
Hosted by PlayOn Sports · EN
Dive into the dynamic world of high school sports. Former athletic directors Greg Vandermade and Scott Rosenberg explore the AD profession, discuss the latest trends in high school athletics, and share compelling stories from their careers. This podcast is a must-listen for anyone who is passionate about high school sports and the people who make them possible.
Whether you’re a seasoned athletic director, a newcomer to the field, or you’re simply curious to learn more about this exciting profession, this podcast is your go-to resource for inspiration, education, and a deeper understanding of the game-changing decisions that shape the world of high school athletics.

In this episode, Greg Vandermade and Scott Rosenberg discuss the evolving role of data in athletic departments, particularly for athletic directors. They explore how data from ticket sales, streaming platforms, and social media can inform decisions, enhance fan engagement, and improve overall program performance. The conversation emphasizes the importance of balancing data-driven insights with instinct and experience, while also addressing common pitfalls in data usage and the emerging tools that can aid in data collection and analysis.

In this episode of AD 360, hosts Greg Vandermade and Scott Rosenberg discuss the challenges and preparations that athletic directors face as they transition into a new school year. They reflect on their experiences with preseason worries, the importance of flexibility in management, and the dynamics of a coaching staff. The conversation emphasizes the need for effective communication, setting boundaries, and the excitement that comes with the return of students and staff. The hosts share valuable insights and lessons learned from their careers, providing practical advice for new and seasoned athletic directors alike.00:00 Summer Reflections and Preseason Preparations11:46 Navigating Preseason Challenges23:03 Game Day Operations and Team Coordination29:08 Excitement for the Upcoming School Year

In this episode of AD 360, hosts Greg Vandermade and Scott Rosenberg discuss the transition from traditional ticketing to digital ticketing for athletic events. They explore the challenges faced by athletic directors, the benefits of digital systems, and how to effectively communicate these changes to the community. The conversation also covers training staff, financial impacts, leveraging data insights, and expanding the uses of digital ticketing beyond just sports events. The hosts emphasize the importance of communication and preparation as schools gear up for the upcoming school year.Chapters00:00 Summer Reflections and Transitions02:35 Pain Points in Traditional Ticketing09:19 The Shift to Digital Ticketing14:32 Addressing Community Concerns with Technology20:31 Communicating the Benefits of Change24:18 Enhancing Fan Experience through Digital Ticketing25:48 Training Staff for New Systems30:02 Financial Benefits of Digital Ticketing35:24 Leveraging Data Insights for Planning41:05 Expanding Digital Ticketing Beyond Sports

In this episode of AD360, hosts Greg Vandermade and Scott Rosenberg welcome Steve Montoya, Senior Director of Editorial at MaxPreps, to discuss the evolution and growing interest in high school sports. Steve shares his journey with MaxPreps, the impact of social media and live coverage on sports, and the importance of providing exposure for athletes. The conversation also highlights memorable athletes, the rise of girls' flag football, and the future of high school sports. Chapters00:00 Introduction and Personal Updates01:43 Steve Montoya's Journey with MaxPreps04:54 The Growing Interest in High School Sports10:34 Evolution of High School Sports Coverage16:47 MaxPreps and Its Role in Athlete Exposure21:27 Impact of Data and Rankings on High School Sports25:13 Memorable Athletes and Stories from High School Sports32:25 The Rise of Girls Flag Football36:19 Closing Thoughts and Future of High School Sports

In this episode of AD 360, we discuss the rise of girls flag football nationwide with insights from Dr. Jeff Sullivan, Director of Systemwide Athletics for Montgomery County Public Schools (MCPS) in Maryland.Sullivan shares the initial steps to launching a program, overcoming challenges, the importance of community engagement, and the partnerships with NFL teams that have supported the initiative.Our conversation highlights the significant impact of girls flag football on student participation and equity in high school athletics, as well as the future potential of the sport.Chapters00:00 Introduction to Girls Flag Football02:11 Initial Steps to Launching a Program05:03 Overcoming Challenges and Fears08:50 The Impact of New Opportunities10:00 Partnerships with NFL Teams12:03 Building Excitement and Momentum15:07 Training Coaches and Officials18:14 Addressing Unexpected Challenges22:03 The Rise in Popularity of Flag Football24:57 Public Perception and Community Support32:58 Future of Girls Flag Football

