ve ever felt like there’s not enough time in the day (or like your business is bleeding into every corner of your life), this episode will help you simplify, prioritize, and take your time back.What you'll learnThe 3-part framework: delegate, delete, and automate—and how to use it dailyHow to buy back your time through delegation in both business and home lifeWhy tracking your time helps you make smarter, more efficient decisionsThe impact of setting boundaries with your inbox, phone, and social mediaHow to prioritize what actually matters (and push the rest back without guilt)A simple weekly structure to help you stay focused without burning outResources & Links:ScalabilityOverflow MastermindKajabi 30-day free trial + 2 bonuses150 Free HooksIG University30 Days of Manychat Pro FREELearn how to run successful paid adsSome of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteWatch this episode on YouTubeRead this episode in blog format hereMore about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!Make sure to hit subscribe/follow so you never miss an episode!
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135. How to land brand deals on Instagram without pitching
Mar 2400:55:12Tap to summarizeIn today's episode, I’m sharing a conversation from my guest appearance on the Accidentally Influential podcast with Kate and Tea. We talk all about brand partnerships for educators, experts, and creators who want to monetize their platform without turning into a walking billboard. I break down how my business unexpectedly started, how brand deals first entered the picture, and why some of the best opportunities came not from pitching nonstop, but from genuinely using and talking about tools I already loved.We also get into what makes brand partnership content actually work, how to make it feel natural instead of forced, and why creators need to stop thinking of themselves like script readers and start thinking like strategic partners. I share what I look for in a brand deal, why affiliate relationships can be a smart first step, and how to create win-win partnerships that support both the brand and your own business long term.What you'll learnHow my “accidentally influential” moment turned into a real businessWhy serving your audience first can shape your niche better than forcing oneHow my first paid brand partnership came aboutWhy I only partner with brands that fit naturally into my existing contentA common mistake beginner creators make when trying to land brand dealsWhy affiliate marketing can open the door to higher-paying partnershipsHow to make brand partnerships more profitable through strategy, email growth, and recurring revenueWhat I would immediately stop posting if my goal was attracting brand dealsResources & Links:Accidentally Influential PodcastNot An Influencer Co. on InstagramJoin the Creator Club waitlist!ScalabilityOverflow MastermindKajabi 30-day free trial + 2 bonuses150 Free HooksIG University30 Days of Manychat Pro FREELearn how to run successful paid adsSome of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteWatch this episode on YouTubeRead this episode in blog format hereMore about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!Make sure to hit subscribe/follow so you never miss an episode!
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134. If you’re gonna join Substack in 2026, listen to this
Mar 1700:49:35Tap to summarizeIn today’s episode, I’m joined by Claire Venus for a really thoughtful conversation about Substack, what makes it different from other platforms, and why so many creators are craving a quieter, more intentional space online. Claire shares how she went from working in festivals and events to building a business around Substack, and how her own desire for a non-algorithmic place to write turned into a thriving community and membership.We talk about what Substack actually is, how it has evolved over the years, and why it is not as simple as “just start a paid newsletter and make easy money.” Claire breaks down the reality of Substack’s 10% fee, the risks of low-ticket high-volume models, and why so many creators can burn themselves out trying to do too much. We also get into where Substack fits into a larger business ecosystem, whether it should replace your email list, and how to think strategically about using it for lead generation, self-expression, community, or paid offers.This episode is a really honest look at what Substack can be, who it makes sense for, and why not every platform is the right fit for every business. If you’ve been curious about starting a Substack but also side-eyeing it a little, this conversation will help you think through it with a lot more clarity.What you'll learnClaire’s journey from the events industry to building a business around SubstackWhat Substack is, how it has evolved, and why it feels different from traditional social platformsHow creators can grow on Substack without relying heavily on algorithms or viral contentWhy many creators are craving deeper connection and longer-form attention onlineThe reality of monetizing on Substack, including the 10% platform fee and subscription modelHow Substack fits into a larger business ecosystem alongside email lists, courses, and membershipsWho Substack is best suited for and why it’s not too late to start using the platformResources & Links:Visit Claire's websiteJoin Claire's 11,000+ subscribersGet Claire's book: "How to Build a World Class Substack"Follow Claire on InstagramScalabilityOverflow MastermindKajabi 30-day free trial + 2 bonuses150 Free HooksIG University30 Days of Manychat Pro FREELearn how to run successful paid adsSome of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteWatch this episode on YouTubeRead this episode in blog format hereMore about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!Make sure to hit subscribe/follow so you never miss an episode!
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133. How to beat shiny object syndrome
Mar 1000:04:54Tap to summarizeIn this episode, I’m sharing a real conversation from inside my Scalability Mastermind that I know a lot of you will relate to. One of my students asked how to stop shiny object syndrome—specifically the urge to start a brand new Instagram page or business idea when things start to feel slow or boring in your current one.I break down why the desire to “start something new” usually has nothing to do with the idea itself and everything to do with avoiding discomfort, commitment, and the messy middle of growth. We talk about dopamine, boredom, and why staying power—not constant pivots—is what actually creates long-term success.I also share the one question I come back to anytime shiny object syndrome pops up for me, plus why delayed gratification is one of the most underrated (and hardest) skills to build in business.What you'll learnWhat shiny object syndrome really is (and why it shows up when growth feels slow)Why starting something new feels productive—but usually isn’tThe difference between boredom and misalignmentHow avoiding discomfort keeps you stuck in cycles of restartingWhy consistency and “non-sexy” daily actions matter more than motivationThe mindset shift that helps you stick things out when results are delayedThe phrase I come back to when I’m tempted to pivot or rebrandResources & Links:Join Stacked InboxScalabilityOverflow MastermindKajabi 30-day free trial + 2 bonuses150 Free HooksIG University30 Days of Manychat Pro FREELearn how to run successful paid adsSome of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteWatch this episode on YouTubeRead this episode in blog format hereMore about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!Make sure to hit subscribe/follow so you never miss an episode!
Transcribe →