In this episode of AD 360, hosts Greg Vandermade and Scott Rosenberger share their craziest moments from their time as athletic directors. They discuss the challenges faced in their first years, unexpected chaos during game days, budgeting woes, legal troubles, and even encounters with celebrities at sporting events. Through their stories, they highlight the unpredictability of the role and the valuable lessons learned along the way.Chapters:00:00 Introduction to Crazy Athletic Director Stories08:11 Unexpected Game Day Chaos14:24 Budgeting Woes and Financial Lessons22:51 Legal Trouble: The Weight of Leadership26:29 Scottie Pippen Story32:05 Closing Thoughts and Reflections

Greg Vandermade and Scott Rosenberg discuss the significance of multi-sport participation in high school athletics. The discussion addresses misconceptions surrounding multi-sport athletes, the impact of travel teams on high school sports, and the importance of balancing commitments for student-athletes involved in multiple activities. This conversation delves into the challenges and benefits of multi-sport participation for student-athletes. It highlights the impact of peer pressure, the role of athletic directors and coaches in fostering a supportive environment, and the influence of parents in encouraging or discouraging multi-sport involvement. The speakers emphasize the importance of communication, collaboration, and education in promoting a culture that values diverse athletic experiences for youth.00:00 Holiday Reflections13:34 Misconceptions and Challenges of Multi-Sport Athletes21:37 Balancing Commitments: Multi-Sport and Multi-Activity Athletes26:38 The Role of Athletic Directors in Multi-Sport Participation33:01 Creating a Collaborative Coaching Culture39:08 The Influence of Parents on Multi-Sport Participation

In this episode, Greg Vandermade and Scott Rosenberg discuss the evolving nature of National Letter of Intent (NLI) ceremonies for student-athletes. They explore the importance of planning, budgeting, and coordinating with families and coaches to create memorable events celebrating student athletes' achievements. The conversation highlights best practices for logistics, media engagement, and community involvement, emphasizing the significance of these ceremonies in the context of athletic programs and school marketing.Chapters:00:00 Introduction to NLI Ceremonies07:25 Coordinating with Families and Coaches15:32 Celebrating Student-athletes21:54 Celebrating the Journey of Student-athletes27:26 Equity in Recognition: Celebrating All Athletes37:17 Memorable Moments: Personal Reflections on Signing Day

In this episode, Greg Vandermade, Dennis Nelson, and Scott Rosenberg discuss the intricacies of budgeting in public schools, particularly focusing on athletic departments. They explore the role of the business administrator, the process of determining financial needs for various sports, and the importance of community support through booster clubs. The conversation also touches on the challenges faced in budgeting, including state funding cuts and the necessity of maintaining good relationships with financial administrators. Chapters:00:00 Introduction to Public School Budgeting09:11 Determining Financial Needs for Sports18:26 Leveraging Community Support and Booster Clubs23:46 Challenges in Budgeting and Funding Cuts34:35 Cost-Cutting Strategies Without Compromising Integrity40:52 Advice for New Athletic Directors

In this episode, Greg Vandermade and Scott Rosenberg discuss the intricacies of athletic budgeting with Kelly Dullard, the Associate Director of Athletics at Mater Dei High School. They explore the importance of a well-structured budget, the differences between public and private school budgeting, and the key components that contribute to a successful athletic program. Kelly shares his insights on tracking expenses, fundraising, and the necessity of planning for future needs, emphasizing the critical role of organization and transparency in the budgeting process. Chapters00:00 Introduction to Athletic Budgeting04:46 The Importance of a Well-Structured Budget11:54 Starting the Budgeting Process22:10 Key Components of Athletic Budgets30:53 Fundraising Success and Community Support34:23 Building Trust Through Transparency38:02 Navigating Budget Pitfalls41:41 Generating Additional Revenue45:16 Strategies for Budget Cuts49:30 Advice for New Athletic Directors